Fantasy sport Audience in Germany
A data profile of the people who buy, follow and care about Fantasy sport in Germany — modelled from more than twelve digital signal sources. Fantasy sport has an estimated audience of 275,576 people in Germany.
The average Fantasy sport fan in Germany is 35.5 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Fantasy cricket, Schneider Electric, HDFC Bank, with strongest over-indexing on Fantasy cricket (78.2× the country average).
Demographically, the Fantasy sport audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Individualism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Fantasy sport fan in Germany is more male, around 35.5 years old, with strong Individualism tendencies and a notable affinity for Fantasy cricket.
At a glance
The key figures that characterise the Fantasy sport profile in Germany.
Search interest · 12-month trend
Demographics of Fantasy sport fans
25.0% are female, 75.0% are male, average age 35.5.
Gender split
| Metric | Value |
|---|---|
| Female | 25.0% |
| Male | 75.0% |
| Average age | 35.5 |
| Estimated audience size | 275,576 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 23% | |
| 30-39 | 20% | |
| 40-49 | 17% | |
| 50+ | 12% |
Worldwide distribution
of the worldwide Fantasy sport audience comes from Germany.
| Country | Share |
|---|---|
| India | 49.4% |
| United States | 28.6% |
| Italy | 2.9% |
Geography
Where the Fantasy sport audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.42× | |
| 02 | Bremen | ~3K | 1.27× | |
| 03 | Saarland | ~4K | 1.11× | |
| 04 | Mecklenburg-Vorpommern | ~6K | 1.08× | |
| 05 | Thüringen | ~7K | 1.07× | |
| 06 | Sachsen-Anhalt | ~7K | 1.02× | |
| 07 | Brandenburg | ~9K | 1.01× | |
| 08 | Hessen | ~20K | 0.98× | |
| 09 | Hamburg | ~6K | 0.95× | |
| 10 | Schleswig-Holstein | ~9K | 0.94× | |
| 11 | Rheinland-Pfalz | ~10K | 0.92× | |
| 12 | Sachsen | ~10K | 0.91× | |
| 13 | Niedersachsen | ~20K | 0.84× | |
| 14 | Baden-Württemberg | ~30K | 0.83× | |
| 15 | Bayern | ~40K | 0.80× | |
| 16 | Nordrhein-Westfalen | ~40K | 0.73× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Fantasy sport audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fantasy cricket | Sports | 78.20× | ||
| 02 | HDFC Bank | Business & Career | 58.04× | ||
| 03 | Ludo (board game) | Games | 39.88× | ||
| 04 | National Stock Exchange of India | Business & Career | 35.27× | ||
| 05 | Schneider Electric | Technology & Electronics | 33.62× | ||
| 06 | ICC - International Cricket Council | Sports | 25.24× | ||
| 07 | OPPO | Technology & Electronics | 17.54× | ||
| 08 | Indian Premier League | Sports | 17.00× | ||
| 09 | Cricket World Cup | Sports | 16.14× | ||
| 10 | Royal Challengers Bangalore | Sports | 15.84× | ||
| 11 | Chennai Super Kings | Sports | 15.32× | ||
| 12 | Music of Bollywood | Music & Radio | 14.66× | ||
| 13 | India national cricket team | Sports | 14.58× | ||
| 14 | Chennai | Travel & Leisure | 13.28× | ||
| 15 | Sonepar | Shopping | 11.87× | ||
| 16 | Stockbroker | Business & Career | 11.04× | ||
| 17 | Cricket | Sports | 10.56× | ||
| 18 | Personalised Gifts | Home & Garden | 5.09× | ||
| 19 | Trade Republic | Business & Career | 4.52× | ||
| 20 | Betano | Games | 4.08× |
Personality of the Fantasy sport audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.06× | |
| Risk Appetite | THRILL | 1.46× | |
| Mindfulness | BALANCE | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.75× | |
| Community Orientation | OPEN | 0.78× | |
| Creativity | OPEN | 0.80× |
Frequently asked questions
How many fans does Fantasy sport have in Germany?
Fantasy sport has an estimated audience of 275,576 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fantasy sport fans?
25.0% of Fantasy sport fans are female, 75.0% are male, with an average age of 35.5 years.
Which brands do Fantasy sport fans like most?
Fantasy sport fans show strongest brand affinity for Fantasy cricket (78.2×), Schneider Electric (33.62×), and HDFC Bank (58.04×) over the country average.
Where do Fantasy sport fans live in Germany?
Fantasy sport fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
What other brands do Fantasy sport fans also like?
Beyond Fantasy sport itself, the audience over-indexes on Schneider Electric (33.62×), HDFC Bank (58.04×), Ludo (board game) (39.88×), and Indian Premier League (17×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Fantasy sport audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fantasy sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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