Musical instrument Audience in Mexico

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Musical instrument has an estimated audience of 6,404,322 people in Mexico. 43.7% are female, 56.3% are male, average age 31.7.

Demographically, the Musical instrument audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Mindfulness, Risk Appetite.

Category: Music & Radio · Type: Topic

Demographics of Musical instrument fans

Demographic split for Musical instrument audience in Mexico
MetricValue
Female43.7%
Male56.3%
Average age31.7
Estimated audience size6,404,322

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Musical instrument audience
TraitClusterScore
MindfulnessBALANCE2.76
Risk AppetiteTHRILL2.52
SpiritualityBALANCE1.46
TravellingTHRILL1.15
PatriotismCONSERVATISM1.12
TraditionCONSERVATISM0.99

Worldwide distribution

Worldwide audience distribution share by country for Musical instrument
CountryShare
United States23.2%
Italy4.9%
China4.4%

See Musical instrument audiences in other countries

More Music & Radio audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Musical instrument. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.