Non-fungible token Audience in Germany

Non-fungible token logo

Non-fungible token has an estimated audience of 379,649 people in Germany. 30.5% are female, 69.5% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: CAC 40, Progressive rock, Cocktail, Unique Gifts, Haberler.

The average Non-fungible token fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include CAC 40, Progressive rock, Cocktail, with strongest over-indexing on CAC 40 (4.46× the country average). Demographically, the Non-fungible token audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

Demographics of Non-fungible token fans

Demographic split for Non-fungible token audience in Germany
MetricValue
Female30.5%
Male69.5%
Average age40.7
Estimated audience size379,649

Audience persona

The typical Non-fungible token fan in Germany is more male, around 40.7 years old, with strong Risk Appetite tendencies and a notable affinity for CAC 40.

Top regions in Germany

Top regions ranked by reach for Non-fungible token in Germany
RegionReachAffinity
Nordrhein-Westfalen61,2590.74×
Bayern53,9760.88×
Hessen45,0641.56×
Baden-Württemberg41,1820.8×
Berlin19,8921.17×
Niedersachsen19,1600.52×
Rheinland-Pfalz11,5370.61×
Sachsen10,0390.54×
Thüringen9,3130.96×
Brandenburg9,0810.77×
Sachsen-Anhalt9,0440.92×
Schleswig-Holstein8,6460.63×
Saarland7,9081.7×
Bremen7,7602.39×
Hamburg7,7210.9×
Mecklenburg-Vorpommern6,6290.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Non-fungible token audience
BrandAffinityCategory
CAC 404.46×Business & Career
Progressive rock3.11×Music & Radio
Cocktail2.06×Food & Beverages
Unique Gifts1.98×Shopping
Haberler1.84×News
Noodle (Gorillaz)4.25×Music & Radio
Christmas Gift2.22×Kids & Family
Stradivarius1.8×Shopping
Birthday Gifts1.86×Kids & Family
Hypertext2.94×Technology & Electronics
Business English2.66×Business & Career
Israel1.79×Travel & Leisure
Natural rubber2.05×Cars & Mobility
Brooklyn Heights11.22×Travel & Leisure
3D printing1.66×Technology & Electronics
Farinata10.45×Food & Beverages
Vanity Fair España18.09×Fashion & Accessoires
Hawesko2.5×Food & Beverages
Atkins diet3.69×Health
Makro5.09×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Non-fungible token audience
TraitClusterScore
Risk AppetiteTHRILL3.45
Early Adopter MentalityPOWER2.49
Career OrientationPOWER1.82
SustainabilityBALANCE1.79
Need for SecurityCONSERVATISM1.79
Sports ActivityPOWER1.57

Worldwide distribution

Worldwide audience distribution share by country for Non-fungible token
CountryShare
Japan26.6%
United States15.3%
France5.8%

See Non-fungible token audiences in other countries

More Tech trend audiences in Germany

Frequently asked questions

How many fans does Non-fungible token have in Germany?

Non-fungible token has an estimated audience of 379,649 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Non-fungible token fans?

30.5% of Non-fungible token fans are female, 69.5% are male, with an average age of 40.7 years.

Which brands do Non-fungible token fans like most?

Non-fungible token fans show strongest brand affinity for CAC 40 (4.46×), Progressive rock (3.11×), and Cocktail (2.06×) over the country average.

Where do Non-fungible token fans live in Germany?

Non-fungible token fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,259), Bayern (reach 53,976), and Hessen (reach 45,064). These three regions account for the largest share of the active audience.

What other brands do Non-fungible token fans also like?

Beyond Non-fungible token itself, the audience over-indexes on Progressive rock (3.11×), Cocktail (2.06×), Unique Gifts (1.98×), and Haberler (1.84×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Non-fungible token. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.