Anne Burrell Audience in United States

Anne Burrell has an estimated audience of 13,645,767 people in United States. 65.8% are female, 34.2% are male, average age 48.9. Top regions: California, New York, Texas. Top brand affinities: Josh Duhamel, Aaron Paul, Sophia Bush, Erin Andrews, Ally McBeal.

The average Anne Burrell fan in United States is 48.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Josh Duhamel, Aaron Paul, Sophia Bush, with strongest over-indexing on Josh Duhamel (129.41× the country average). Demographically, the Anne Burrell audience skews more female with an average age of 48.9, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Person · Subtype: Chef

Demographics of Anne Burrell fans

Demographic split for Anne Burrell audience in United States
MetricValue
Female65.8%
Male34.2%
Average age48.9
Estimated audience size13,645,767

Audience persona

The typical Anne Burrell fan in United States is more female, around 48.9 years old, with strong Design Affinity tendencies and a notable affinity for Josh Duhamel.

Top regions in United States

Top regions ranked by reach for Anne Burrell in United States
RegionReachAffinity
California1,114,3720.74×
New York1,113,1631.46×
Texas809,5530.69×
Florida808,2460.87×
Pennsylvania526,6051.15×
Ohio503,8681.2×
Illinois475,2681.05×
North Carolina394,4290.96×
New Jersey388,1691.12×
Michigan383,7571.08×
Georgia359,9320.86×
Virginia314,1960.95×
Arizona299,6751.08×
Washington288,7631.05×
Massachusetts287,5571.07×
Tennessee270,7010.99×
Indiana260,7341.05×
Wisconsin244,7951.19×
Missouri235,5321.07×
Colorado219,2051.02×
South Carolina213,6181.04×
Maryland208,5700.89×
Oregon189,5301.21×
Minnesota186,7410.96×
Kentucky174,9921.02×
Connecticut170,1421.24×
Alabama169,9980.89×
Oklahoma148,1740.98×
Louisiana143,0690.81×
Nevada121,4570.92×
Iowa111,6520.99×
Utah106,6950.87×
Arkansas104,0840.93×
Kansas102,9080.96×
Mississippi88,9830.79×
Idaho76,8811.12×
New Hampshire66,5801.24×
Nebraska64,7030.95×
West Virginia63,6651×
Maine58,8981.2×
New Mexico58,4690.85×
Rhode Island46,7571.08×
Delaware43,1811.15×
Hawaii42,6610.73×
Montana37,8101×
North Dakota30,7081.1×
Washington, District of Columbia28,0290.68×
South Dakota27,8590.88×
Vermont25,3891.06×
Alaska23,2140.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anne Burrell audience
BrandAffinityCategory
Josh Duhamel129.41×Fashion & Accessoires
Aaron Paul161.59×Movies & TV
Sophia Bush100.65×Movies & TV
Erin Andrews120.39×Sports
Ally McBeal157.98×Movies & TV
Seth Green76.01×Movies & TV
Rose McGowan83.66×Movies & TV
Mariska Hargitay42.65×Movies & TV
W9 (TV channel)126.98×Movies & TV
Sharon Osbourne39.03×Movies & TV
Ben Stiller41.91×Movies & TV
Alyssa Milano52.14×Movies & TV
Elizabeth Banks36.55×Movies & TV
Aubrey Plaza28.42×Movies & TV
Zooey Deschanel31.99×Movies & TV
Canasta108.16×Games
Christina Applegate26.78×Movies & TV
Gordon Ramsey29.33×Food & Beverages
Melrose Place82.41×Movies & TV
John Cusack33.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anne Burrell audience
TraitClusterScore
Design AffinityPREMIUM1.44
IndulgenceJOY1.43
DIY MentalityTHRILL1.39
Healthy LifestyleBALANCE1.37
Community OrientationOPEN1.37
Price SensitivityPREMIUM1.36

Worldwide distribution

Worldwide audience distribution share by country for Anne Burrell
CountryShare
United States88.1%
Canada5.4%
Germany1.1%

See Anne Burrell audiences in other countries

More Chef audiences in United States

Frequently asked questions

How many fans does Anne Burrell have in United States?

Anne Burrell has an estimated audience of 13,645,767 people in United States, concentrated in California and New York.

What is the gender split and age of Anne Burrell fans?

65.8% of Anne Burrell fans are female, 34.2% are male, with an average age of 48.9 years.

Which brands do Anne Burrell fans like most?

Anne Burrell fans show strongest brand affinity for Josh Duhamel (129.41×), Aaron Paul (161.59×), and Sophia Bush (100.65×) over the country average.

Where do Anne Burrell fans live in United States?

Anne Burrell fans in United States are most concentrated in California (reach 1,114,372), New York (reach 1,113,163), and Texas (reach 809,553). These three regions account for the largest share of the active audience.

What other brands do Anne Burrell fans also like?

Beyond Anne Burrell itself, the audience over-indexes on Aaron Paul (161.59×), Sophia Bush (100.65×), Erin Andrews (120.39×), and Ally McBeal (157.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Anne Burrell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.