Rascasse Audience Intelligence

Services marketing Audience in United States

A data profile of the people who buy, follow and care about Services marketing in United States — modelled from more than twelve digital signal sources. Services marketing has an estimated audience of 6,152,288 people in United States.

The average Services marketing fan in United States is 41.3 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Job interview, Job fair, Internship, with strongest over-indexing on Job interview (18.33× the country average).

Demographically, the Services marketing audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Services marketing fan in United States is balanced, around 41.3 years old, with strong Career Orientation tendencies and a notable affinity for Job interview.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Services marketing profile in United States.

Audience size
6.2M
in United States
Gender
54.4%
45.6% male
Age
41.3
average years
Country rank
#5611
Topic in United States
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Services marketing fans

54.4% are female, 45.6% are male, average age 41.3.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Services marketing audience in United States
MetricValue
Female54.4%
Male45.6%
Average age41.3
Estimated audience size6,152,288
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Services marketing audience in United States
Age bracketShare%
16-1918%
20-2915%
30-3914%
40-4934%
50+20%
Fig. 04

Worldwide distribution

43.9%

of the worldwide Services marketing audience comes from United States.

Worldwide audience distribution share by country for Services marketing
CountryShare
United States43.9%
United Kingdom11.6%
Germany8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Services marketing audience in United States is strongest.

Fig. 05

Top regions by affinity

Services marketing fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K1.40×
02Mississippi~70K1.39×
03Georgia~200K1.29×
04North Carolina~200K1.29×
05Louisiana~100K1.28×
06Tennessee~100K1.16×
07Alaska~10K1.12×
08Vermont~10K1.12×
09Wisconsin~100K1.11×
10Alabama~100K1.11×
11North Dakota~10K1.10×
12South Dakota~20K1.08×
13Hawaii~30K1.07×
14New Hampshire~30K1.06×
15West Virginia~30K1.04×
16Montana~20K1.03×
17Arkansas~50K1.02×
18Rhode Island~20K1.02×
19Nebraska~30K1.01×
20Maine~20K1.01×
21Kentucky~80K1.00×
22Oklahoma~70K1.00×
23Delaware~20K1.00×
24New Mexico~30K0.99×
25South Carolina~90K0.97×
26Kansas~50K0.97×
27Idaho~30K0.97×
28Texas~500K0.96×
29Indiana~100K0.96×
30Iowa~50K0.96×
31Utah~50K0.95×
32Minnesota~80K0.93×
33Connecticut~60K0.92×
34Missouri~90K0.91×
35Nevada~50K0.91×
36Florida~400K0.90×
37Arizona~100K0.90×
38Oregon~60K0.90×
39Ohio~200K0.89×
40Illinois~200K0.87×
41Michigan~100K0.87×
42Maryland~90K0.85×
43Colorado~80K0.84×
44Washington~100K0.82×
45Massachusetts~100K0.82×
46New Jersey~100K0.80×
47Virginia~100K0.80×
48Pennsylvania~200K0.76×
49New York~300K0.75×
50California~500K0.73×
Fig. 06

Affinity by region

Affinity by region — Services marketing, United States
0.73×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Services marketing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Services marketing audience
#·InterestCategoryAffinity×
01Virtual officeBusiness & Career35.71×
02Shared spaceCars & Mobility30.84×
03InternshipBusiness & Career22.22×
04Napoleon DynamiteMovies & TV20.00×
05Job interviewBusiness & Career18.33×
06Job fairBusiness & Career18.13×
07Data visualizationTechnology & Electronics14.07×
08Part-timeBusiness & Career13.07×
09Business intelligenceBusiness & Career11.07×
10Commercial propertyBusiness & Career10.20×
11Customer satisfactionBusiness & Career6.69×
12Affiliate marketingBusiness & Career5.95×
13Family carCars & Mobility5.83×
14Public transportCars & Mobility5.62×
15PhilanthropyArts & Culture4.88×
16Residential areaHome & Garden4.88×
17Property finderHome & Garden3.75×
18Career developmentBusiness & Career3.48×
19InnovationBusiness & Career3.38×
20IKEAHome & Garden2.16×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Services marketing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Services marketing audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER6.76×
Family OrientationCONSERVATISM2.60×
Need for SecurityCONSERVATISM1.94×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Services marketing audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.68×
CreativityOPEN0.88×
TraditionCONSERVATISM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Services marketing have in United States?

Services marketing has an estimated audience of 6,152,288 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Services marketing fans?

54.4% of Services marketing fans are female, 45.6% are male, with an average age of 41.3 years.

03

Which brands do Services marketing fans like most?

Services marketing fans show strongest brand affinity for Job interview (18.33×), Job fair (18.13×), and Internship (22.22×) over the country average.

04

Where do Services marketing fans live in United States?

Services marketing fans in United States are most concentrated in Texas (reach ~500K), California (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Services marketing fans also like?

Beyond Services marketing itself, the audience over-indexes on Job fair (18.13×), Internship (22.22×), Napoleon Dynamite (20×), and Part-time (13.07×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Services marketing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →