Rascasse Audience Intelligence

Camila Cabello Audience in United States

A data profile of the people who buy, follow and care about Camila Cabello in United States — modelled from more than twelve digital signal sources. Camila Cabello has an estimated audience of 2,692,696 people in United States.

#135among Singer-songwriter in United States#1815among Person in United States#1164in Music & Radio

The average Camila Cabello fan in United States is 29.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Zara Larsson, Sam Smith, Benson Boone, with strongest over-indexing on Zara Larsson (15.02× the country average).

Demographically, the Camila Cabello audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Camila Cabello fan in United States is more female, around 29.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Zara Larsson.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Camila Cabello profile in United States.

Audience size
2.7M
in United States
Gender
64.7%♀
35.3% male
Age
29.2
average years
Country rank
#11233
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Camila Cabello fans

64.7% are female, 35.3% are male, average age 29.2.

Fig. 02

Gender split

64.7%
Female
35.3%
Male
Demographic split for Camila Cabello audience in United States
MetricValue
Female64.7%
Male35.3%
Average age29.2
Estimated audience size2,692,696
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the Camila Cabello audience in United States
Age bracketShare%
16-1948%
20-2923%
30-3914%
40-4911%
50+5%
Fig. 04

Worldwide distribution

29.3%

of the worldwide Camila Cabello audience comes from United States.

Worldwide audience distribution share by country for Camila Cabello
CountryShare
United States29.3%
Brazil14.3%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Camila Cabello audience in United States is strongest.

Fig. 05

Top regions by affinity

Camila Cabello fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.45×
02Florida~200K1.27×
03Texas~300K1.19×
04Nevada~30K1.19×
05New York~200K1.18×
06New Jersey~90K1.18×
07Arizona~70K1.18×
08Connecticut~30K1.18×
09New Mexico~20K1.16×
10Massachusetts~60K1.14×
11Washington~60K1.13×
12Illinois~100K1.11×
13Utah~30K1.09×
14Hawaii~10K1.08×
15Virginia~70K1.06×
16Pennsylvania~100K1.04×
17Colorado~50K1.04×
18Georgia~90K1.03×
19Maryland~50K1.03×
20North Carolina~90K1.02×
21Rhode Island~9K1.02×
22Minnesota~40K1.01×
23Oregon~30K1.01×
24Michigan~70K1.00×
25Washington, District of Columbia~8K0.99×
26Tennessee~60K0.98×
27Oklahoma~30K0.98×
28Indiana~50K0.96×
29Ohio~80K0.95×
30Kentucky~30K0.95×
31Idaho~10K0.95×
32Nebraska~10K0.95×
33Iowa~20K0.93×
34New Hampshire~10K0.93×
35Wisconsin~40K0.92×
36Louisiana~30K0.91×
37Kansas~20K0.91×
38Missouri~40K0.90×
39South Carolina~40K0.90×
40Alabama~40K0.90×
41Alaska~5K0.90×
42Delaware~7K0.89×
43Arkansas~20K0.87×
44North Dakota~5K0.87×
45Maine~9K0.86×
46South Dakota~6K0.84×
47Montana~7K0.83×
48West Virginia~10K0.82×
49Vermont~4K0.82×
50Mississippi~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Camila Cabello, United States
0.79×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Camila Cabello audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Camila Cabello audience
#·InterestCategoryAffinity×
01Odd FutureMusic & Radio38.94×
02Dej LoafMusic & Radio32.03×
03Sam SmithMusic & Radio24.89×
04Zara LarssonMusic & Radio15.02×
05Mac MillerMusic & Radio14.06×
06KehlaniMusic & Radio12.92×
07R&B/SoulTopic12.06×
08Benson BooneMusic & Radio11.91×
09Tyler, The CreatorMusic & Radio9.78×
10SZA (singer)Music & Radio9.07×
11Alex WarrenMusic & Radio9.06×
12Teyana TaylorMovies & TV7.55×
13ImdbMovies & TV6.99×
14YouTube MusicInternet & Social Media6.26×
15Billie EilishMusic & Radio6.05×
16Old-school hip hopMusic & Radio5.82×
17Britney SpearsMusic & Radio5.56×
18Curly HairBeauty & Wellness4.49×
19Hair ExtensionsBeauty & Wellness3.38×
20Lace wigBeauty & Wellness3.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Camila Cabello audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Camila Cabello audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.33×
Urban LifestyleOPEN1.13×
Quality AwarenessPREMIUM1.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Camila Cabello audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.37×
PatriotismCONSERVATISM0.42×
Community OrientationOPEN0.46×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Camila Cabello have in United States?

Camila Cabello has an estimated audience of 2,692,696 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Camila Cabello fans?

64.7% of Camila Cabello fans are female, 35.3% are male, with an average age of 29.2 years.

03

Which brands do Camila Cabello fans like most?

Camila Cabello fans show strongest brand affinity for Zara Larsson (15.02×), Sam Smith (24.89×), and Benson Boone (11.91×) over the country average.

04

Where do Camila Cabello fans live in United States?

Camila Cabello fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Camila Cabello fans also like?

Beyond Camila Cabello itself, the audience over-indexes on Sam Smith (24.89×), Benson Boone (11.91×), YouTube Music (6.26×), and Britney Spears (5.56×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Camila Cabello. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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