Penn & Teller Audience in United States

Penn & Teller has an estimated audience of 1,086,922 people in United States. 39.7% are female, 60.3% are male, average age 45.0. Top regions: California, Texas, Florida. Top brand affinities: Criss Angel, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Penn & Teller fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Criss Angel, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Criss Angel (87.49× the country average). Demographically, the Penn & Teller audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Early Adopter Mentality, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Penn & Teller fans

Demographic split for Penn & Teller audience in United States
MetricValue
Female39.7%
Male60.3%
Average age45.0
Estimated audience size1,086,922

Audience persona

The typical Penn & Teller fan in United States is more male, around 45.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Criss Angel.

Top regions in United States

Top regions ranked by reach for Penn & Teller in United States
RegionReachAffinity
California118,8360.99×
Texas75,1120.8×
Florida55,3130.75×
New York53,8310.89×
Nevada51,4124.89×
Illinois37,3461.03×
Pennsylvania36,4881×
Ohio33,1030.99×
North Carolina27,3220.84×
Michigan26,6700.94×
Washington25,2971.16×
Georgia23,0500.69×
Indiana22,5381.14×
New Jersey22,0850.8×
Tennessee21,6070.99×
Virginia20,3320.77×
Missouri20,0671.15×
Arizona20,0630.9×
Massachusetts19,8970.93×
Wisconsin19,7501.21×
Colorado16,9290.99×
Minnesota15,7851.01×
Oklahoma15,7521.31×
Oregon14,4241.16×
Kentucky14,3141.05×
Maryland14,3010.77×
South Carolina13,6020.83×
Alabama11,7180.77×
Connecticut10,6320.98×
Utah10,5281.08×
Louisiana10,2230.73×
Iowa8,9561×
Kansas8,5701×
Arkansas7,7620.87×
Idaho5,6771.04×
Mississippi5,4010.6×
Nebraska5,2110.96×
New Mexico4,5400.83×
New Hampshire4,3771.02×
West Virginia4,3610.86×
Maine3,9891.02×
Hawaii3,4420.74×
Rhode Island3,3390.97×
Montana2,7950.93×
Delaware2,2080.74×
Washington, District of Columbia2,1930.67×
South Dakota2,1680.86×
North Dakota2,1520.96×
Alaska1,8650.8×
Vermont1,6290.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Penn & Teller audience
BrandAffinityCategory
Criss Angel87.49×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
David Copperfield (illusionist)36.03×Movies & TV
Murdoch Mysteries46.4×Movies & TV
Income tax13.19×Business & Career
Planet Fitness4.19×Sports
David Blaine33.8×Movies & TV
The Mentalist26.12×Movies & TV
Broadchurch26.09×Movies & TV
Diaper bag5.94×Kids & Family
Kia Sportage18.33×Cars & Mobility
Matilda the Musical40.93×Music & Radio
Charles, Prince of Wales18.87×Politics & Society
Honda HR-V18.33×Cars & Mobility
Staples (Canada)3.64×Business & Career
Bass guitar3.48×Music & Radio
Bram Stoker's Dracula19.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Penn & Teller audience
TraitClusterScore
Early Adopter MentalityPOWER1.71
IndividualismJOY1.42
LGBTQ+ IdentityOPEN1.34
Risk AppetiteTHRILL1.28
Urban LifestyleOPEN1.21
Social Media UsageJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Penn & Teller
CountryShare
United States47.7%
United Kingdom12.7%
Germany5.2%

See Penn & Teller audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Penn & Teller have in United States?

Penn & Teller has an estimated audience of 1,086,922 people in United States, concentrated in California and Texas.

What is the gender split and age of Penn & Teller fans?

39.7% of Penn & Teller fans are female, 60.3% are male, with an average age of 45.0 years.

Which brands do Penn & Teller fans like most?

Penn & Teller fans show strongest brand affinity for Criss Angel (87.49×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Penn & Teller fans live in United States?

Penn & Teller fans in United States are most concentrated in California (reach 118,836), Texas (reach 75,112), and Florida (reach 55,313). These three regions account for the largest share of the active audience.

What other brands do Penn & Teller fans also like?

Beyond Penn & Teller itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Penn & Teller. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.