BJ's Restaurant and Brewhouse Audience in United States
BJ's Restaurant and Brewhouse has an estimated audience of 1,330,709 people in United States. 49.1% are female, 50.9% are male, average age 38.1. Top brand affinities: The Old Spaghetti Factory, Outback Steakhouse, Autism Awareness, Diabetes mellitus awareness, Pudding.
Top brand affinities include The Old Spaghetti Factory, Outback Steakhouse, Autism Awareness, with strongest over-indexing on The Old Spaghetti Factory (75.61× the country average). Demographically, the BJ's Restaurant and Brewhouse audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.
Category: Food & Beverages · Type: Brand
Demographics of BJ's Restaurant and Brewhouse fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 38.1 |
| Estimated audience size | 1,330,709 |
Audience persona
The typical BJ's Restaurant and Brewhouse fan in United States is balanced, around 38.1 years old, with strong Indulgence tendencies and a notable affinity for The Old Spaghetti Factory.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Old Spaghetti Factory | 75.61× | Food & Beverages |
| Outback Steakhouse | 17.58× | Food & Beverages |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Pudding | 37.09× | Food & Beverages |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Carrabba's Italian Grill | 20.18× | Food & Beverages |
| Income tax | 13.19× | Business & Career |
| Noodles & Company | 13.77× | Food & Beverages |
| Brockmans Gin | 149.43× | Food & Beverages |
| Ruby Tuesday (restaurant) | 15.54× | Food & Beverages |
| Diaper bag | 5.93× | Kids & Family |
| Cricket World Cup | 18.81× | Sports |
| Kate Spade | 8.46× | Fashion & Accessoires |
| New Year's Eve | 6.9× | Home & Garden |
| Nick Cave | 29.06× | Music & Radio |
| Barry Gibb | 20× | Music & Radio |
| Tampa Bay Buccaneers | 5.68× | Sports |
| Charles, Prince of Wales | 18.87× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.79 |
| Urban Lifestyle | OPEN | 1.41 |
| Career Orientation | POWER | 1.3 |
| Sustainability | BALANCE | 1.27 |
| Luxury Orientation | PREMIUM | 1.26 |
| Convenience Orientation | PREMIUM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.5% |
| United Kingdom | 1.0% |
| Canada | 0.6% |
See BJ's Restaurant and Brewhouse audiences in other countries
- BJ's Restaurant and Brewhouse — Germany
- BJ's Restaurant and Brewhouse — United Kingdom
- BJ's Restaurant and Brewhouse — France
- BJ's Restaurant and Brewhouse — Italy
- BJ's Restaurant and Brewhouse — Spain
- BJ's Restaurant and Brewhouse — Brazil
- BJ's Restaurant and Brewhouse — Japan
- BJ's Restaurant and Brewhouse — South Korea
- BJ's Restaurant and Brewhouse — India
More Food & Beverages audiences in United States
- Walmart (94,971,264)
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- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for BJ's Restaurant and Brewhouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.