Rascasse Audience Intelligence

Fabric (club) Audience in Malaysia

A data profile of the people who buy, follow and care about Fabric (club) in Malaysia — modelled from more than twelve digital signal sources. Fabric (club) has an estimated audience of 2,942,936 people in Malaysia.

#1among Night club in Malaysia
#30among POI in Malaysia
#11in Music & Radio

Fabric (club) has an estimated audience of 2,942,936 people in Malaysia. Top brand affinities: Hijab, Singer-songwriter, Whipped cream, Leggings, Pillow.

Top brand affinities include Hijab, Singer-songwriter, Whipped cream, with strongest over-indexing on Hijab (2.15× the country average).

The typical Fabric (club) fan in Malaysia shows strong Quality Awareness tendencies and a notable affinity for Hijab.

Category: Music & Radio · Type: POI · Subtype: Night club

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Fabric (club) profile in Malaysia.

Audience size
2.9M
in Malaysia
Country rank
#352
POI in Malaysia
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fabric (club) fans

Fig. 02

Gender split

Demographic split for Fabric (club) audience in Malaysia
MetricValue
Estimated audience size2,942,936
Fig. 04

Worldwide distribution

2.9%

of the worldwide Fabric (club) audience comes from Malaysia.

Worldwide audience distribution share by country for Fabric (club)
CountryShare
United States14.9%
Thailand5.7%
Italy5.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fabric (club) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fabric (club) audience
#·InterestCategoryAffinity×
01Whipped creamFood & Beverages8.99×
02CheongsamFashion & Accessoires5.42×
03Self storageHome & Garden5.09×
04BroochFashion & Accessoires3.97×
05LeggingsFashion & Accessoires3.17×
06PancakeFood & Beverages2.98×
07FloristryHome & Garden2.81×
08AbayaFashion & Accessoires2.64×
09Singer-songwriterMusic & Radio2.44×
10PillowHome & Garden2.18×
11HijabPolitics & Society2.15×
12Kopi tiamFood & Beverages2.08×
13Money back guaranteeShopping1.89×
14Blood vesselHealth1.80×
15GemstoneFashion & Accessoires1.75×
16NecklaceFashion & Accessoires1.70×
17Engagement ringFashion & Accessoires1.69×
18ShampooBeauty & Wellness1.68×
19Kitchen cabinetHome & Garden1.64×
20MattressHome & Garden1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fabric (club) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fabric (club) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.26×
Healthy LifestyleBALANCE1.23×
Sports ActivityPOWER1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fabric (club) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.50×
Design AffinityPREMIUM0.76×
MindfulnessBALANCE0.88×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Malaysia who actively search for Fabric (club). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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