Charlottesville, Virginia Audience in United States

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Charlottesville, Virginia has an estimated audience of 595,680 people in United States. 51.1% are female, 48.9% are male, average age 36.5. Top regions: Virginia, California, New York. Top brand affinities: Jonathan Davis, Suikoden IV, IWeb, Parma, Flattop grill.

The average Charlottesville, Virginia fan in United States is 36.5 years old, balanced, and lives primarily in Virginia. The audience is concentrated in Virginia, California, New York. Top brand affinities include Jonathan Davis, Suikoden IV, IWeb, with strongest over-indexing on Jonathan Davis (4.79× the country average). Demographically, the Charlottesville, Virginia audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Charlottesville, Virginia fans

Demographic split for Charlottesville, Virginia audience in United States
MetricValue
Female51.1%
Male48.9%
Average age36.5
Estimated audience size595,680

Audience persona

The typical Charlottesville, Virginia fan in United States is balanced, around 36.5 years old, with strong Community Orientation tendencies and a notable affinity for Jonathan Davis.

Top regions in United States

Top regions ranked by reach for Charlottesville, Virginia in United States
RegionReachAffinity
Virginia174,71112.04×
California39,5970.6×
New York36,8281.11×
Florida28,6490.71×
Texas28,3570.55×
North Carolina26,5411.48×
Maryland22,4082.19×
Pennsylvania18,9980.95×
New Jersey15,0330.99×
Georgia13,8390.75×
Illinois13,3640.67×
Ohio12,7840.7×
Massachusetts12,6541.08×
Tennessee9,1410.77×
South Carolina8,7480.98×
Michigan8,3490.54×
Washington, District of Columbia7,9104.42×
Washington6,9470.58×
Indiana6,8560.63×
Colorado6,4640.69×
Arizona5,8720.48×
Connecticut5,2510.88×
Missouri5,2380.55×
Wisconsin5,1860.58×
Kentucky4,8440.65×
Alabama4,7110.57×
Minnesota4,7040.55×
Louisiana4,5560.59×
West Virginia3,9411.42×
Oregon3,8430.56×
Oklahoma3,0770.47×
Utah2,7600.52×
Mississippi2,6060.53×
Kansas2,5340.54×
Nevada2,4720.43×
Iowa2,4430.5×
Arkansas2,1670.44×
New Hampshire2,1230.9×
Maine1,6420.77×
Idaho1,5860.53×
Nebraska1,5610.52×
Delaware1,3990.85×
Rhode Island1,3380.71×
New Mexico1,3150.44×
Hawaii1,0320.4×
Montana8670.52×
Vermont8190.78×
South Dakota6690.49×
Alaska5470.43×
Wyoming5020.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Charlottesville, Virginia audience
BrandAffinityCategory
Jonathan Davis4.79×Music & Radio
Suikoden IV7.19×Games
IWeb3.01×
Parma1.57×Travel & Leisure
Flattop grill3.69×Home & Garden
Cal Ripken, Jr.1.8×Sports
Paul Graham (computer programmer)2.13×Technology & Electronics
Canino2.21×Travel & Leisure
John Key1.56×Politics & Society
Jbc2×Kids & Family
Keynote (presentation software)1.7×Technology & Electronics
The Joseph Smith Papers1.65×Literature
Ponte Milvio3.41×Travel & Leisure
Cacciucco1.9×Food & Beverages
Glassmen Drum and Bugle Corps1.73×Music & Radio
WildFly2.05×
Qntal1.91×Music & Radio
Ivo Pogorelić1.67×
Mysłowice1.51×Travel & Leisure
JCLU Forever1.82×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Charlottesville, Virginia audience
TraitClusterScore
Community OrientationOPEN1.26
SustainabilityBALANCE1.11
TraditionCONSERVATISM1.1
Career OrientationPOWER1.09
MindfulnessBALANCE1.07
Quality AwarenessPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for Charlottesville, Virginia
CountryShare
United States95.4%
Germany3.2%
Canada0.7%

See Charlottesville, Virginia audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Charlottesville, Virginia have in United States?

Charlottesville, Virginia has an estimated audience of 595,680 people in United States, concentrated in Virginia and California.

What is the gender split and age of Charlottesville, Virginia fans?

51.1% of Charlottesville, Virginia fans are female, 48.9% are male, with an average age of 36.5 years.

Which brands do Charlottesville, Virginia fans like most?

Charlottesville, Virginia fans show strongest brand affinity for Jonathan Davis (4.79×), Suikoden IV (7.19×), and IWeb (3.01×) over the country average.

Where do Charlottesville, Virginia fans live in United States?

Charlottesville, Virginia fans in United States are most concentrated in Virginia (reach 174,711), California (reach 39,597), and New York (reach 36,828). These three regions account for the largest share of the active audience.

What other brands do Charlottesville, Virginia fans also like?

Beyond Charlottesville, Virginia itself, the audience over-indexes on Suikoden IV (7.19×), IWeb (3.01×), Parma (1.57×), and Flattop grill (3.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Charlottesville, Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.