Part-time Audience in Germany
Part-time has an estimated audience of 4,166,222 people in Germany. 61.4% are female, 38.6% are male, average age 38.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Adecco, Employment agency, Application for employment, Indeed.com, Curriculum vitae.
The average Part-time fan in Germany is 38.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Adecco, Employment agency, Application for employment, with strongest over-indexing on Adecco (118.18× the country average). Demographically, the Part-time audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Career Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Animation
Demographics of Part-time fans
| Metric | Value |
|---|---|
| Female | 61.4% |
| Male | 38.6% |
| Average age | 38.8 |
| Estimated audience size | 4,166,222 |
Audience persona
The typical Part-time fan in Germany is more female, around 38.8 years old, with strong Career Orientation tendencies and a notable affinity for Adecco.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 984,917 | 1.08× |
| Baden-Württemberg | 819,603 | 1.44× |
| Bayern | 744,336 | 1.11× |
| Niedersachsen | 461,906 | 1.14× |
| Hessen | 401,904 | 1.27× |
| Berlin | 274,799 | 1.48× |
| Rheinland-Pfalz | 203,160 | 0.97× |
| Sachsen | 185,553 | 0.91× |
| Schleswig-Holstein | 126,352 | 0.84× |
| Brandenburg | 117,390 | 0.91× |
| Hamburg | 99,283 | 1.05× |
| Thüringen | 89,818 | 0.85× |
| Sachsen-Anhalt | 85,197 | 0.79× |
| Mecklenburg-Vorpommern | 61,741 | 0.78× |
| Saarland | 40,562 | 0.79× |
| Bremen | 36,541 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Adecco | 118.18× | Business & Career |
| Employment agency | 19.28× | Business & Career |
| Application for employment | 21.67× | Business & Career |
| Indeed.com | 11.89× | Business & Career |
| Curriculum vitae | 77.41× | Business & Career |
| 7.99× | Internet & Social Media | |
| Temporary work | 20.08× | Business & Career |
| Entry-level job | 16.96× | Business & Career |
| Job fair | 18.76× | Business & Career |
| Kununu | 12.18× | Business & Career |
| Job | 7.22× | Business & Career |
| Warren Buffett | 20× | Business & Career |
| Glassdoor | 33.19× | Business & Career |
| Sales management | 8.23× | Business & Career |
| Recruitment | 8.4× | Business & Career |
| Employment website | 5.89× | Business & Career |
| Naukri.com | 118.18× | Business & Career |
| Shift work | 11.7× | Business & Career |
| Services marketing | 13.17× | Business & Career |
| Customer support | 12.53× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.38 |
| Family Orientation | CONSERVATISM | 1.45 |
| Indulgence | JOY | 1.38 |
| Price Sensitivity | PREMIUM | 1.31 |
| Early Adopter Mentality | POWER | 1.28 |
| Sports Activity | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.7% |
| Germany | 11.2% |
| Japan | 6.4% |
See Part-time audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does Part-time have in Germany?
Part-time has an estimated audience of 4,166,222 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Part-time fans?
61.4% of Part-time fans are female, 38.6% are male, with an average age of 38.8 years.
Which brands do Part-time fans like most?
Part-time fans show strongest brand affinity for Adecco (118.18×), Employment agency (19.28×), and Application for employment (21.67×) over the country average.
Where do Part-time fans live in Germany?
Part-time fans in Germany are most concentrated in Nordrhein-Westfalen (reach 984,917), Baden-Württemberg (reach 819,603), and Bayern (reach 744,336). These three regions account for the largest share of the active audience.
What other brands do Part-time fans also like?
Beyond Part-time itself, the audience over-indexes on Employment agency (19.28×), Application for employment (21.67×), Indeed.com (11.89×), and Curriculum vitae (77.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Part-time. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.