Rascasse Audience Intelligence

Stockbroker Audience in United States

A data profile of the people who buy, follow and care about Stockbroker in United States — modelled from more than twelve digital signal sources. Stockbroker has an estimated audience of 2,186,221 people in United States.

The average Stockbroker fan in United States is 36.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include UBS, Business intelligence, Investment management, with strongest over-indexing on UBS (40.35× the country average).

Demographically, the Stockbroker audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stockbroker fan in United States is more male, around 36.1 years old, with strong Career Orientation tendencies and a notable affinity for UBS.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stockbroker profile in United States.

Audience size
2.2M
in United States
Gender
34.3%
65.7% male
Age
36.1
average years
Country rank
#13270
Topic in United States
Fig. 01

Search interest · 12-month trend

+67%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stockbroker fans

34.3% are female, 65.7% are male, average age 36.1.

Fig. 02

Gender split

34.3%
Female
65.7%
Male
Demographic split for Stockbroker audience in United States
MetricValue
Female34.3%
Male65.7%
Average age36.1
Estimated audience size2,186,221
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the Stockbroker audience in United States
Age bracketShare%
16-1931%
20-2919%
30-3916%
40-4915%
50+18%
Fig. 04

Worldwide distribution

8.5%

of the worldwide Stockbroker audience comes from United States.

Worldwide audience distribution share by country for Stockbroker
CountryShare
India36.6%
United States8.5%
United Kingdom3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stockbroker audience in United States is strongest.

Fig. 05

Top regions by affinity

Stockbroker fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.36×
02New York~100K1.20×
03Texas~200K1.14×
04New Jersey~60K1.11×
05Illinois~80K1.09×
06North Carolina~70K1.09×
07Virginia~60K1.08×
08Hawaii~10K1.08×
09Florida~200K1.07×
10Maryland~40K1.07×
11Kansas~20K1.07×
12Washington~50K1.06×
13Massachusetts~40K1.04×
14Connecticut~20K1.04×
15Alaska~5K1.04×
16Vermont~4K1.04×
17Pennsylvania~80K1.03×
18Georgia~70K1.02×
19Arizona~50K1.02×
20Indiana~40K1.02×
21Minnesota~30K1.02×
22South Dakota~5K1.02×
23North Dakota~5K1.02×
24Missouri~40K1.00×
25Arkansas~20K1.00×
26Montana~6K1.00×
27Nevada~20K0.99×
28New Hampshire~9K0.99×
29Rhode Island~7K0.99×
30Washington, District of Columbia~7K0.99×
31Nebraska~10K0.98×
32Utah~20K0.97×
33Alabama~30K0.96×
34Louisiana~30K0.96×
35Oklahoma~20K0.96×
36New Mexico~10K0.95×
37Idaho~10K0.95×
38Delaware~6K0.95×
39Ohio~60K0.94×
40Michigan~50K0.94×
41Tennessee~40K0.94×
42South Carolina~30K0.94×
43Kentucky~30K0.94×
44Oregon~20K0.94×
45Iowa~20K0.94×
46Wisconsin~30K0.93×
47West Virginia~9K0.93×
48Colorado~30K0.92×
49Mississippi~20K0.92×
50Maine~7K0.92×
Fig. 06

Affinity by region

Affinity by region — Stockbroker, United States
0.92×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stockbroker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stockbroker audience
#·InterestCategoryAffinity×
01Crédit AgricoleBusiness & Career62.84×
02UBSBusiness & Career40.35×
03Business intelligenceBusiness & Career24.07×
04Data visualizationTechnology & Electronics23.61×
05JPMorgan ChaseBusiness & Career22.25×
06Goldman SachsBusiness & Career17.61×
07India national cricket teamSports14.52×
08Time managementBusiness & Career13.27×
09Swing tradingBusiness & Career12.15×
10E-TradeBusiness & Career9.29×
11Investment managementBusiness & Career9.18×
12Passive incomeBusiness & Career9.06×
13Anthony JoshuaSports9.00×
14Leonardo DiCaprioMovies & TV6.46×
15Motivational speakingBusiness & Career5.83×
16CitibankBusiness & Career5.70×
17NASDAQBusiness & Career5.59×
18InnovationBusiness & Career4.39×
19Donald TrumpPolitics & Society2.59×
20XInternet & Social Media2.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stockbroker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Stockbroker audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER4.04×
Risk AppetiteTHRILL3.04×
Need for SecurityCONSERVATISM2.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Stockbroker audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.63×
SustainabilityBALANCE0.85×
Healthy LifestyleBALANCE0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Stockbroker have in United States?

Stockbroker has an estimated audience of 2,186,221 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stockbroker fans?

34.3% of Stockbroker fans are female, 65.7% are male, with an average age of 36.1 years.

03

Which brands do Stockbroker fans like most?

Stockbroker fans show strongest brand affinity for UBS (40.35×), Business intelligence (24.07×), and Investment management (9.18×) over the country average.

04

Where do Stockbroker fans live in United States?

Stockbroker fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Stockbroker fans also like?

Beyond Stockbroker itself, the audience over-indexes on Business intelligence (24.07×), Investment management (9.18×), Time management (13.27×), and JPMorgan Chase (22.25×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stockbroker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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