Dairy Audience in United States

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Dairy has an estimated audience of 16,252,188 people in United States. 54.6% are female, 45.4% are male, average age 41.1. Top regions: California, Texas, Florida.

The average Dairy fan in United States is 41.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.

Category: Food & Beverages · Type: Topic

Demographics of Dairy fans

Demographic split for Dairy audience in United States
MetricValue
Female54.6%
Male45.4%
Average age41.1
Estimated audience size16,252,188

Top regions in United States

Top regions ranked by reach for Dairy in United States
RegionReachAffinity
California1,875,2281.05×
Texas1,353,5370.97×
Florida990,4990.9×
New York937,5501.03×
Illinois582,0641.08×
Pennsylvania549,7161.0×
Ohio538,3041.08×
Georgia515,8411.03×
Michigan466,0771.1×
North Carolina417,8630.85×
Virginia385,5890.97×
Washington378,9191.16×
New Jersey368,3980.89×
Indiana341,4381.15×
Arizona327,8320.99×
Wisconsin306,3761.25×
Tennessee297,4150.91×
Minnesota271,3331.17×
Missouri263,9691.01×
Massachusetts263,7960.82×
Maryland262,1960.94×
Colorado261,4181.02×
Oregon230,0811.24×
Kentucky214,9241.05×
Alabama188,4260.83×
Louisiana183,0650.87×
South Carolina178,9770.73×
Utah166,8611.15×
Iowa163,1861.22×
Kansas161,3941.26×
Connecticut152,2670.93×
Oklahoma146,0540.81×
Idaho135,7251.67×
Nevada134,2930.85×
Arkansas122,8900.92×
Mississippi107,2700.8×
Nebraska99,3911.22×
New Mexico84,6561.04×
West Virginia74,2810.98×
South Dakota59,4691.58×
Hawaii59,4640.85×
New Hampshire54,0170.84×
Maine51,4980.88×
Washington, District of Columbia42,9740.88×
Montana41,8530.93×
Delaware38,4230.86×
Rhode Island36,1750.7×
North Dakota34,9181.05×
Vermont26,2710.92×
Alaska25,5880.74×

Worldwide distribution

Worldwide audience distribution share by country for Dairy
CountryShare
United States19.7%
Brazil11.4%
Italy6.6%

See Dairy audiences in other countries

More Food & Beverages audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Dairy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.