A data profile of the people who buy, follow and care about Punk rock in United States — modelled from more than twelve digital signal sources. Punk rock has an estimated audience of 42,490,054 people in United States.
The average Punk rock fan in United States is 34.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Self-love, Livemusic, Anime convention, with strongest over-indexing on Self-love (1.59× the country average).
Demographically, the Punk rock audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Extroversion, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Punk rock fan in United States is balanced, around 34.6 years old, with strong Extroversion tendencies and a notable affinity for Self-love.
The key figures that characterise the Punk rock profile in United States.
48.6% are female, 51.4% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 34.6 |
| Estimated audience size | 42,490,054 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 14% |
of the worldwide Punk rock audience comes from United States.
| Country | Share |
|---|---|
| United States | 25.9% |
| Japan | 7.2% |
| China | 5.6% |
Where the Punk rock audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~6M | 1.27× | |
| 02 | Oregon | ~600K | 1.25× | |
| 03 | Utah | ~400K | 1.18× | |
| 04 | Arizona | ~1M | 1.17× | |
| 05 | Nevada | ~500K | 1.17× | |
| 06 | Alabama | ~700K | 1.16× | |
| 07 | Louisiana | ~600K | 1.16× | |
| 08 | Illinois | ~1.5M | 1.12× | |
| 09 | Alaska | ~100K | 1.12× | |
| 10 | Washington | ~900K | 1.11× | |
| 11 | Florida | ~3M | 1.10× | |
| 12 | Mississippi | ~400K | 1.10× | |
| 13 | Texas | ~4M | 1.07× | |
| 14 | Georgia | ~1.5M | 1.07× | |
| 15 | Oklahoma | ~500K | 1.07× | |
| 16 | New Mexico | ~200K | 1.07× | |
| 17 | Maine | ~200K | 1.06× | |
| 18 | New York | ~2.5M | 1.02× | |
| 19 | Pennsylvania | ~1.5M | 1.01× | |
| 20 | North Carolina | ~1.5M | 1.01× | |
| 21 | Colorado | ~700K | 1.00× | |
| 22 | Connecticut | ~400K | 1.00× | |
| 23 | Washington, District of Columbia | ~100K | 1.00× | |
| 24 | Virginia | ~1M | 0.99× | |
| 25 | Maryland | ~700K | 0.99× | |
| 26 | Arkansas | ~300K | 0.98× | |
| 27 | Indiana | ~800K | 0.97× | |
| 28 | South Carolina | ~600K | 0.97× | |
| 29 | Idaho | ~200K | 0.97× | |
| 30 | New Hampshire | ~200K | 0.97× | |
| 31 | Tennessee | ~800K | 0.96× | |
| 32 | Massachusetts | ~800K | 0.96× | |
| 33 | Missouri | ~700K | 0.96× | |
| 34 | Kansas | ~300K | 0.96× | |
| 35 | New Jersey | ~1M | 0.95× | |
| 36 | Kentucky | ~500K | 0.95× | |
| 37 | Minnesota | ~600K | 0.94× | |
| 38 | Vermont | ~70K | 0.94× | |
| 39 | Michigan | ~1M | 0.93× | |
| 40 | Nebraska | ~200K | 0.93× | |
| 41 | West Virginia | ~200K | 0.93× | |
| 42 | Iowa | ~300K | 0.90× | |
| 43 | Montana | ~100K | 0.90× | |
| 44 | Ohio | ~1M | 0.89× | |
| 45 | Hawaii | ~200K | 0.89× | |
| 46 | Delaware | ~100K | 0.89× | |
| 47 | Wisconsin | ~600K | 0.88× | |
| 48 | Rhode Island | ~100K | 0.88× | |
| 49 | South Dakota | ~90K | 0.88× | |
| 50 | North Dakota | ~80K | 0.88× |
The strongest cross-interests of the Punk rock audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Red Bull Records | Music & Radio | 4.46× | ||
| 02 | Makeup Tutorials | Beauty & Wellness | 1.66× | ||
| 03 | Roblox | Games | 1.65× | ||
| 04 | Anime convention | Literature | 1.63× | ||
| 05 | Millie Bobby Brown | Movies & TV | 1.62× | ||
| 06 | Acid rock | Music & Radio | 1.61× | ||
| 07 | Self-love | Health | 1.59× | ||
| 08 | Anime and manga fandom | Literature | 1.59× | ||
| 09 | Curly Hair | Beauty & Wellness | 1.59× | ||
| 10 | Minecraft | Games | 1.59× | ||
| 11 | Music school | Music & Radio | 1.58× | ||
| 12 | Digital art | Arts & Culture | 1.56× | ||
| 13 | Livemusic | Music & Radio | 1.54× | ||
| 14 | Independent music | Music & Radio | 1.54× | ||
| 15 | Acoustic guitar | Music & Radio | 1.53× | ||
| 16 | Hardcore punk | Music & Radio | 1.53× | ||
| 17 | Nail salon | Beauty & Wellness | 1.52× | ||
| 18 | Underground hip hop | Music & Radio | 1.51× | ||
| 19 | Gaming computer | Technology & Electronics | 1.51× | ||
| 20 | Digital illustration | Arts & Culture | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.17× | |
| Pet Ownership | JOY | 1.05× | |
| Early Adopter Mentality | POWER | 1.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.68× | |
| Career Orientation | POWER | 0.73× | |
| Need for Security | CONSERVATISM | 0.80× |
Punk rock has an estimated audience of 42,490,054 people in United States, concentrated in California and Texas.
48.6% of Punk rock fans are female, 51.4% are male, with an average age of 34.6 years.
Punk rock fans show strongest brand affinity for Self-love (1.59×), Livemusic (1.54×), and Anime convention (1.63×) over the country average.
Punk rock fans in United States are most concentrated in California (reach ~6M), Texas (reach ~4M), and Florida (reach ~3M). These three regions account for the largest share of the active audience.
Beyond Punk rock itself, the audience over-indexes on Livemusic (1.54×), Anime convention (1.63×), Anime and manga fandom (1.59×), and Curly Hair (1.59×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Punk rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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