A data profile of the people who buy, follow and care about Auto maintenance in Poland — modelled from more than twelve digital signal sources. Auto maintenance has an estimated audience of 1,483,995 people in Poland.
Auto maintenance has an estimated audience of 1,483,995 people in Poland. 31.0% are female, 69.0% are male, average age 34.2. Top brand affinities: Family car, Carcare, Car dealership, Used car, Auto show.
Top brand affinities include Family car, Carcare, Car dealership, with strongest over-indexing on Family car (18.2× the country average).
Demographically, the Auto maintenance audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Family Orientation, DIY Mentality.
The typical Auto maintenance fan in Poland is more male, around 34.2 years old, with strong Family Orientation tendencies and a notable affinity for Family car.
The key figures that characterise the Auto maintenance profile in Poland.
31.0% are female, 69.0% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 31.0% |
| Male | 69.0% |
| Average age | 34.2 |
| Estimated audience size | 1,483,995 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 25% | |
| 30-39 | 18% | |
| 40-49 | 14% | |
| 50+ | 13% |
of the worldwide Auto maintenance audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.9% |
| Germany | 7.3% |
| Japan | 5.5% |
The strongest cross-interests of the Auto maintenance audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Family car | Cars & Mobility | 18.20× | ||
| 02 | Auto show | Cars & Mobility | 14.95× | ||
| 03 | Carcare | Cars & Mobility | 14.07× | ||
| 04 | Car dealership | Cars & Mobility | 10.16× | ||
| 05 | Porsche Cayenne | Cars & Mobility | 7.33× | ||
| 06 | Ford Fiesta | Cars & Mobility | 7.33× | ||
| 07 | Used car | Cars & Mobility | 7.04× | ||
| 08 | Audi Q5 | Cars & Mobility | 6.46× | ||
| 09 | Toyota RAV4 | Cars & Mobility | 6.42× | ||
| 10 | Antique car | Cars & Mobility | 6.42× | ||
| 11 | Bentley | Cars & Mobility | 5.95× | ||
| 12 | Maserati | Cars & Mobility | 5.53× | ||
| 13 | Volkswagen Tiguan | Cars & Mobility | 5.33× | ||
| 14 | Automobile repair shop | Cars & Mobility | 5.14× | ||
| 15 | Range Rover | Cars & Mobility | 5.10× | ||
| 16 | Aston Martin | Cars & Mobility | 5.08× | ||
| 17 | Volvo | Cars & Mobility | 5.07× | ||
| 18 | Love & Sex | Kids & Family | 4.41× | ||
| 19 | Honda | Cars & Mobility | 4.31× | ||
| 20 | SUVs | Cars & Mobility | 2.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 6.73× | |
| DIY Mentality | THRILL | 1.62× | |
| Risk Appetite | THRILL | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.71× | |
| Sustainability | BALANCE | 0.72× | |
| Spirituality | BALANCE | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Auto maintenance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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