Stockbroker Audience in Germany
Stockbroker has an estimated audience of 616,134 people in Germany. 37.2% are female, 62.8% are male, average age 36.3. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: MarketWatch, Part-time, Day trading, Borussia Dortmund, N26.
The average Stockbroker fan in Germany is 36.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include MarketWatch, Part-time, Day trading, with strongest over-indexing on MarketWatch (39.06× the country average). Demographically, the Stockbroker audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Stockbroker fans
| Metric | Value |
|---|---|
| Female | 37.2% |
| Male | 62.8% |
| Average age | 36.3 |
| Estimated audience size | 616,134 |
Audience persona
The typical Stockbroker fan in Germany is more male, around 36.3 years old, with strong Risk Appetite tendencies and a notable affinity for MarketWatch.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 85,278 | 0.63× |
| Niedersachsen | 55,858 | 0.93× |
| Bayern | 54,326 | 0.55× |
| Baden-Württemberg | 43,394 | 0.52× |
| Hessen | 39,013 | 0.83× |
| Rheinland-Pfalz | 20,783 | 0.67× |
| Berlin | 19,536 | 0.71× |
| Thüringen | 17,894 | 1.14× |
| Sachsen-Anhalt | 17,379 | 1.09× |
| Brandenburg | 16,107 | 0.84× |
| Sachsen | 15,673 | 0.52× |
| Mecklenburg-Vorpommern | 15,285 | 1.3× |
| Saarland | 15,194 | 2.01× |
| Bremen | 14,911 | 2.83× |
| Schleswig-Holstein | 14,240 | 0.64× |
| Hamburg | 10,932 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MarketWatch | 39.06× | Business & Career |
| Part-time | 10.23× | Business & Career |
| Day trading | 9.94× | Business & Career |
| Borussia Dortmund | 1.83× | Sports |
| N26 | 8.52× | Business & Career |
| Forex Online Trading | 11.29× | Business & Career |
| HDFC Bank | 36× | Business & Career |
| Warren Buffett | 10.36× | Business & Career |
| Commerzbank | 2.69× | Business & Career |
| Non-fungible token | 16.39× | Technology & Electronics |
| Electronic trading platform | 10.11× | Business & Career |
| Paulo Dybala | 26.14× | Sports |
| Day spa | 5.96× | Beauty & Wellness |
| Cricket World Cup | 13.3× | Sports |
| Postbank | 2.67× | Business & Career |
| General insurance | 14.9× | Business & Career |
| Shah Rukh Khan | 11.45× | Movies & TV |
| 2.11× | Internet & Social Media | |
| Aral AG | 2.24× | Cars & Mobility |
| TK Maxx | 2.26× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 3.87 |
| Career Orientation | POWER | 2.69 |
| Quality Awareness | PREMIUM | 1.61 |
| Early Adopter Mentality | POWER | 1.49 |
| Family Orientation | CONSERVATISM | 1.26 |
| Need for Security | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 36.6% |
| United States | 8.5% |
| United Kingdom | 3.6% |
See Stockbroker audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Stockbroker have in Germany?
Stockbroker has an estimated audience of 616,134 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Stockbroker fans?
37.2% of Stockbroker fans are female, 62.8% are male, with an average age of 36.3 years.
Which brands do Stockbroker fans like most?
Stockbroker fans show strongest brand affinity for MarketWatch (39.06×), Part-time (10.23×), and Day trading (9.94×) over the country average.
Where do Stockbroker fans live in Germany?
Stockbroker fans in Germany are most concentrated in Nordrhein-Westfalen (reach 85,278), Niedersachsen (reach 55,858), and Bayern (reach 54,326). These three regions account for the largest share of the active audience.
What other brands do Stockbroker fans also like?
Beyond Stockbroker itself, the audience over-indexes on Part-time (10.23×), Day trading (9.94×), Borussia Dortmund (1.83×), and N26 (8.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stockbroker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.