Balance (ability) Audience in United States

Balance (ability) has an estimated audience of 574,800 people in United States. 64.9% are female, 35.1% are male, average age 44.9. Top regions: California, Texas, Florida. Top brand affinities: Mathcore, Google Home, The Historian, Eurail, Parral, Chihuahua.
The average Balance (ability) fan in United States is 44.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mathcore, Google Home, The Historian, with strongest over-indexing on Mathcore (18.06× the country average). Demographically, the Balance (ability) audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Balance (ability) fans
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 44.9 |
| Estimated audience size | 574,800 |
Audience persona
The typical Balance (ability) fan in United States is more female, around 44.9 years old, with strong Risk Appetite tendencies and a notable affinity for Mathcore.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 73,788 | 1.17× |
| Texas | 59,782 | 1.21× |
| Florida | 49,944 | 1.28× |
| New York | 35,290 | 1.1× |
| Ohio | 32,318 | 1.83× |
| Pennsylvania | 22,093 | 1.14× |
| Georgia | 21,247 | 1.2× |
| Illinois | 21,026 | 1.1× |
| North Carolina | 18,429 | 1.07× |
| Michigan | 15,870 | 1.06× |
| Virginia | 15,127 | 1.08× |
| New Jersey | 14,196 | 0.97× |
| Arizona | 13,116 | 1.12× |
| Tennessee | 11,710 | 1.02× |
| Massachusetts | 11,596 | 1.02× |
| Indiana | 11,116 | 1.06× |
| Washington | 11,094 | 0.96× |
| Maryland | 10,644 | 1.08× |
| Alabama | 9,978 | 1.24× |
| Missouri | 9,175 | 0.99× |
| South Carolina | 8,880 | 1.03× |
| Colorado | 8,336 | 0.92× |
| Louisiana | 8,265 | 1.12× |
| Wisconsin | 7,524 | 0.87× |
| Minnesota | 7,394 | 0.9× |
| Oklahoma | 7,144 | 1.12× |
| Kentucky | 6,805 | 0.94× |
| Oregon | 6,097 | 0.93× |
| Connecticut | 5,498 | 0.95× |
| Mississippi | 5,284 | 1.12× |
| Nevada | 5,217 | 0.94× |
| Utah | 4,971 | 0.97× |
| Arkansas | 4,813 | 1.02× |
| Iowa | 4,784 | 1.01× |
| Kansas | 4,534 | 1× |
| New Mexico | 2,876 | 1× |
| Idaho | 2,632 | 0.91× |
| Hawaii | 2,546 | 1.03× |
| Nebraska | 2,464 | 0.85× |
| West Virginia | 2,351 | 0.88× |
| New Hampshire | 1,889 | 0.83× |
| Washington, District of Columbia | 1,787 | 1.03× |
| Maine | 1,708 | 0.83× |
| Rhode Island | 1,516 | 0.83× |
| Delaware | 1,410 | 0.89× |
| Montana | 1,219 | 0.76× |
| North Dakota | 964 | 0.82× |
| Alaska | 954 | 0.78× |
| South Dakota | 927 | 0.7× |
| Vermont | 714 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mathcore | 18.06× | Music & Radio |
| Google Home | 11.64× | Technology & Electronics |
| The Historian | 16.48× | Literature |
| Eurail | 16.57× | Cars & Mobility |
| Parral, Chihuahua | 9.05× | Travel & Leisure |
| Isla Holbox | 10.72× | Travel & Leisure |
| Evan Tanner | 16.6× | Sports |
| Mie goreng | 16.07× | Food & Beverages |
| Étouffée | 10.31× | Food & Beverages |
| Glasgow, Kentucky | 11.17× | Travel & Leisure |
| charvel guitars | 12.76× | Music & Radio |
| El Hijo del Santo | 12.68× | Sports |
| Layne Staley | 2.51× | Music & Radio |
| Holly Hagan | 17.22× | Movies & TV |
| Dan Hardy | 11.49× | Sports |
| Guayas Province | 12.25× | Travel & Leisure |
| Ghar (film) | 17.29× | Movies & TV |
| Graham Coxon | 10.93× | Music & Radio |
| Lilongwe | 11.54× | Travel & Leisure |
| Jab Tak Hai Jaan | 9.99× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.99 |
| Luxury Orientation | PREMIUM | 1.58 |
| Community Orientation | OPEN | 1.55 |
| Design Affinity | PREMIUM | 1.49 |
| Need for Security | CONSERVATISM | 1.29 |
| Price Sensitivity | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.4% |
| Japan | 15.0% |
| Indonesia | 11.7% |
See Balance (ability) audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Balance (ability) have in United States?
Balance (ability) has an estimated audience of 574,800 people in United States, concentrated in California and Texas.
What is the gender split and age of Balance (ability) fans?
64.9% of Balance (ability) fans are female, 35.1% are male, with an average age of 44.9 years.
Which brands do Balance (ability) fans like most?
Balance (ability) fans show strongest brand affinity for Mathcore (18.06×), Google Home (11.64×), and The Historian (16.48×) over the country average.
Where do Balance (ability) fans live in United States?
Balance (ability) fans in United States are most concentrated in California (reach 73,788), Texas (reach 59,782), and Florida (reach 49,944). These three regions account for the largest share of the active audience.
What other brands do Balance (ability) fans also like?
Beyond Balance (ability) itself, the audience over-indexes on Google Home (11.64×), The Historian (16.48×), Eurail (16.57×), and Parral, Chihuahua (9.05×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Balance (ability). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.