Entry-level job Audience in Germany
Entry-level job has an estimated audience of 2,901,530 people in Germany. 59.0% are female, 41.0% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: LinkedIn, Indeed.com, Part-time, Job, Kununu.
The average Entry-level job fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include LinkedIn, Indeed.com, Part-time, with strongest over-indexing on LinkedIn (3.66× the country average). Demographically, the Entry-level job audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Career Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Entry-level job fans
| Metric | Value |
|---|---|
| Female | 59.0% |
| Male | 41.0% |
| Average age | 39.7 |
| Estimated audience size | 2,901,530 |
Audience persona
The typical Entry-level job fan in Germany is more female, around 39.7 years old, with strong Career Orientation tendencies and a notable affinity for LinkedIn.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 394,777 | 0.62× |
| Bayern | 267,991 | 0.57× |
| Baden-Württemberg | 213,701 | 0.54× |
| Hessen | 165,227 | 0.75× |
| Berlin | 136,955 | 1.06× |
| Niedersachsen | 118,090 | 0.42× |
| Rheinland-Pfalz | 111,700 | 0.77× |
| Thüringen | 101,721 | 1.38× |
| Brandenburg | 99,888 | 1.11× |
| Sachsen-Anhalt | 98,791 | 1.31× |
| Sachsen | 89,718 | 0.63× |
| Schleswig-Holstein | 80,949 | 0.78× |
| Mecklenburg-Vorpommern | 71,090 | 1.28× |
| Bremen | 69,352 | 2.79× |
| Hamburg | 58,110 | 0.89× |
| Saarland | 39,261 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 3.66× | Internet & Social Media | |
| Indeed.com | 4.57× | Business & Career |
| Part-time | 5.48× | Business & Career |
| Job | 3.37× | Business & Career |
| Kununu | 4.57× | Business & Career |
| Commerzbank | 2.43× | Business & Career |
| Stepstone | 4.26× | Business & Career |
| Job fair | 6.32× | Business & Career |
| Employment agency | 3.93× | Business & Career |
| REWE | 2.06× | Shopping |
| Career | 2.55× | Business & Career |
| Job interview | 3.67× | Business & Career |
| Job hunting | 2.97× | Business & Career |
| Deutsche Bahn | 2.14× | Cars & Mobility |
| Bild | 1.78× | News |
| Edeka | 2× | Shopping |
| Tagesschau | 1.75× | Movies & TV |
| Aral AG | 2.22× | Cars & Mobility |
| Culture | 1.82× | Literature |
| Employment website | 2.82× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 8.24 |
| Sustainability | BALANCE | 1.77 |
| Risk Appetite | THRILL | 1.55 |
| Early Adopter Mentality | POWER | 1.44 |
| Community Orientation | OPEN | 1.39 |
| Travelling | THRILL | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.8% |
| Germany | 8.2% |
| India | 7.6% |
See Entry-level job audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Entry-level job have in Germany?
Entry-level job has an estimated audience of 2,901,530 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Entry-level job fans?
59.0% of Entry-level job fans are female, 41.0% are male, with an average age of 39.7 years.
Which brands do Entry-level job fans like most?
Entry-level job fans show strongest brand affinity for LinkedIn (3.66×), Indeed.com (4.57×), and Part-time (5.48×) over the country average.
Where do Entry-level job fans live in Germany?
Entry-level job fans in Germany are most concentrated in Nordrhein-Westfalen (reach 394,777), Bayern (reach 267,991), and Baden-Württemberg (reach 213,701). These three regions account for the largest share of the active audience.
What other brands do Entry-level job fans also like?
Beyond Entry-level job itself, the audience over-indexes on Indeed.com (4.57×), Part-time (5.48×), Job (3.37×), and Kununu (4.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Entry-level job. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.