Rascasse Audience Intelligence

Temporary work Audience in United States

A data profile of the people who buy, follow and care about Temporary work in United States — modelled from more than twelve digital signal sources. Temporary work has an estimated audience of 6,858,571 people in United States.

#3067among Topic in United States#482in Business & Career

The average Temporary work fan in United States is 44.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Employment agency, Employment website, Job interview, with strongest over-indexing on Employment agency (19.77× the country average).

Demographically, the Temporary work audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Temporary work fan in United States is balanced, around 44.2 years old, with strong Career Orientation tendencies and a notable affinity for Employment agency.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Temporary work profile in United States.

Audience size
6.9M
in United States
Gender
51.4%♀
48.6% male
Age
44.2
average years
Country rank
#5109
Topic in United States
Fig. 01

Search interest · 12-month trend

-35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Temporary work fans

51.4% are female, 48.6% are male, average age 44.2.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Temporary work audience in United States
MetricValue
Female51.4%
Male48.6%
Average age44.2
Estimated audience size6,858,571
Fig. 03

Age distribution

Ø 44.2
average years
Age distribution of the Temporary work audience in United States
Age bracketShare%
16-1911%
20-2915%
30-3918%
40-4922%
50+34%
Fig. 04

Worldwide distribution

18.3%

of the worldwide Temporary work audience comes from United States.

Worldwide audience distribution share by country for Temporary work
CountryShare
United States18.3%
Japan11.6%
United Kingdom6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Temporary work audience in United States is strongest.

Fig. 05

Top regions by affinity

Temporary work fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~100K1.22×
02North Dakota~20K1.13×
03Utah~70K1.12×
04South Dakota~20K1.12×
05Vermont~10K1.12×
06California~800K1.10×
07Washington~200K1.09×
08Georgia~200K1.08×
09Louisiana~100K1.08×
10Alaska~20K1.08×
11Virginia~200K1.07×
12Arizona~100K1.07×
13Montana~20K1.04×
14Texas~600K1.03×
15Colorado~100K1.03×
16Mississippi~60K1.03×
17Florida~500K1.02×
18Minnesota~100K1.02×
19North Carolina~200K1.01×
20Hawaii~30K1.01×
21Rhode Island~20K1.01×
22Washington, District of Columbia~20K1.01×
23Delaware~20K1.01×
24New York~400K1.00×
25Maryland~100K1.00×
26Alabama~90K0.98×
27Nevada~60K0.98×
28West Virginia~30K0.98×
29South Carolina~100K0.97×
30Oklahoma~70K0.97×
31New Mexico~30K0.97×
32New Hampshire~30K0.97×
33Illinois~200K0.96×
34Kansas~50K0.96×
35Idaho~30K0.96×
36Nebraska~30K0.96×
37Maine~20K0.96×
38Kentucky~80K0.95×
39Missouri~100K0.94×
40Arkansas~50K0.93×
41Michigan~200K0.92×
42New Jersey~200K0.92×
43Connecticut~60K0.92×
44Iowa~50K0.92×
45Ohio~200K0.91×
46Tennessee~100K0.89×
47Indiana~100K0.89×
48Wisconsin~90K0.88×
49Massachusetts~100K0.87×
50Pennsylvania~200K0.85×
Fig. 06

Affinity by region

Affinity by region — Temporary work, United States
0.85×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Temporary work audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Temporary work audience
#·InterestCategoryAffinity×
01Employment agencyBusiness & Career19.77×
02Employment websiteBusiness & Career14.29×
03Part-timeBusiness & Career12.67×
04Job interviewBusiness & Career11.77×
05Elderly careHealth10.46×
06Job fairBusiness & Career10.32×
07Career developmentBusiness & Career7.37×
08Retail bankingBusiness & Career7.08×
09FedExBusiness & Career6.74×
10LinkedInInternet & Social Media6.73×
11Sustainable energyHome & Garden6.38×
12Online bankingBusiness & Career6.07×
13Renewable energyBusiness & Career4.83×
14Mortgage loansBusiness & Career4.31×
15Vehicle insuranceCars & Mobility3.70×
16Discount storesShopping3.41×
17Pizza HutFood & Beverages2.59×
18McDonald'sFood & Beverages2.54×
19AirbnbTravel & Leisure2.37×
20PinterestInternet & Social Media2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Temporary work audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Temporary work audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER5.10×
Family OrientationCONSERVATISM3.47×
Convenience OrientationPREMIUM2.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Temporary work audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
Design AffinityPREMIUM0.72×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Temporary work have in United States?

Temporary work has an estimated audience of 6,858,571 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Temporary work fans?

51.4% of Temporary work fans are female, 48.6% are male, with an average age of 44.2 years.

03

Which brands do Temporary work fans like most?

Temporary work fans show strongest brand affinity for Employment agency (19.77×), Employment website (14.29×), and Job interview (11.77×) over the country average.

04

Where do Temporary work fans live in United States?

Temporary work fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Temporary work fans also like?

Beyond Temporary work itself, the audience over-indexes on Employment website (14.29×), Job interview (11.77×), FedEx (6.74×), and Part-time (12.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Temporary work audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Temporary work. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →