Hairstyle Audience in Mexico
Hairstyle has an estimated audience of 4,806,159 people in Mexico. 70.9% are female, 29.1% are male, average age 33.5.
Demographically, the Hairstyle audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Travelling, Spirituality.
Category: Beauty & Wellness · Type: Topic · Subtype: Hairstyles
Demographics of Hairstyle fans
| Metric | Value |
|---|---|
| Female | 70.9% |
| Male | 29.1% |
| Average age | 33.5 |
| Estimated audience size | 4,806,159 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.46 |
| Spirituality | BALANCE | 1.34 |
| Urban Lifestyle | OPEN | 1.24 |
| Extroversion | THRILL | 1.19 |
| Risk Appetite | THRILL | 1.06 |
| DIY Mentality | THRILL | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| United Kingdom | 4.9% |
| Japan | 4.9% |
See Hairstyle audiences in other countries
More Hairstyles audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Hairstyle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.