A data profile of the people who buy, follow and care about Ludvig Åberg in Sweden — modelled from more than twelve digital signal sources. Ludvig Åberg has an estimated audience of 7,756,467 people in Sweden.
Ludvig Åberg has an estimated audience of 7,756,467 people in Sweden. 30.0% are female, 70.0% are male, average age 44.0. Top brand affinities: Tiger Woods, PGA Tour, Ryder Cup, Golf club, PGA Championship.
Top brand affinities include Tiger Woods, PGA Tour, Ryder Cup, with strongest over-indexing on Tiger Woods (15.42× the country average).
Demographically, the Ludvig Åberg audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Sports Activity, Luxury Orientation.
The typical Ludvig Åberg fan in Sweden is more male, around 44.0 years old, with strong Sports Activity tendencies and a notable affinity for Tiger Woods.
The key figures that characterise the Ludvig Åberg profile in Sweden.
30.0% are female, 70.0% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 30.0% |
| Male | 70.0% |
| Average age | 44.0 |
| Estimated audience size | 7,756,467 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 16% | |
| 30-39 | 12% | |
| 40-49 | 16% | |
| 50+ | 41% |
of the worldwide Ludvig Åberg audience comes from Sweden.
| Country | Share |
|---|---|
| Sweden | 75.1% |
| United States | 15.0% |
| United Kingdom | 2.6% |
The strongest cross-interests of the Ludvig Åberg audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tiger Woods | Sports | 15.42× | ||
| 02 | Ryder Cup | Sports | 11.03× | ||
| 03 | U.S. Open (golf) | Sports | 8.39× | ||
| 04 | Rory McIlroy | Sports | 7.15× | ||
| 05 | PGA Tour | Sports | 6.78× | ||
| 06 | LPGA | Sports | 6.71× | ||
| 07 | Men's major golf championships | Sports | 6.69× | ||
| 08 | PGA Championship | Sports | 6.37× | ||
| 09 | Titleist | Sports | 5.70× | ||
| 10 | The Open Championship | Sports | 5.29× | ||
| 11 | Golf club | Sports | 4.74× | ||
| 12 | Golf cart | Sports | 4.19× | ||
| 13 | Golf course | Sports | 3.70× | ||
| 14 | Western riding | Sports | 3.11× | ||
| 15 | Padel (sport) | Sports | 2.17× | ||
| 16 | NHL | Sports | 1.92× | ||
| 17 | Golf | Sports | 1.76× | ||
| 18 | Allsvenskan | Sports | 1.65× | ||
| 19 | Winery | Food & Beverages | 1.58× | ||
| 20 | Sportbladet | Sports | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.62× | |
| Luxury Orientation | PREMIUM | 1.19× | |
| Risk Appetite | THRILL | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.65× | |
| Price Sensitivity | PREMIUM | 0.71× | |
| Mindfulness | BALANCE | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Ludvig Åberg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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