Bret Michaels Audience in United States

Bret Michaels has an estimated audience of 2,271,101 people in United States. 63.5% are female, 36.5% are male, average age 47.9. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Glam rock, Nikki Sixx, Microblogging.

The average Bret Michaels fan in United States is 47.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Glam rock, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Bret Michaels audience skews more female with an average age of 47.9, and over-indexes on personality traits such as Community Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Bret Michaels fans

Demographic split for Bret Michaels audience in United States
MetricValue
Female63.5%
Male36.5%
Average age47.9
Estimated audience size2,271,101

Audience persona

The typical Bret Michaels fan in United States is more female, around 47.9 years old, with strong Community Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Bret Michaels in United States
RegionReachAffinity
California163,1630.65×
Texas142,7720.73×
Florida128,6810.84×
Pennsylvania111,3791.46×
Ohio90,0201.29×
New York85,8080.68×
Illinois82,5421.09×
Michigan77,9691.31×
Indiana58,4681.41×
North Carolina56,6040.83×
Georgia52,4830.75×
Arizona50,2511.08×
Tennessee49,8701.09×
Virginia48,5500.88×
New Jersey46,9800.81×
Missouri45,4391.24×
Wisconsin45,1201.32×
Massachusetts38,7290.87×
Washington36,9490.81×
Minnesota35,3851.09×
Kentucky33,4461.17×
Colorado30,8630.86×
South Carolina30,1280.88×
Maryland27,6900.71×
Alabama25,3250.8×
Oregon25,1970.97×
Oklahoma23,7070.94×
Iowa23,3841.25×
Louisiana22,7190.78×
Connecticut20,7700.91×
Nevada19,1680.87×
Arkansas18,9731.01×
Utah16,1110.79×
West Virginia15,8861.5×
Mississippi15,8830.85×
Kansas15,5150.87×
Maine14,3191.76×
Nebraska13,3431.17×
New Hampshire11,5231.29×
Idaho10,6060.93×
New Mexico9,2180.81×
Montana9,1641.45×
Alaska8,1861.68×
South Dakota5,9931.14×
Rhode Island5,4600.76×
Hawaii5,4330.56×
North Dakota5,2691.13×
Delaware4,2210.67×
Washington, District of Columbia3,9590.58×
Wyoming3,1070.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bret Michaels audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Glam rock36.23×Music & Radio
Nikki Sixx43.88×Music & Radio
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
MSN4.57×News
Income tax13.19×Business & Career
Kia Sportage17.91×Cars & Mobility
Vanilla Ice20.74×Music & Radio
Ozzy Osbourne6.97×Music & Radio
Joan Jett16.34×Music & Radio
Indianapolis Motor Speedway10.26×Sports
Charles, Prince of Wales18.87×Politics & Society
Ticketmaster3.8×Travel & Leisure
Barry Manilow12.34×Music & Radio
Brian May17.06×Music & Radio
Horoscope6.19×Health
Great Clips3.92×Beauty & Wellness
Eurythmics35.06×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bret Michaels audience
TraitClusterScore
Community OrientationOPEN1.49
Risk AppetiteTHRILL1.4
ExtroversionTHRILL1.39
Price SensitivityPREMIUM1.27
TraditionCONSERVATISM1.25
Family OrientationCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Bret Michaels
CountryShare
United States73.3%
Canada6.9%
France3.5%

See Bret Michaels audiences in other countries

More Metal audiences in United States

Frequently asked questions

How many fans does Bret Michaels have in United States?

Bret Michaels has an estimated audience of 2,271,101 people in United States, concentrated in California and Texas.

What is the gender split and age of Bret Michaels fans?

63.5% of Bret Michaels fans are female, 36.5% are male, with an average age of 47.9 years.

Which brands do Bret Michaels fans like most?

Bret Michaels fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Glam rock (36.23×) over the country average.

Where do Bret Michaels fans live in United States?

Bret Michaels fans in United States are most concentrated in California (reach 163,163), Texas (reach 142,772), and Florida (reach 128,681). These three regions account for the largest share of the active audience.

What other brands do Bret Michaels fans also like?

Beyond Bret Michaels itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Glam rock (36.23×), Nikki Sixx (43.88×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bret Michaels. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.