Fabric (club) Audience in Germany
Fabric (club) has an estimated audience of 3,604,750 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, Western Union, German television comedy, Tagesschau, Leggings.
Fabric (club) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Satire. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, Western Union, German television comedy, with strongest over-indexing on Satire (6.02× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Night club
Demographics of Fabric (club) fans
| Metric | Value |
|---|---|
| Estimated audience size | 3,604,750 |
Audience persona
The typical Fabric (club) fan in Germany shows strong Design Affinity tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 808,268 | 1.02× |
| Bayern | 593,477 | 1.02× |
| Baden-Württemberg | 499,237 | 1.02× |
| Niedersachsen | 340,872 | 0.97× |
| Hessen | 312,279 | 1.14× |
| Berlin | 249,190 | 1.55× |
| Rheinland-Pfalz | 182,341 | 1.01× |
| Sachsen | 169,453 | 0.96× |
| Schleswig-Holstein | 129,616 | 1× |
| Brandenburg | 117,913 | 1.05× |
| Hamburg | 80,504 | 0.99× |
| Thüringen | 79,337 | 0.86× |
| Sachsen-Anhalt | 75,132 | 0.8× |
| Mecklenburg-Vorpommern | 55,101 | 0.8× |
| Saarland | 36,727 | 0.83× |
| Bremen | 29,863 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 6.02× | Literature |
| Western Union | 5.51× | Business & Career |
| German television comedy | 7.26× | Movies & TV |
| Tagesschau | 2.38× | Movies & TV |
| Leggings | 4.61× | Fashion & Accessoires |
| Real property | 4.61× | Home & Garden |
| Lipstick | 5.26× | Beauty & Wellness |
| Monty Python's Life of Brian | 13.03× | Movies & TV |
| Takis | 13.03× | Food & Beverages |
| Burda Style | 13.99× | Fashion & Accessoires |
| Pets | 1.65× | Pets & Animals |
| BAUR | 3.77× | Shopping |
| Katie Holmes | 8.36× | Movies & TV |
| Wedding ring | 3.74× | Fashion & Accessoires |
| Allgäu | 4.81× | Travel & Leisure |
| Headphones | 4.08× | Technology & Electronics |
| Philips | 3.27× | Technology & Electronics |
| Freeware | 1.99× | Technology & Electronics |
| Bonprix | 2.27× | Shopping |
| Vegetable Gardening | 4.4× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.31 |
| Sustainability | BALANCE | 1.2 |
| Sports Activity | POWER | 1.17 |
| Creativity | OPEN | 1.13 |
| Indulgence | JOY | 1.09 |
| Early Adopter Mentality | POWER | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.9% |
| Thailand | 5.7% |
| Italy | 5.3% |
See Fabric (club) audiences in other countries
More Night club audiences in Germany
- KitKatClub (899,208)
- Soda Club Berlin (820,195)
- Ritter Butzke (663,459)
- Berghain (649,386)
- Kater Blau (575,313)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fabric (club). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.