Gordon Ramsay Audience in United States

Gordon Ramsay has an estimated audience of 5,188,245 people in United States. 52.8% are female, 47.2% are male, average age 37.3. Top regions: California, Texas, Florida. Top brand affinities: British cuisine, Restaurateur, Cooking show, Friends, Google News.
The average Gordon Ramsay fan in United States is 37.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include British cuisine, Restaurateur, Cooking show, with strongest over-indexing on British cuisine (7.68× the country average). Demographically, the Gordon Ramsay audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Person · Subtype: Chef
Demographics of Gordon Ramsay fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 37.3 |
| Estimated audience size | 5,188,245 |
Audience persona
The typical Gordon Ramsay fan in United States is balanced, around 37.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for British cuisine.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 578,391 | 1.01× |
| Texas | 424,870 | 0.95× |
| Florida | 356,425 | 1.01× |
| New York | 281,634 | 0.97× |
| Illinois | 193,618 | 1.12× |
| Pennsylvania | 187,968 | 1.08× |
| Ohio | 151,090 | 0.95× |
| North Carolina | 148,886 | 0.95× |
| Georgia | 147,679 | 0.92× |
| Michigan | 132,397 | 0.98× |
| New Jersey | 132,014 | 1× |
| Virginia | 128,831 | 1.02× |
| Massachusetts | 116,090 | 1.14× |
| Arizona | 115,618 | 1.09× |
| Nevada | 114,342 | 2.28× |
| Washington | 110,479 | 1.06× |
| Missouri | 106,787 | 1.28× |
| Tennessee | 99,012 | 0.95× |
| Maryland | 97,529 | 1.09× |
| Indiana | 97,464 | 1.03× |
| Colorado | 81,454 | 1× |
| Wisconsin | 78,047 | 1× |
| South Carolina | 71,105 | 0.91× |
| Louisiana | 70,944 | 1.06× |
| Connecticut | 66,871 | 1.29× |
| Minnesota | 66,144 | 0.89× |
| Alabama | 66,037 | 0.91× |
| Oklahoma | 65,357 | 1.13× |
| Kentucky | 64,322 | 0.99× |
| Oregon | 60,953 | 1.02× |
| Utah | 46,372 | 1× |
| Kansas | 41,198 | 1.01× |
| Arkansas | 38,320 | 0.9× |
| Iowa | 37,299 | 0.87× |
| Mississippi | 34,007 | 0.8× |
| Idaho | 24,803 | 0.95× |
| New Mexico | 23,118 | 0.89× |
| West Virginia | 21,633 | 0.9× |
| Nebraska | 21,376 | 0.82× |
| New Hampshire | 20,929 | 1.02× |
| Hawaii | 19,405 | 0.87× |
| Maine | 17,878 | 0.96× |
| Rhode Island | 17,599 | 1.07× |
| Washington, District of Columbia | 17,006 | 1.09× |
| Montana | 12,031 | 0.84× |
| Delaware | 11,967 | 0.84× |
| Alaska | 9,715 | 0.88× |
| South Dakota | 9,423 | 0.79× |
| North Dakota | 8,708 | 0.82× |
| Vermont | 7,447 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| British cuisine | 7.68× | Food & Beverages |
| Restaurateur | 12.65× | Home & Garden |
| Cooking show | 5.1× | Food & Beverages |
| Friends | 1.97× | Movies & TV |
| Google News | 3.31× | News |
| Guy Fieri | 7.38× | Movies & TV |
| Little Caesars | 2.69× | Food & Beverages |
| Pizza Hut | 2.11× | Food & Beverages |
| Cookbook | 2.85× | Food & Beverages |
| Anthony Bourdain | 8.54× | Food & Beverages |
| Gourmet Foods | 4.82× | Food & Beverages |
| Simply Recipes | 9.02× | Food & Beverages |
| Anne Burrell | 3.92× | Food & Beverages |
| Culinary art | 2.07× | Arts & Culture |
| Harry Potter | 1.62× | Movies & TV |
| Gordon Ramsey | 6.62× | Food & Beverages |
| Jamie Oliver | 13.27× | Food & Beverages |
| Stand-up comedy | 1.76× | Movies & TV |
| Mobile game | 1.94× | Games |
| Filmmaking | 1.67× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.52 |
| Extroversion | THRILL | 1.45 |
| Sports Activity | POWER | 1.31 |
| Indulgence | JOY | 1.28 |
| DIY Mentality | THRILL | 1.23 |
| Healthy Lifestyle | BALANCE | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.0% |
| United Kingdom | 15.3% |
| Canada | 4.7% |
See Gordon Ramsay audiences in other countries
More Chef audiences in United States
- Anne Burrell (13,645,768)
- Gordon Ramsey (4,569,136)
- Michael Caines (3,952,300)
- Anthony Bourdain (3,393,825)
- Bobby Flay (2,319,639)
Frequently asked questions
How many fans does Gordon Ramsay have in United States?
Gordon Ramsay has an estimated audience of 5,188,245 people in United States, concentrated in California and Texas.
What is the gender split and age of Gordon Ramsay fans?
52.8% of Gordon Ramsay fans are female, 47.2% are male, with an average age of 37.3 years.
Which brands do Gordon Ramsay fans like most?
Gordon Ramsay fans show strongest brand affinity for British cuisine (7.68×), Restaurateur (12.65×), and Cooking show (5.1×) over the country average.
Where do Gordon Ramsay fans live in United States?
Gordon Ramsay fans in United States are most concentrated in California (reach 578,391), Texas (reach 424,870), and Florida (reach 356,425). These three regions account for the largest share of the active audience.
What other brands do Gordon Ramsay fans also like?
Beyond Gordon Ramsay itself, the audience over-indexes on Restaurateur (12.65×), Cooking show (5.1×), Friends (1.97×), and Google News (3.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gordon Ramsay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.