Emmaus Audience in United States
Emmaus has an estimated audience of 375,232 people in United States. 65.4% are female, 34.6% are male, average age 43.7. Top regions: Pennsylvania, Florida, Texas. Top brand affinities: JTV (Indonesia), Mad About You, Penn & Teller, Google Wallet, Ext JS.
The average Emmaus fan in United States is 43.7 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Florida, Texas. Top brand affinities include JTV (Indonesia), Mad About You, Penn & Teller, with strongest over-indexing on JTV (Indonesia) (4× the country average). Demographically, the Emmaus audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Emmaus fans
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 43.7 |
| Estimated audience size | 375,232 |
Audience persona
The typical Emmaus fan in United States is more female, around 43.7 years old, with strong Tradition tendencies and a notable affinity for JTV (Indonesia).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 97,303 | 7.7× |
| Florida | 31,251 | 1.23× |
| Texas | 28,826 | 0.89× |
| California | 25,448 | 0.62× |
| New York | 19,335 | 0.92× |
| New Jersey | 13,923 | 1.46× |
| Missouri | 13,682 | 2.26× |
| North Carolina | 12,247 | 1.08× |
| Illinois | 11,335 | 0.91× |
| Georgia | 11,115 | 0.96× |
| Ohio | 9,971 | 0.86× |
| Virginia | 9,759 | 1.07× |
| Indiana | 8,690 | 1.27× |
| Tennessee | 8,644 | 1.15× |
| Massachusetts | 8,620 | 1.17× |
| Michigan | 7,734 | 0.79× |
| Alabama | 6,079 | 1.16× |
| Maryland | 5,647 | 0.88× |
| Oklahoma | 5,447 | 1.31× |
| Washington | 5,364 | 0.71× |
| South Carolina | 5,076 | 0.9× |
| Kentucky | 4,932 | 1.05× |
| Arizona | 4,392 | 0.57× |
| Minnesota | 4,321 | 0.8× |
| Wisconsin | 4,285 | 0.76× |
| Colorado | 3,667 | 0.62× |
| Mississippi | 3,654 | 1.18× |
| Iowa | 3,475 | 1.12× |
| Louisiana | 3,281 | 0.68× |
| Connecticut | 3,169 | 0.84× |
| Oregon | 2,453 | 0.57× |
| Kansas | 2,213 | 0.75× |
| Arkansas | 1,910 | 0.62× |
| Washington, District of Columbia | 1,811 | 1.61× |
| Nevada | 1,585 | 0.44× |
| Utah | 1,393 | 0.41× |
| Nebraska | 1,360 | 0.72× |
| West Virginia | 1,272 | 0.73× |
| Delaware | 1,222 | 1.18× |
| New Hampshire | 1,121 | 0.76× |
| Maine | 1,058 | 0.79× |
| New Mexico | 950 | 0.5× |
| Idaho | 765 | 0.41× |
| Rhode Island | 753 | 0.63× |
| Montana | 746 | 0.72× |
| Hawaii | 678 | 0.42× |
| South Dakota | 533 | 0.61× |
| North Dakota | 445 | 0.58× |
| Alaska | 413 | 0.51× |
| Vermont | 370 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JTV (Indonesia) | 4× | |
| Mad About You | 6.96× | Movies & TV |
| Penn & Teller | 2.29× | Movies & TV |
| Google Wallet | 1.7× | Technology & Electronics |
| Ext JS | 5.59× | Technology & Electronics |
| JTG | 4.48× | Sports |
| The Boomtown Rats | 5.43× | Music & Radio |
| Ipsos | 1.57× | Business & Career |
| California University of Pennsylvania | 1.53× | Business & Career |
| bumGenius | 2.92× | Kids & Family |
| St Matthew Passion | 2.68× | |
| Grammy Award for Best Pop Vocal Album | 1.84× | Music & Radio |
| Babalawo | 1.62× | |
| Bumbershoot | 1.55× | Music & Radio |
| Junior State of America | 5.33× | Politics & Society |
| Bustos, Bulacan | 2.24× | Travel & Leisure |
| Jebel Ali Free Zone | 1.95× | Business & Career |
| BumBum | 2.04× | Sports |
| Santa Isabel, São Paulo | 2.54× | Travel & Leisure |
| Jim Iyke | 2.16× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.16 |
| Need for Security | CONSERVATISM | 1.1 |
| Price Sensitivity | PREMIUM | 1.07 |
| Travelling | THRILL | 1.02 |
| Risk Appetite | THRILL | 0.99 |
| Social Media Usage | JOY | 0.9 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 22.8% |
| United States | 21.7% |
| Italy | 12.0% |
See Emmaus audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Emmaus have in United States?
Emmaus has an estimated audience of 375,232 people in United States, concentrated in Pennsylvania and Florida.
What is the gender split and age of Emmaus fans?
65.4% of Emmaus fans are female, 34.6% are male, with an average age of 43.7 years.
Which brands do Emmaus fans like most?
Emmaus fans show strongest brand affinity for JTV (Indonesia) (4×), Mad About You (6.96×), and Penn & Teller (2.29×) over the country average.
Where do Emmaus fans live in United States?
Emmaus fans in United States are most concentrated in Pennsylvania (reach 97,303), Florida (reach 31,251), and Texas (reach 28,826). These three regions account for the largest share of the active audience.
What other brands do Emmaus fans also like?
Beyond Emmaus itself, the audience over-indexes on Mad About You (6.96×), Penn & Teller (2.29×), Google Wallet (1.7×), and Ext JS (5.59×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Emmaus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.