Rascasse Audience Intelligence

Eventing Audience in United States

A data profile of the people who buy, follow and care about Eventing in United States — modelled from more than twelve digital signal sources. Eventing has an estimated audience of 2,147,129 people in United States.

#164among Sport in United States#6094among Topic in United States#1208in Sports

The average Eventing fan in United States is 38.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eventing profile in United States.

Audience size
2.1M
in United States
Gender
59.2%♀
40.8% male
Age
38.7
average years
Country rank
#13488
Topic in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Eventing fans

59.2% are female, 40.8% are male, average age 38.7.

Fig. 02

Gender split

59.2%
Female
40.8%
Male
Demographic split for Eventing audience in United States
MetricValue
Female59.2%
Male40.8%
Average age38.7
Estimated audience size2,147,129
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Eventing audience in United States
Age bracketShare%
16-1925%
20-2917%
30-3916%
40-4920%
50+22%
Fig. 04

Worldwide distribution

16.5%

of the worldwide Eventing audience comes from United States.

Worldwide audience distribution share by country for Eventing
CountryShare
United States16.5%
Germany16.3%
Japan8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eventing audience in United States is strongest.

Fig. 05

Top regions by affinity

Eventing fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~70K1.37×
02Kentucky~40K1.36×
03Vermont~5K1.24×
04Washington, District of Columbia~8K1.18×
05Montana~7K1.17×
06New Hampshire~10K1.15×
07South Carolina~40K1.14×
08Alaska~5K1.13×
09Washington~50K1.12×
10Maryland~40K1.11×
11Colorado~40K1.10×
12North Dakota~5K1.08×
13South Dakota~5K1.07×
14Delaware~6K1.05×
15North Carolina~70K1.03×
16Idaho~10K1.02×
17Maine~8K1.02×
18Oregon~20K0.99×
19Rhode Island~7K0.99×
20Massachusetts~40K0.98×
21West Virginia~10K0.98×
22Hawaii~9K0.97×
23Connecticut~20K0.95×
24Kansas~20K0.95×
25Pennsylvania~70K0.94×
26Georgia~60K0.94×
27Utah~20K0.94×
28Arkansas~20K0.94×
29New Mexico~10K0.94×
30Nebraska~10K0.94×
31Ohio~60K0.93×
32Iowa~20K0.92×
33Tennessee~40K0.91×
34Wisconsin~30K0.91×
35Alabama~30K0.91×
36Mississippi~20K0.91×
37Louisiana~20K0.90×
38Oklahoma~20K0.89×
39Minnesota~30K0.88×
40Indiana~30K0.87×
41Missouri~30K0.87×
42Nevada~20K0.86×
43Florida~100K0.84×
44Michigan~50K0.84×
45Arizona~40K0.81×
46New Jersey~40K0.80×
47California~200K0.77×
48New York~90K0.77×
49Illinois~50K0.76×
50Texas~100K0.71×
Fig. 06

Affinity by region

Affinity by region — Eventing, United States
0.71×1.00×1.37×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Eventing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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