Augusta, Maine Audience in United States

Augusta, Maine logo

Augusta, Maine has an estimated audience of 453,854 people in United States. 61.2% are female, 38.8% are male, average age 43.3. Top regions: Maine, Massachusetts, New York. Top brand affinities: Alaska, Jc caylen, JBS USA, John Key, Canino.

The average Augusta, Maine fan in United States is 43.3 years old, more female, and lives primarily in Maine. The audience is concentrated in Maine, Massachusetts, New York. Top brand affinities include Alaska, Jc caylen, JBS USA, with strongest over-indexing on Alaska (8.05× the country average). Demographically, the Augusta, Maine audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Augusta, Maine fans

Demographic split for Augusta, Maine audience in United States
MetricValue
Female61.2%
Male38.8%
Average age43.3
Estimated audience size453,854

Audience persona

The typical Augusta, Maine fan in United States is more female, around 43.3 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Augusta, Maine in United States
RegionReachAffinity
Maine43,63926.84×
Massachusetts16,2871.82×
New York11,7740.46×
California11,0500.22×
Texas10,1250.26×
Florida8,8720.29×
Pennsylvania6,0910.4×
New Hampshire5,6373.15×
North Carolina5,0180.37×
Georgia4,7190.34×
Ohio4,6750.33×
Virginia4,4980.41×
Illinois4,2880.28×
Connecticut4,2230.93×
New Jersey4,1470.36×
Tennessee3,3060.36×
Michigan3,0950.26×
Colorado2,8780.4×
Indiana2,7360.33×
Arizona2,5900.28×
Washington2,5140.28×
Maryland2,4830.32×
Wisconsin2,3010.34×
South Carolina2,2480.33×
Missouri2,2310.31×
Minnesota2,1730.33×
Vermont1,7782.23×
Alabama1,7760.28×
Kentucky1,7500.31×
Oklahoma1,6490.33×
Utah1,5390.38×
Rhode Island1,5081.04×
Louisiana1,4580.25×
Oregon1,3930.27×
Iowa1,2520.33×
Kansas1,1520.32×
Arkansas1,0950.29×
Nevada1,0110.23×
Mississippi1,0040.27×
Idaho8860.39×
Washington, District of Columbia8230.6×
Nebraska7740.34×
West Virginia7220.34×
New Mexico6190.27×
Montana6140.49×
Alaska4180.43×
Delaware3800.3×
Hawaii3400.17×
North Dakota3360.36×
South Dakota3240.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Augusta, Maine audience
BrandAffinityCategory
Alaska8.05×Travel & Leisure
Jc caylen11×Internet & Social Media
JBS USA2.05×Food & Beverages
John Key2.85×Politics & Society
Canino2.08×Travel & Leisure
Babalawo1.93×
Chicago Stock Exchange1.82×Business & Career
John Gray (U.S. author)1.65×Literature
Caza1.54×Arts & Culture
Rhodiola1.64×Health
Ubrique2.75×Travel & Leisure
Brive-la-Gaillarde2.14×
Pips, Chips & Videoclips4.07×Music & Radio
WildFly1.76×
University of Cádiz1.51×Business & Career
Urla, İzmir1.68×Travel & Leisure
bysTaXx1.54×Internet & Social Media
JBTALKS1.57×
JBK Horse Shows1.63×
JSS Medical College5×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Augusta, Maine audience
TraitClusterScore
Family OrientationCONSERVATISM1.54
Community OrientationOPEN1.53
DIY MentalityTHRILL1.45
TraditionCONSERVATISM1.2
Need for SecurityCONSERVATISM1.11
Price SensitivityPREMIUM1.09

Worldwide distribution

Worldwide audience distribution share by country for Augusta, Maine
CountryShare
United States95.9%
Germany2.5%
Italy1.7%

See Augusta, Maine audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Augusta, Maine have in United States?

Augusta, Maine has an estimated audience of 453,854 people in United States, concentrated in Maine and Massachusetts.

What is the gender split and age of Augusta, Maine fans?

61.2% of Augusta, Maine fans are female, 38.8% are male, with an average age of 43.3 years.

Which brands do Augusta, Maine fans like most?

Augusta, Maine fans show strongest brand affinity for Alaska (8.05×), Jc caylen (11×), and JBS USA (2.05×) over the country average.

Where do Augusta, Maine fans live in United States?

Augusta, Maine fans in United States are most concentrated in Maine (reach 43,639), Massachusetts (reach 16,287), and New York (reach 11,774). These three regions account for the largest share of the active audience.

What other brands do Augusta, Maine fans also like?

Beyond Augusta, Maine itself, the audience over-indexes on Jc caylen (11×), JBS USA (2.05×), John Key (2.85×), and Canino (2.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Augusta, Maine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.