Shah Rukh Khan Audience in Germany
A data profile of the people who buy, follow and care about Shah Rukh Khan in Germany — modelled from more than twelve digital signal sources. Shah Rukh Khan has an estimated audience of 561,298 people in Germany.
The average Shah Rukh Khan fan in Germany is 32.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Priyanka Chopra, Indian Premier League, Cinema of India, with strongest over-indexing on Priyanka Chopra (57.41× the country average).
Demographically, the Shah Rukh Khan audience skews balanced with an average age of 32.4, and over-indexes on personality traits such as Individualism, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Shah Rukh Khan fan in Germany is balanced, around 32.4 years old, with strong Individualism tendencies and a notable affinity for Priyanka Chopra.
At a glance
The key figures that characterise the Shah Rukh Khan profile in Germany.
Search interest · 12-month trend
Demographics of Shah Rukh Khan fans
49.3% are female, 50.7% are male, average age 32.4.
Gender split
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 32.4 |
| Estimated audience size | 561,298 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 23% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 10% |
Worldwide distribution
of the worldwide Shah Rukh Khan audience comes from Germany.
| Country | Share |
|---|---|
| India | 45.4% |
| United States | 9.5% |
| Indonesia | 4.0% |
Geography
Where the Shah Rukh Khan audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~200K | 1.31× | |
| 02 | Bremen | ~6K | 1.26× | |
| 03 | Hessen | ~60K | 1.25× | |
| 04 | Hamburg | ~20K | 1.25× | |
| 05 | Berlin | ~30K | 1.18× | |
| 06 | Niedersachsen | ~60K | 1.10× | |
| 07 | Baden-Württemberg | ~80K | 1.01× | |
| 08 | Rheinland-Pfalz | ~30K | 0.96× | |
| 09 | Schleswig-Holstein | ~20K | 0.94× | |
| 10 | Sachsen-Anhalt | ~10K | 0.92× | |
| 11 | Saarland | ~7K | 0.92× | |
| 12 | Bayern | ~80K | 0.87× | |
| 13 | Brandenburg | ~10K | 0.78× | |
| 14 | Mecklenburg-Vorpommern | ~9K | 0.77× | |
| 15 | Sachsen | ~20K | 0.76× | |
| 16 | Thüringen | ~10K | 0.73× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Shah Rukh Khan audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ranveer Singh | Movies & TV | 68.84× | ||
| 02 | Betclic | Games | 68.16× | ||
| 03 | Aamir Khan | Movies & TV | 66.11× | ||
| 04 | Hrithik Roshan | Movies & TV | 58.17× | ||
| 05 | Big Bash League | Sports | 57.78× | ||
| 06 | Priyanka Chopra | Movies & TV | 57.41× | ||
| 07 | Actor Vijay | Movies & TV | 55.92× | ||
| 08 | Kolkata Knight Riders | Sports | 54.39× | ||
| 09 | Zomato | Food & Beverages | 50.77× | ||
| 10 | Aishwarya Rai Bachchan | Fashion & Accessoires | 48.50× | ||
| 11 | Royal Challengers Bangalore | Sports | 47.78× | ||
| 12 | Music of Bollywood | Music & Radio | 47.77× | ||
| 13 | Rajasthan Royals | Sports | 46.15× | ||
| 14 | Chennai Super Kings | Sports | 45.72× | ||
| 15 | Indian Premier League | Sports | 44.84× | ||
| 16 | Cricket World Cup | Sports | 42.73× | ||
| 17 | Cinema of India | Movies & TV | 31.52× | ||
| 18 | Flipkart | Shopping | 30.64× | ||
| 19 | hotstar | Movies & TV | 28.10× | ||
| 20 | Personalised Gifts | Home & Garden | 16.36× |
Personality of the Shah Rukh Khan audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 5.06× | |
| Travelling | THRILL | 2.29× | |
| Risk Appetite | THRILL | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.91× | |
| Extroversion | THRILL | 0.94× | |
| Sports Activity | POWER | 1.00× |
Frequently asked questions
How many fans does Shah Rukh Khan have in Germany?
Shah Rukh Khan has an estimated audience of 561,298 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Shah Rukh Khan fans?
49.3% of Shah Rukh Khan fans are female, 50.7% are male, with an average age of 32.4 years.
Which brands do Shah Rukh Khan fans like most?
Shah Rukh Khan fans show strongest brand affinity for Priyanka Chopra (57.41×), Indian Premier League (44.84×), and Cinema of India (31.52×) over the country average.
Where do Shah Rukh Khan fans live in Germany?
Shah Rukh Khan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~80K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
What other brands do Shah Rukh Khan fans also like?
Beyond Shah Rukh Khan itself, the audience over-indexes on Indian Premier League (44.84×), Cinema of India (31.52×), Kolkata Knight Riders (54.39×), and Cricket World Cup (42.73×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Shah Rukh Khan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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