Temporary work Audience in United States

Temporary work has an estimated audience of 6,858,571 people in United States. 51.4% are female, 48.6% are male, average age 44.2. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Employment agency, Microblogging, Singer-songwriter.

The average Temporary work fan in United States is 44.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Employment agency, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Temporary work audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Career Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Temporary work fans

Demographic split for Temporary work audience in United States
MetricValue
Female51.4%
Male48.6%
Average age44.2
Estimated audience size6,858,571

Audience persona

The typical Temporary work fan in United States is balanced, around 44.2 years old, with strong Career Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Temporary work in United States
RegionReachAffinity
California935,8521.24×
Texas696,4861.18×
Florida527,8111.14×
New York445,6441.16×
Georgia263,7771.25×
Illinois243,1511.06×
North Carolina235,3391.14×
Pennsylvania199,1580.86×
Ohio192,1950.91×
Virginia179,4901.07×
Michigan173,8290.97×
New Jersey171,7940.98×
Washington161,2741.17×
Arizona157,5701.13×
Maryland127,5631.08×
Tennessee122,9680.89×
Massachusetts114,9290.85×
Colorado112,8761.04×
Louisiana112,1131.27×
South Carolina109,1001.06×
Missouri109,0760.99×
Indiana105,0340.84×
Alabama98,8671.03×
Minnesota97,4580.99×
Wisconsin84,7110.82×
Kentucky83,6980.97×
Oregon78,9721×
Oklahoma77,8391.02×
Utah72,0481.17×
Nevada64,6520.97×
Mississippi63,0471.12×
Connecticut60,6890.88×
Kansas50,6050.94×
Arkansas47,1660.83×
Iowa45,6400.81×
New Mexico28,5830.83×
Idaho27,8260.81×
Hawaii27,7900.94×
Nebraska27,6280.8×
West Virginia24,6540.77×
Washington, District of Columbia21,8441.06×
New Hampshire20,3140.75×
South Dakota18,8171.19×
Rhode Island18,5260.85×
Alaska16,4021.12×
Maine16,3370.66×
North Dakota16,0321.14×
Delaware15,6150.83×
Montana15,4900.81×
Wyoming14,4041.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Temporary work audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Employment agency13.44×Business & Career
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Part-time15.15×Business & Career
Job interview10.23×Business & Career
Employment website10.41×Business & Career
Income tax13.19×Business & Career
Job fair9.35×Business & Career
Career development5.34×Business & Career
LinkedIn2.85×Internet & Social Media
Charles, Prince of Wales18.87×Politics & Society
MSN2.84×News
Staples (Canada)3.32×Business & Career
Planet Fitness2.47×Sports
Bachelor of Business Administration21.18×Business & Career
Great Clips3.32×Beauty & Wellness
Diaper bag3.43×Kids & Family
Hobby Lobby1.89×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Temporary work audience
TraitClusterScore
Career OrientationPOWER4.33
Family OrientationCONSERVATISM2.14
Urban LifestyleOPEN1.67
Need for SecurityCONSERVATISM1.45
Social Media UsageJOY1.43
Quality AwarenessPREMIUM1.3

Worldwide distribution

Worldwide audience distribution share by country for Temporary work
CountryShare
United States18.3%
Japan11.6%
United Kingdom6.2%

See Temporary work audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Temporary work have in United States?

Temporary work has an estimated audience of 6,858,571 people in United States, concentrated in California and Texas.

What is the gender split and age of Temporary work fans?

51.4% of Temporary work fans are female, 48.6% are male, with an average age of 44.2 years.

Which brands do Temporary work fans like most?

Temporary work fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Employment agency (13.44×) over the country average.

Where do Temporary work fans live in United States?

Temporary work fans in United States are most concentrated in California (reach 935,852), Texas (reach 696,486), and Florida (reach 527,811). These three regions account for the largest share of the active audience.

What other brands do Temporary work fans also like?

Beyond Temporary work itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Employment agency (13.44×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Temporary work. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.