Part-time Audience in United States

Part-time logo

Part-time has an estimated audience of 7,703,542 people in United States. 50.1% are female, 49.9% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: Adecco, Temporary work, Employment website, Services marketing, Job hunting.

The average Part-time fan in United States is 42.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Adecco, Temporary work, Employment website, with strongest over-indexing on Adecco (44.44× the country average). Demographically, the Part-time audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Animation

Demographics of Part-time fans

Demographic split for Part-time audience in United States
MetricValue
Female50.1%
Male49.9%
Average age42.2
Estimated audience size7,703,542

Audience persona

The typical Part-time fan in United States is balanced, around 42.2 years old, with strong Career Orientation tendencies and a notable affinity for Adecco.

Top regions in United States

Top regions ranked by reach for Part-time in United States
RegionReachAffinity
California1,226,3851.45×
Texas882,9011.33×
Florida626,2511.2×
New York439,7361.02×
North Carolina326,4151.41×
Illinois314,4411.23×
Georgia301,4391.27×
Pennsylvania260,7471.01×
New Jersey243,4511.24×
Ohio217,4740.92×
Virginia200,3061.07×
Arizona197,4021.26×
Maryland175,5741.33×
Massachusetts169,4841.12×
Tennessee167,4701.08×
Michigan164,2300.82×
Indiana156,3551.11×
Washington148,1980.96×
Colorado123,4191.02×
South Carolina120,0971.04×
Wisconsin119,8801.03×
Missouri117,2320.94×
Minnesota111,5711.01×
Alabama103,7660.96×
Kentucky98,6071.02×
Louisiana97,1290.98×
Nevada94,6861.27×
Oklahoma89,3941.05×
Connecticut89,0131.15×
Oregon84,5090.96×
Utah72,0031.04×
Kansas64,9451.07×
Arkansas63,4461×
Iowa57,2520.9×
Mississippi57,1340.9×
Nebraska44,2221.14×
New Mexico37,3310.97×
Hawaii36,9851.12×
Washington, District of Columbia32,4661.4×
Rhode Island27,7981.13×
Idaho25,4080.66×
West Virginia22,2730.62×
New Hampshire21,0510.69×
Delaware20,3820.96×
Maine17,0160.62×
South Dakota12,7500.72×
Alaska12,4210.75×
Montana11,5880.54×
North Dakota9,3110.59×
Vermont6,8350.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Part-time audience
BrandAffinityCategory
Adecco44.44×Business & Career
Temporary work12.67×Business & Career
Employment website9.35×Business & Career
Services marketing13.07×Business & Career
Job hunting7.03×Business & Career
Texas Roadhouse3.88×Food & Beverages
Entry-level job9.02×Business & Career
Indeed.com3.7×Business & Career
Employment agency8.18×Business & Career
Application for employment11.7×Business & Career
LongHorn Steakhouse5.46×Food & Beverages
104人力銀行37.92×Music & Radio
Burger King3.09×Food & Beverages
Chick-fil-A2.82×Food & Beverages
Buffalo Wild Wings3.66×Food & Beverages
Olive Garden3.96×Food & Beverages
Job fair6.13×Business & Career
Glassdoor9.88×Business & Career
Chipotle Mexican Grill3.42×Food & Beverages
Whole Foods Market2.48×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Part-time audience
TraitClusterScore
Career OrientationPOWER2.84
Family OrientationCONSERVATISM2.22
Social Media UsageJOY1.33
Price SensitivityPREMIUM1.29
Community OrientationOPEN1.19
Urban LifestyleOPEN1.17

Worldwide distribution

Worldwide audience distribution share by country for Part-time
CountryShare
United States20.7%
Germany11.2%
Japan6.4%

See Part-time audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Part-time have in United States?

Part-time has an estimated audience of 7,703,542 people in United States, concentrated in California and Texas.

What is the gender split and age of Part-time fans?

50.1% of Part-time fans are female, 49.9% are male, with an average age of 42.2 years.

Which brands do Part-time fans like most?

Part-time fans show strongest brand affinity for Adecco (44.44×), Temporary work (12.67×), and Employment website (9.35×) over the country average.

Where do Part-time fans live in United States?

Part-time fans in United States are most concentrated in California (reach 1,226,385), Texas (reach 882,901), and Florida (reach 626,251). These three regions account for the largest share of the active audience.

What other brands do Part-time fans also like?

Beyond Part-time itself, the audience over-indexes on Temporary work (12.67×), Employment website (9.35×), Services marketing (13.07×), and Job hunting (7.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Part-time. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.