Rascasse Audience Intelligence

Diego Rivera Audience in United States

A data profile of the people who buy, follow and care about Diego Rivera in United States — modelled from more than twelve digital signal sources. Diego Rivera has an estimated audience of 1,103,704 people in United States.

#4831among Person in United States#219in Arts & Culture

The average Diego Rivera fan in United States is 40.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Edie Sedgwick, Debbie Harry, John Ortiz, with strongest over-indexing on Edie Sedgwick (580.98× the country average).

Demographically, the Diego Rivera audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Design Affinity, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Diego Rivera fan in United States is more female, around 40.3 years old, with strong Design Affinity tendencies and a notable affinity for Edie Sedgwick.

Category: Arts & Culture · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diego Rivera profile in United States.

Audience size
1.1M
in United States
Gender
69.4%♀
30.6% male
Age
40.3
average years
Country rank
#22126
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diego Rivera fans

69.4% are female, 30.6% are male, average age 40.3.

Fig. 02

Gender split

69.4%
Female
30.6%
Male
Demographic split for Diego Rivera audience in United States
MetricValue
Female69.4%
Male30.6%
Average age40.3
Estimated audience size1,103,704
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Diego Rivera audience in United States
Age bracketShare%
16-1916%
20-2919%
30-3923%
40-4921%
50+21%
Fig. 04

Worldwide distribution

27.9%

of the worldwide Diego Rivera audience comes from United States.

Worldwide audience distribution share by country for Diego Rivera
CountryShare
United States27.9%
Mexico23.6%
Italy4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diego Rivera audience in United States is strongest.

Fig. 05

Top regions by affinity

Diego Rivera fans by region: top regions in United States
#RegionReachAffinity×
01California~300K2.32×
02Texas~200K1.91×
03New Mexico~9K1.60×
04Arizona~30K1.41×
05Illinois~50K1.39×
06Oregon~20K1.38×
07Washington, District of Columbia~4K1.34×
08Pennsylvania~50K1.30×
09New York~80K1.29×
10Michigan~40K1.25×
11Washington~30K1.25×
12Colorado~20K1.24×
13New Jersey~30K1.17×
14Nevada~10K1.17×
15Connecticut~10K1.12×
16Massachusetts~20K1.11×
17Rhode Island~4K1.08×
18Georgia~40K1.07×
19Florida~80K1.06×
20North Carolina~30K1.05×
21Virginia~30K1.05×
22Utah~10K1.04×
23Arkansas~9K1.03×
24Maryland~20K0.99×
25Vermont~2K0.98×
26Indiana~20K0.97×
27Kansas~8K0.97×
28Oklahoma~10K0.93×
29Nebraska~5K0.88×
30Hawaii~4K0.87×
31Wisconsin~10K0.86×
32Montana~3K0.86×
33Idaho~5K0.83×
34Minnesota~10K0.82×
35Kentucky~10K0.81×
36New Hampshire~3K0.80×
37Delaware~2K0.80×
38Alaska~2K0.80×
39Louisiana~10K0.79×
40Maine~3K0.78×
41Tennessee~20K0.77×
42South Dakota~2K0.77×
43Iowa~7K0.75×
44South Carolina~10K0.74×
45Missouri~10K0.73×
46Ohio~20K0.69×
47North Dakota~2K0.69×
48Mississippi~6K0.68×
49West Virginia~3K0.67×
50Alabama~10K0.65×
Fig. 06

Affinity by region

Affinity by region — Diego Rivera, United States
0.65×1.00×2.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diego Rivera audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diego Rivera audience
#·InterestCategoryAffinity×
01Visvesvaraya Technological UniversityBusiness & Career641.97×
02Edie SedgwickFashion & Accessoires580.98×
03Museo de Arte ModernoPOI293.36×
04FernetFood & Beverages272.39×
05John OrtizMovies & TV268.53×
06Kim GordonMusic & Radio224.47×
07Jessica MendozaSports208.26×
08Edvard MunchArts & Culture158.65×
09Mark RothkoArts & Culture148.19×
10Debbie HarryMusic & Radio145.77×
11RembrandtArts & Culture101.33×
12Georgia O'KeeffeArts & Culture84.91×
13Julio IglesiasMusic & Radio81.50×
14RaphaelArts & Culture75.66×
15Benicio del ToroMovies & TV59.14×
16Eva MendesMovies & TV58.71×
17Joaquin PhoenixMovies & TV50.51×
18Javier BardemMovies & TV48.48×
19HighSchoolMusic & Radio39.07×
20Pedro PascalMovies & TV33.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diego Rivera audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Diego Rivera audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM3.61×
SpiritualityBALANCE3.40×
MindfulnessBALANCE3.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Diego Rivera audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL1.21×
Pet OwnershipJOY1.28×
Family OrientationCONSERVATISM1.37×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Diego Rivera have in United States?

Diego Rivera has an estimated audience of 1,103,704 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Diego Rivera fans?

69.4% of Diego Rivera fans are female, 30.6% are male, with an average age of 40.3 years.

03

Which brands do Diego Rivera fans like most?

Diego Rivera fans show strongest brand affinity for Edie Sedgwick (580.98×), Debbie Harry (145.77×), and John Ortiz (268.53×) over the country average.

04

Where do Diego Rivera fans live in United States?

Diego Rivera fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Diego Rivera fans also like?

Beyond Diego Rivera itself, the audience over-indexes on Debbie Harry (145.77×), John Ortiz (268.53×), Eva Mendes (58.71×), and Kim Gordon (224.47×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Diego Rivera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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