Rascasse Audience Intelligence

Nutrient Audience in Portugal

A data profile of the people who buy, follow and care about Nutrient in Portugal — modelled from more than twelve digital signal sources. Nutrient has an estimated audience of 1,875,270 people in Portugal.

#355among Topic in Portugal#35in Food & Beverages

The average Nutrient fan in Portugal is 46.8 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Nutrient profile in Portugal.

Audience size
1.9M
in Portugal
Gender
67.6%♀
32.4% male
Age
46.8
average years
Country rank
#466
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nutrient fans

67.6% are female, 32.4% are male, average age 46.8.

Fig. 02

Gender split

67.6%
Female
32.4%
Male
Demographic split for Nutrient audience in Portugal
MetricValue
Female67.6%
Male32.4%
Average age46.8
Estimated audience size1,875,270
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Nutrient audience in Portugal
Age bracketShare%
16-195%
20-2913%
30-3918%
40-4927%
50+37%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Nutrient audience comes from Portugal.

Worldwide audience distribution share by country for Nutrient
CountryShare
United States24.9%
India5.5%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nutrient audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Nutrient fans by region: top regions in Portugal
#RegionReachAffinity×
01Bragança District~20K1.10×
02Portalegre District~20K1.09×
03Guarda District~30K1.08×
04Viseu District~70K1.06×
05Beja District~30K1.06×
06Vila Real District~40K1.04×
07Évora District~30K1.03×
08Castelo Branco District~40K1.02×
09Azores~50K0.99×
10Viana do Castelo District~50K0.99×
11Madeira~50K0.97×
12Coimbra District~90K0.96×
13Leiria District~100K0.94×
14Aveiro District~100K0.93×
15Braga District~200K0.92×
16Faro District~100K0.92×
17Setúbal District~200K0.91×
18Porto District~300K0.83×
19Santarém District~70K0.83×
20Lisbon District~500K0.79×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Portugal

See Nutrient audiences in other countries

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Nutrient. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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