Shah Rukh Khan Audience in Germany
Shah Rukh Khan has an estimated audience of 595,762 people in Germany. 49.3% are female, 50.7% are male, average age 32.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Indian Premier League, Priyanka Chopra, Indian Premier League, Cinema of India, STAR Sports.
The average Shah Rukh Khan fan in Germany is 32.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Indian Premier League, Priyanka Chopra, Indian Premier League, with strongest over-indexing on Indian Premier League (28.27× the country average). Demographically, the Shah Rukh Khan audience skews balanced with an average age of 32.4, and over-indexes on personality traits such as Career Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Shah Rukh Khan fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 32.4 |
| Estimated audience size | 595,762 |
Audience persona
The typical Shah Rukh Khan fan in Germany is balanced, around 32.4 years old, with strong Career Orientation tendencies and a notable affinity for Indian Premier League.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 175,493 | 1.35× |
| Bayern | 85,079 | 0.89× |
| Baden-Württemberg | 83,584 | 1.03× |
| Niedersachsen | 64,873 | 1.12× |
| Hessen | 57,187 | 1.26× |
| Berlin | 32,409 | 1.22× |
| Rheinland-Pfalz | 28,905 | 0.97× |
| Sachsen | 22,108 | 0.76× |
| Schleswig-Holstein | 20,251 | 0.95× |
| Hamburg | 16,809 | 1.25× |
| Brandenburg | 14,350 | 0.78× |
| Sachsen-Anhalt | 13,965 | 0.9× |
| Thüringen | 10,674 | 0.7× |
| Mecklenburg-Vorpommern | 8,441 | 0.74× |
| Saarland | 6,418 | 0.88× |
| Bremen | 6,194 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Indian Premier League | 28.27× | Sports |
| Priyanka Chopra | 57.41× | Movies & TV |
| Indian Premier League | 44.84× | Sports |
| Cinema of India | 31.52× | Movies & TV |
| STAR Sports | 59.06× | Movies & TV |
| Kolkata Knight Riders | 54.39× | Sports |
| Cricket World Cup | 42.73× | Sports |
| Aishwarya Rai Bachchan | 48.5× | Fashion & Accessoires |
| Betclic | 68.16× | Games |
| Zomato | 50.77× | Food & Beverages |
| Music of Bollywood | 47.77× | Music & Radio |
| Chennai Super Kings | 45.72× | Sports |
| Hrithik Roshan | 58.17× | Movies & TV |
| Royal Challengers Bangalore | 47.78× | Sports |
| Personalised Gifts | 16.36× | Home & Garden |
| Flipkart | 30.64× | Shopping |
| hotstar | 28.1× | Movies & TV |
| Rajasthan Royals | 46.15× | Sports |
| Big Bash League | 57.78× | Sports |
| Aamir Khan | 66.11× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.86 |
| Risk Appetite | THRILL | 1.83 |
| Urban Lifestyle | OPEN | 1.53 |
| Extroversion | THRILL | 1.43 |
| Price Sensitivity | PREMIUM | 1.27 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 46.2% |
| United States | 9.3% |
| Indonesia | 3.9% |
See Shah Rukh Khan audiences in other countries
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Frequently asked questions
How many fans does Shah Rukh Khan have in Germany?
Shah Rukh Khan has an estimated audience of 595,762 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Shah Rukh Khan fans?
49.3% of Shah Rukh Khan fans are female, 50.7% are male, with an average age of 32.4 years.
Which brands do Shah Rukh Khan fans like most?
Shah Rukh Khan fans show strongest brand affinity for Indian Premier League (28.27×), Priyanka Chopra (57.41×), and Indian Premier League (44.84×) over the country average.
Where do Shah Rukh Khan fans live in Germany?
Shah Rukh Khan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 175,493), Bayern (reach 85,079), and Baden-Württemberg (reach 83,584). These three regions account for the largest share of the active audience.
What other brands do Shah Rukh Khan fans also like?
Beyond Shah Rukh Khan itself, the audience over-indexes on Priyanka Chopra (57.41×), Indian Premier League (44.84×), Cinema of India (31.52×), and STAR Sports (59.06×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Shah Rukh Khan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.