A data profile of the people who buy, follow and care about Punk rock in Mexico — modelled from more than twelve digital signal sources. Punk rock has an estimated audience of 4,435,951 people in Mexico.
The average Punk rock fan in Mexico is 27.8 years old, balanced, and lives primarily in Distrito Federal.
The audience is concentrated in Distrito Federal, State of Mexico, Veracruz (state).
Top brand affinities include ANIMEFLV, Creative Commons, Chillwave, with strongest over-indexing on ANIMEFLV (1.51× the country average).
Demographically, the Punk rock audience skews balanced with an average age of 27.8, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 28 regions tracked by Rascasse.
The typical Punk rock fan in Mexico is balanced, around 27.8 years old, with strong Patriotism tendencies and a notable affinity for ANIMEFLV.
The key figures that characterise the Punk rock profile in Mexico.
46.2% are female, 53.8% are male, average age 27.8.
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 27.8 |
| Estimated audience size | 4,435,951 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 52% | |
| 20-29 | 22% | |
| 30-39 | 13% | |
| 40-49 | 8% | |
| 50+ | 4% |
of the worldwide Punk rock audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 25.9% |
| Japan | 7.2% |
| China | 5.6% |
Where the Punk rock audience in Mexico is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Distrito Federal | ~1M | 1.63× | |
| 02 | Hidalgo | ~200K | 1.43× | |
| 03 | Puebla | ~300K | 1.33× | |
| 04 | Veracruz (state) | ~300K | 1.26× | |
| 05 | Tlaxcala | ~60K | 1.26× | |
| 06 | State of Mexico | ~800K | 1.24× | |
| 07 | Campeche | ~40K | 1.17× | |
| 08 | Chiapas | ~200K | 1.15× | |
| 09 | Guerrero | ~100K | 1.15× | |
| 10 | Yucatan | ~100K | 1.14× | |
| 11 | Nuevo Leon | ~300K | 1.05× | |
| 12 | Baja California | ~200K | 1.05× | |
| 13 | Chihuahua | ~200K | 1.05× | |
| 14 | Zacatecas | ~60K | 1.03× | |
| 15 | Tamaulipas | ~200K | 1.01× | |
| 16 | Morelos | ~80K | 1.01× | |
| 17 | Durango | ~60K | 0.99× | |
| 18 | Guanajuato | ~200K | 0.92× | |
| 19 | Michoacan de Ocampo | ~100K | 0.92× | |
| 20 | Aguascalientes | ~50K | 0.92× | |
| 21 | Jalisco | ~300K | 0.91× | |
| 22 | Nayarit | ~40K | 0.91× | |
| 23 | Coahuila de Zaragoza | ~100K | 0.90× | |
| 24 | Colima | ~20K | 0.73× | |
| 25 | Baja California Sur | ~20K | 0.70× | |
| 26 | Quintana Roo | ~50K | 0.62× | |
| 27 | Oaxaca | ~60K | 0.47× | |
| 28 | Sinaloa | ~40K | 0.34× |
The strongest cross-interests of the Punk rock audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rosario Tijeras | Movies & TV | 1.84× | ||
| 02 | Twin (production team) | Music & Radio | 1.81× | ||
| 03 | Repetition (music) | Topic | 1.69× | ||
| 04 | Chinese rock | Music & Radio | 1.68× | ||
| 05 | Brazilian rock | Music & Radio | 1.68× | ||
| 06 | Thai rock | Music & Radio | 1.66× | ||
| 07 | Armenian rock | Music & Radio | 1.65× | ||
| 08 | Bangladeshi rock | Music & Radio | 1.65× | ||
| 09 | Pinoy rock | Music & Radio | 1.64× | ||
| 10 | Creative Commons | Technology & Electronics | 1.62× | ||
| 11 | Waltz | Music & Radio | 1.61× | ||
| 12 | balada | Music & Radio | 1.56× | ||
| 13 | Madchester | Music & Radio | 1.55× | ||
| 14 | Moombahton | Music & Radio | 1.55× | ||
| 15 | Tropical music | Music & Radio | 1.55× | ||
| 16 | Rap rock | Music & Radio | 1.55× | ||
| 17 | Southern rock | Music & Radio | 1.54× | ||
| 18 | ANIMEFLV | Internet & Social Media | 1.51× | ||
| 19 | Chillwave | Music & Radio | 1.51× | ||
| 20 | New-age music | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.10× | |
| Tradition | CONSERVATISM | 1.09× | |
| Extroversion | THRILL | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.80× | |
| Sports Activity | POWER | 0.81× | |
| Mindfulness | BALANCE | 0.82× |
Punk rock has an estimated audience of 4,435,951 people in Mexico, concentrated in Distrito Federal and State of Mexico.
46.2% of Punk rock fans are female, 53.8% are male, with an average age of 27.8 years.
Punk rock fans show strongest brand affinity for ANIMEFLV (1.51×), Creative Commons (1.62×), and Chillwave (1.51×) over the country average.
Punk rock fans in Mexico are most concentrated in Distrito Federal (reach ~1M), State of Mexico (reach ~800K), and Veracruz (state) (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Punk rock itself, the audience over-indexes on Creative Commons (1.62×), Chillwave (1.51×), Madchester (1.55×), and New-age music (1.51×) compared to the Mexico average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Punk rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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