Punk rock Audience in United Kingdom

Punk rock logo

Punk rock has an estimated audience of 9,069,174 people in United Kingdom. 49.3% are female, 50.7% are male, average age 39.4. Top regions: England, North West, South East. Top brand affinities: Halford, Rock music, U.K., Beetlejuice, Broadway theatre.

The average Punk rock fan in United Kingdom is 39.4 years old, balanced, and lives primarily in England. The audience is concentrated in England, North West, South East. Top brand affinities include Halford, Rock music, U.K., with strongest over-indexing on Halford (1.91× the country average). Demographically, the Punk rock audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Luxury Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Punk rock fans

Demographic split for Punk rock audience in United Kingdom
MetricValue
Female49.3%
Male50.7%
Average age39.4
Estimated audience size9,069,174

Audience persona

The typical Punk rock fan in United Kingdom is balanced, around 39.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Halford.

Top regions in United Kingdom

Top regions ranked by reach for Punk rock in United Kingdom
RegionReachAffinity
England6,801,8811.94×
North West1,082,7111.12×
South East1,010,5280.83×
Greater London848,0630.72×
Scotland821,6831.01×
South West711,0440.95×
East of England691,1790.83×
East Midlands628,5180.98×
Wales556,3161.07×
Yorkshire and the Humber497,8280.68×
North East300,5690.85×
Northern Ireland262,1040.94×
West Midlands230,1380.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Punk rock audience
BrandAffinityCategory
Halford1.91×Music & Radio
Rock music1.57×Music & Radio
U.K.2.37×Music & Radio
Beetlejuice1.67×Movies & TV
Broadway theatre1.64×Travel & Leisure
Livemusic1.57×Music & Radio
Los Angeles1.52×Travel & Leisure
Instrumental1.68×Music & Radio
Caravan1.91×Music & Radio
Neil Young2.52×Music & Radio
Kate Bush2.69×Music & Radio
Lush (band)1.88×Music & Radio
Lizzy Borden2.2×Music & Radio
Chesney Hawkes2.75×Music & Radio
Discogs2.65×Music & Radio
Diane Keaton1.58×Movies & TV
Ruby Wax1.64×Movies & TV
Debbie Harry3.19×Music & Radio
Facial care1.84×Beauty & Wellness
Rob Reiner1.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Punk rock audience
TraitClusterScore
Luxury OrientationPREMIUM1.18
Community OrientationOPEN1.11
SustainabilityBALANCE1.09
MindfulnessBALANCE1.09
Early Adopter MentalityPOWER1.09
TraditionCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Punk rock
CountryShare
United States25.9%
Japan7.2%
China5.6%

See Punk rock audiences in other countries

More Musical genre audiences in United Kingdom

Frequently asked questions

How many fans does Punk rock have in United Kingdom?

Punk rock has an estimated audience of 9,069,174 people in United Kingdom, concentrated in England and North West.

What is the gender split and age of Punk rock fans?

49.3% of Punk rock fans are female, 50.7% are male, with an average age of 39.4 years.

Which brands do Punk rock fans like most?

Punk rock fans show strongest brand affinity for Halford (1.91×), Rock music (1.57×), and U.K. (2.37×) over the country average.

Where do Punk rock fans live in United Kingdom?

Punk rock fans in United Kingdom are most concentrated in England (reach 6,801,881), North West (reach 1,082,711), and South East (reach 1,010,528). These three regions account for the largest share of the active audience.

What other brands do Punk rock fans also like?

Beyond Punk rock itself, the audience over-indexes on Rock music (1.57×), U.K. (2.37×), Beetlejuice (1.67×), and Broadway theatre (1.64×) compared to the United Kingdom average.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Punk rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.