Daughters Audience in United States
Daughters has an estimated audience of 1,606,325 people in United States. 32.2% are female, 67.8% are male, average age 33.9. Top brand affinities: Home equity, Israel, Winemaking, Monmouth County, New Jersey, Dog breed.
Top brand affinities include Home equity, Israel, Winemaking, with strongest over-indexing on Home equity (20× the country average). Demographically, the Daughters audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Tradition, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Daughters fans
| Metric | Value |
|---|---|
| Female | 32.2% |
| Male | 67.8% |
| Average age | 33.9 |
| Estimated audience size | 1,606,325 |
Audience persona
The typical Daughters fan in United States is more male, around 33.9 years old, with strong Tradition tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 20× | Home & Garden |
| Israel | 8× | Travel & Leisure |
| Winemaking | 16.8× | Food & Beverages |
| Monmouth County, New Jersey | 33.37× | Travel & Leisure |
| Dog breed | 3.43× | Pets & Animals |
| Gloria | 20× | Music & Radio |
| Gilberto Sta Rosa | 38.85× | Music & Radio |
| Monogram | 7.59× | Home & Garden |
| Magazine (band) | 5.97× | Music & Radio |
| Captain America (1990 film) | 4.07× | Movies & TV |
| Home staging | 4.6× | Home & Garden |
| Moquegua | 10.92× | Travel & Leisure |
| Home Delivery | 2.68× | Food & Beverages |
| Bank account | 2.07× | Business & Career |
| Edelman (firm) | 18.01× | Business & Career |
| JibJab | 4.42× | Internet & Social Media |
| Celtic mythology | 7.44× | Arts & Culture |
| Google Photos | 1.85× | Technology & Electronics |
| Yahoo Sports Fantasy | 5.18× | |
| 3D printing | 1.84× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.86 |
| Early Adopter Mentality | POWER | 1.66 |
| LGBTQ+ Identity | OPEN | 1.47 |
| Patriotism | CONSERVATISM | 1.4 |
| Extroversion | THRILL | 1.33 |
| Risk Appetite | THRILL | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 27.9% |
| United States | 26.0% |
| Japan | 8.6% |
See Daughters audiences in other countries
More Rock audiences in United States
- Thunder (band) (14,914,623)
- Journey (14,556,916)
- Angel (band) (13,030,600)
- Ozzy Osbourne (11,308,444)
- Lifetime (band) (10,352,100)
How to read this data
Audience size is the estimated number of people in United States who actively search for Daughters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.