A data profile of the people who buy, follow and care about Fabric (club) in Spain — modelled from more than twelve digital signal sources. Fabric (club) has an estimated audience of 2,884,128 people in Spain.
Fabric (club) has an estimated audience of 2,884,128 people in Spain. Top brand affinities: Aldi, Real property, Katherine Heigl, Volunteering, Rayo Vallecano.
Top brand affinities include Aldi, Real property, Katherine Heigl, with strongest over-indexing on Aldi (2.54× the country average).
The typical Fabric (club) fan in Spain shows strong Family Orientation tendencies and a notable affinity for Aldi.
The key figures that characterise the Fabric (club) profile in Spain.
| Metric | Value |
|---|---|
| Estimated audience size | 2,884,128 |
of the worldwide Fabric (club) audience comes from Spain.
| Country | Share |
|---|---|
| United States | 14.9% |
| Thailand | 5.7% |
| Italy | 5.3% |
The strongest cross-interests of the Fabric (club) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Katherine Heigl | Movies & TV | 9.97× | ||
| 02 | Duvet | Home & Garden | 6.49× | ||
| 03 | Detroit techno | Music & Radio | 5.52× | ||
| 04 | Rayo Vallecano | Travel & Leisure | 3.86× | ||
| 05 | Real property | Home & Garden | 3.41× | ||
| 06 | Volunteering | Politics & Society | 3.32× | ||
| 07 | Flower bouquet | Home & Garden | 2.90× | ||
| 08 | Lunch | Food & Beverages | 2.69× | ||
| 09 | Sewing machine | Home & Garden | 2.56× | ||
| 10 | Aldi | Shopping | 2.54× | ||
| 11 | Made in Italy | Business & Career | 2.39× | ||
| 12 | TripAdvisor | Travel & Leisure | 2.24× | ||
| 13 | Boho-chic | Fashion & Accessoires | 2.17× | ||
| 14 | Bestseller | Literature | 2.13× | ||
| 15 | Badoo | Internet & Social Media | 2.00× | ||
| 16 | Knitting | Home & Garden | 2.00× | ||
| 17 | Innovation | Business & Career | 1.84× | ||
| 18 | Massimo Dutti | Shopping | 1.83× | ||
| 19 | Sewing | Home & Garden | 1.74× | ||
| 20 | Black Friday (shopping) | Shopping | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.62× | |
| Need for Security | CONSERVATISM | 1.41× | |
| Early Adopter Mentality | POWER | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.85× | |
| Mindfulness | BALANCE | 0.85× | |
| Extroversion | THRILL | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Fabric (club). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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