Buy to let Audience in United States

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Buy to let has an estimated audience of 1,971,740 people in United States. 60.8% are female, 39.2% are male, average age 39.6. Top regions: California, New York, Virginia.

The average Buy to let fan in United States is 39.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Virginia.

Category: Home & Garden · Type: Topic

Demographics of Buy to let fans

Demographic split for Buy to let audience in United States
MetricValue
Female60.8%
Male39.2%
Average age39.6
Estimated audience size1,971,740

Top regions in United States

Top regions ranked by reach for Buy to let in United States
RegionReachAffinity
California86,0570.4×
New York43,3030.39×
Virginia35,0850.73×
Florida32,4490.24×
Arizona30,0260.75×
Texas27,2990.16×
Kentucky26,2041.06×
Mississippi20,4311.26×
Oregon19,9830.88×
Louisiana19,6800.77×
Arkansas18,1511.12×
Georgia17,9660.3×
Oklahoma17,7510.81×
Illinois17,1350.26×
Alabama16,9100.61×
West Virginia16,8671.84×
Missouri16,3500.51×
Tennessee16,1090.41×
South Carolina15,9940.54×
North Carolina15,6980.26×
Indiana15,5830.43×
Kansas15,5791.0×
Idaho15,5761.58×
Hawaii14,8791.76×
Pennsylvania14,8430.22×
Iowa14,7900.91×
Massachusetts14,7420.38×
Montana14,6732.68×
Ohio14,4310.24×
Michigan14,3660.28×
Wisconsin14,2900.48×
New Jersey14,1470.28×
New Hampshire13,8981.79×
Wyoming13,6444.67×
Nebraska13,6091.38×
Connecticut13,5880.69×
New Mexico13,5381.37×
Nevada13,4940.71×
Rhode Island13,4202.14×
Maine13,4121.9×
Colorado13,3260.43×
Utah13,2420.75×
Vermont13,1993.81×
Maryland13,0900.39×
Minnesota12,7670.45×
Washington12,3350.31×
Delaware12,0182.21×
Washington, District of Columbia8,6771.46×

Worldwide distribution

Worldwide audience distribution share by country for Buy to let
CountryShare
United Kingdom38.0%
United States19.7%
Ireland3.5%

See Buy to let audiences in other countries

More Home & Garden audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Buy to let. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.