Fantasy sport Audience in United States

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Fantasy sport has an estimated audience of 7,611,872 people in United States. 23.6% are female, 76.4% are male, average age 38.9. Top regions: California, New York, Texas.

The average Fantasy sport fan in United States is 38.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas.

Category: Sports · Type: Topic

Demographics of Fantasy sport fans

Demographic split for Fantasy sport audience in United States
MetricValue
Female23.6%
Male76.4%
Average age38.9
Estimated audience size7,611,872

Top regions in United States

Top regions ranked by reach for Fantasy sport in United States
RegionReachAffinity
California1,077,9491.29×
New York595,5551.4×
Texas590,3330.9×
Florida497,4910.97×
Illinois334,6481.32×
Pennsylvania285,8901.12×
Georgia243,5211.04×
New Jersey235,4291.22×
North Carolina221,3240.97×
Massachusetts220,4311.47×
Michigan211,0381.06×
Ohio204,7670.87×
Virginia204,2471.1×
Washington157,5221.03×
Indiana148,2761.07×
Minnesota138,5311.27×
Missouri133,5231.09×
Colorado124,2291.04×
South Carolina122,8141.07×
Tennessee122,3540.8×
Wisconsin120,4621.05×
Maryland117,9990.9×
Arizona113,7110.73×
Alabama90,3260.85×
Oregon85,6150.98×
Connecticut85,0591.11×
Kentucky77,2770.81×
Louisiana75,8100.77×
Oklahoma74,0770.88×
Nevada69,8280.95×
Arkansas60,5970.97×
Kansas58,5140.98×
Iowa58,0190.93×
Utah50,8410.75×
Mississippi47,7470.76×
Nebraska32,9390.86×
Maine30,2231.11×
New Hampshire30,1581.01×
West Virginia29,5630.83×
Washington, District of Columbia28,2451.23×
Hawaii26,0790.8×
Idaho26,0000.68×
New Mexico24,8580.65×
Rhode Island23,5210.97×
Delaware22,0671.05×
Montana17,1450.81×
South Dakota16,9230.96×
Alaska16,8581.04×
Vermont16,5241.24×
North Dakota16,4771.05×

Worldwide distribution

Worldwide audience distribution share by country for Fantasy sport
CountryShare
India49.4%
United States28.6%
Italy2.9%

See Fantasy sport audiences in other countries

More Sports audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Fantasy sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.