Non-fungible token Audience in Germany
Non-fungible token has an estimated audience of 379,649 people in Germany. 30.5% are female, 69.5% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Block chain (database), Air purifier, finanzen.net, MarketWatch, Google Drive.
The average Non-fungible token fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Block chain (database), Air purifier, finanzen.net, with strongest over-indexing on Block chain (database) (59.49× the country average). Demographically, the Non-fungible token audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Tech trend
Demographics of Non-fungible token fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 40.7 |
| Estimated audience size | 379,649 |
Audience persona
The typical Non-fungible token fan in Germany is more male, around 40.7 years old, with strong Risk Appetite tendencies and a notable affinity for Block chain (database).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,259 | 0.74× |
| Bayern | 53,976 | 0.88× |
| Hessen | 45,064 | 1.56× |
| Baden-Württemberg | 41,182 | 0.8× |
| Berlin | 19,892 | 1.17× |
| Niedersachsen | 19,160 | 0.52× |
| Rheinland-Pfalz | 11,537 | 0.61× |
| Sachsen | 10,039 | 0.54× |
| Thüringen | 9,313 | 0.96× |
| Brandenburg | 9,081 | 0.77× |
| Sachsen-Anhalt | 9,044 | 0.92× |
| Schleswig-Holstein | 8,646 | 0.63× |
| Saarland | 7,908 | 1.7× |
| Bremen | 7,760 | 2.39× |
| Hamburg | 7,721 | 0.9× |
| Mecklenburg-Vorpommern | 6,629 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Block chain (database) | 59.49× | Technology & Electronics |
| Air purifier | 17.08× | Home & Garden |
| finanzen.net | 9.35× | Business & Career |
| MarketWatch | 18.09× | Business & Career |
| Google Drive | 4.29× | Technology & Electronics |
| Tagesschau | 1.99× | Movies & TV |
| Office 365 | 4.79× | Technology & Electronics |
| Transfermarkt | 2.69× | Sports |
| Pets | 1.65× | Pets & Animals |
| Home insurance | 6.47× | Business & Career |
| 2.06× | Internet & Social Media | |
| Bitcoin | 9.15× | Business & Career |
| Passive income | 7.9× | Business & Career |
| Stock market | 4.76× | Business & Career |
| Automobiles | 1.74× | Cars & Mobility |
| Commerzbank | 2.06× | Business & Career |
| Day trader | 12.28× | Business & Career |
| FC Bayern Munich | 1.54× | Sports |
| Real property | 3.71× | Home & Garden |
| Ryanair | 2.05× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 3.45 |
| Early Adopter Mentality | POWER | 2.49 |
| Career Orientation | POWER | 1.82 |
| Sustainability | BALANCE | 1.79 |
| Need for Security | CONSERVATISM | 1.79 |
| Sports Activity | POWER | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 26.6% |
| United States | 15.3% |
| France | 5.8% |
See Non-fungible token audiences in other countries
More Tech trend audiences in Germany
- Efficient energy use (7,855,231)
- Cloud computing (6,762,657)
- Artificial intelligence (6,021,041)
- Creative Commons (3,925,272)
- Home automation (3,907,529)
Frequently asked questions
How many fans does Non-fungible token have in Germany?
Non-fungible token has an estimated audience of 379,649 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Non-fungible token fans?
30.5% of Non-fungible token fans are female, 69.5% are male, with an average age of 40.7 years.
Which brands do Non-fungible token fans like most?
Non-fungible token fans show strongest brand affinity for Block chain (database) (59.49×), Air purifier (17.08×), and finanzen.net (9.35×) over the country average.
Where do Non-fungible token fans live in Germany?
Non-fungible token fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,259), Bayern (reach 53,976), and Hessen (reach 45,064). These three regions account for the largest share of the active audience.
What other brands do Non-fungible token fans also like?
Beyond Non-fungible token itself, the audience over-indexes on Air purifier (17.08×), finanzen.net (9.35×), MarketWatch (18.09×), and Google Drive (4.29×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Non-fungible token. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.