Rascasse Audience Intelligence

Music of Bollywood Audience in Germany

A data profile of the people who buy, follow and care about Music of Bollywood in Germany — modelled from more than twelve digital signal sources. Music of Bollywood has an estimated audience of 340,441 people in Germany.

The average Music of Bollywood fan in Germany is 29.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Chennai Super Kings, Ranveer Singh, Priyanka Chopra, with strongest over-indexing on Chennai Super Kings (63.95× the country average).

Demographically, the Music of Bollywood audience skews balanced with an average age of 29.7, and over-indexes on personality traits such as Risk Appetite, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Music of Bollywood fan in Germany is balanced, around 29.7 years old, with strong Risk Appetite tendencies and a notable affinity for Chennai Super Kings.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Music of Bollywood profile in Germany.

Audience size
340K
in Germany
Gender
47.7%
52.3% male
Age
29.7
average years
Country rank
#15831
Topic in Germany
Fig. 01

Search interest · 12-month trend

-37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Music of Bollywood fans

47.7% are female, 52.3% are male, average age 29.7.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Music of Bollywood audience in Germany
MetricValue
Female47.7%
Male52.3%
Average age29.7
Estimated audience size340,441
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Music of Bollywood audience in Germany
Age bracketShare%
16-1947%
20-2923%
30-3913%
40-4910%
50+7%
Fig. 04

Worldwide distribution

1.5%

of the worldwide Music of Bollywood audience comes from Germany.

Worldwide audience distribution share by country for Music of Bollywood
CountryShare
India50.6%
United States10.8%
Pakistan3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Music of Bollywood audience in Germany is strongest.

Fig. 05

Top regions by affinity

Music of Bollywood fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~3K1.20×
02Nordrhein-Westfalen~90K1.16×
03Saarland~5K1.12×
04Schleswig-Holstein~10K1.07×
05Sachsen-Anhalt~9K1.07×
06Mecklenburg-Vorpommern~7K1.02×
07Brandenburg~10K0.97×
08Berlin~10K0.95×
09Thüringen~8K0.95×
10Hessen~20K0.94×
11Sachsen~20K0.94×
12Hamburg~7K0.93×
13Rheinland-Pfalz~20K0.89×
14Niedersachsen~30K0.86×
15Baden-Württemberg~40K0.83×
16Bayern~40K0.81×
Fig. 06

Affinity by region

Affinity by region — Music of Bollywood, Germany
0.81×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Music of Bollywood audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Music of Bollywood audience
#·InterestCategoryAffinity×
01Ranveer SinghMovies & TV108.83×
02Philips TVTechnology & Electronics71.98×
03Chennai Super KingsSports63.95×
04Anushka SharmaMovies & TV62.43×
05Indian CricketSports62.21×
06BSE SENSEXBusiness & Career56.40×
07Shah Rukh KhanMovies & TV47.77×
08Priyanka ChopraMovies & TV46.32×
09Alia BhattMovies & TV45.08×
10Amitabh BachchanMovies & TV42.90×
11Hrithik RoshanMovies & TV38.85×
12Deepika PadukoneMovies & TV37.07×
13TanishqFashion & Accessoires35.19×
14HindiPolitics & Society32.95×
15India national cricket teamSports27.67×
16ChennaiTravel & Leisure25.74×
17Cricket World CupSports16.74×
18Armani ExchangeFashion & Accessoires13.14×
19Robert RedfordMovies & TV7.38×
20CanadaTravel & Leisure4.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Music of Bollywood audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Music of Bollywood audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.23×
MindfulnessBALANCE1.86×
ExtroversionTHRILL1.84×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Music of Bollywood audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.60×
Family OrientationCONSERVATISM0.77×
Price SensitivityPREMIUM0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Music of Bollywood have in Germany?

Music of Bollywood has an estimated audience of 340,441 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Music of Bollywood fans?

47.7% of Music of Bollywood fans are female, 52.3% are male, with an average age of 29.7 years.

03

Which brands do Music of Bollywood fans like most?

Music of Bollywood fans show strongest brand affinity for Chennai Super Kings (63.95×), Ranveer Singh (108.83×), and Priyanka Chopra (46.32×) over the country average.

04

Where do Music of Bollywood fans live in Germany?

Music of Bollywood fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Music of Bollywood fans also like?

Beyond Music of Bollywood itself, the audience over-indexes on Ranveer Singh (108.83×), Priyanka Chopra (46.32×), Shah Rukh Khan (47.77×), and Philips TV (71.98×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Music of Bollywood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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