Rascasse Audience Intelligence

Chennai Super Kings Audience in Germany

A data profile of the people who buy, follow and care about Chennai Super Kings in Germany — modelled from more than twelve digital signal sources. Chennai Super Kings has an estimated audience of 377,903 people in Germany.

#5among Cricket in Germany#227among Team in Germany#1162in Sports

The average Chennai Super Kings fan in Germany is 35.9 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Hessen.

Top brand affinities include Indian Premier League, Kolkata Knight Riders, Cricket World Cup, with strongest over-indexing on Indian Premier League (190.26× the country average).

Demographically, the Chennai Super Kings audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Individualism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Chennai Super Kings fan in Germany is more male, around 35.9 years old, with strong Individualism tendencies and a notable affinity for Indian Premier League.

Category: Sports · Type: Team · Subtype: Cricket

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chennai Super Kings profile in Germany.

Audience size
378K
in Germany
Gender
43.7%♀
56.3% male
Age
35.9
average years
Country rank
#14671
Team in Germany
Fig. 01

Search interest · 12-month trend

+151%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chennai Super Kings fans

43.7% are female, 56.3% are male, average age 35.9.

Fig. 02

Gender split

43.7%
Female
56.3%
Male
Demographic split for Chennai Super Kings audience in Germany
MetricValue
Female43.7%
Male56.3%
Average age35.9
Estimated audience size377,903
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Chennai Super Kings audience in Germany
Age bracketShare%
16-1929%
20-2921%
30-3917%
40-4916%
50+16%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Chennai Super Kings audience comes from Germany.

Worldwide audience distribution share by country for Chennai Super Kings
CountryShare
India73.8%
United States3.7%
United Arab Emirates2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chennai Super Kings audience in Germany is strongest.

Fig. 05

Top regions by affinity

Chennai Super Kings fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~60K2.07×
02Berlin~30K1.81×
03Bayern~80K1.32×
04Hamburg~9K1.16×
05Sachsen-Anhalt~10K1.13×
06Baden-Württemberg~50K1.11×
07Bremen~3K1.07×
08Thüringen~9K0.96×
09Saarland~4K0.85×
10Nordrhein-Westfalen~60K0.84×
11Sachsen~10K0.84×
12Rheinland-Pfalz~10K0.76×
13Brandenburg~8K0.76×
14Mecklenburg-Vorpommern~5K0.72×
15Schleswig-Holstein~8K0.65×
16Niedersachsen~20K0.58×
Fig. 06

Affinity by region

Affinity by region — Chennai Super Kings, Germany
0.58×1.00×2.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chennai Super Kings audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chennai Super Kings audience
#·InterestCategoryAffinity×
01That '70s Show (Official)Movies & TV429.03×
02Kolkata Knight RidersSports258.33×
03Akshay KumarMovies & TV198.96×
04Aishwarya Rai BachchanFashion & Accessoires197.84×
05Cricket World CupSports196.15×
06Indian Premier LeagueSports190.26×
07Aamir KhanMovies & TV183.86×
08Ranveer SinghMovies & TV179.75×
09Rajasthan RoyalsSports178.94×
10Big Bash LeagueSports178.39×
11Royal Challengers BangaloreSports172.83×
12Cricket clothing and equipmentSports162.59×
13Colors (TV channel)Movies & TV153.43×
14ZomatoFood & Beverages148.48×
15Hrithik RoshanMovies & TV136.16×
16Priyanka ChopraMovies & TV132.79×
17BSE SENSEXBusiness & Career129.77×
18Shah Rukh KhanMovies & TV117.61×
19Clothing in IndiaFashion & Accessoires90.98×
20Tamil cinemaMovies & TV82.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chennai Super Kings audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chennai Super Kings audience · What stands out
TraitClusterDeviationScore
IndividualismJOY6.20×
Risk AppetiteTHRILL2.64×
Need for SecurityCONSERVATISM2.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chennai Super Kings audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
SustainabilityBALANCE0.88×
TravellingTHRILL0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chennai Super Kings have in Germany?

Chennai Super Kings has an estimated audience of 377,903 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Chennai Super Kings fans?

43.7% of Chennai Super Kings fans are female, 56.3% are male, with an average age of 35.9 years.

03

Which brands do Chennai Super Kings fans like most?

Chennai Super Kings fans show strongest brand affinity for Indian Premier League (190.26×), Kolkata Knight Riders (258.33×), and Cricket World Cup (196.15×) over the country average.

04

Where do Chennai Super Kings fans live in Germany?

Chennai Super Kings fans in Germany are most concentrated in Bayern (reach ~80K), Nordrhein-Westfalen (reach ~60K), and Hessen (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Chennai Super Kings fans also like?

Beyond Chennai Super Kings itself, the audience over-indexes on Kolkata Knight Riders (258.33×), Cricket World Cup (196.15×), That '70s Show (Official) (429.03×), and Aishwarya Rai Bachchan (197.84×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cricket audiences in Germany

See Chennai Super Kings audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chennai Super Kings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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