Rascasse Audience Intelligence

Fashion design Audience in United States

A data profile of the people who buy, follow and care about Fashion design in United States — modelled from more than twelve digital signal sources. Fashion design has an estimated audience of 58,459,448 people in United States.

#19among Field of study in United States#229among Topic in United States#49in Business & Career

The average Fashion design fan in United States is 38.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fashion design profile in United States.

Audience size
58.5M
in United States
Gender
64.8%♀
35.2% male
Age
38.6
average years
Country rank
#309
Topic in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fashion design fans

64.8% are female, 35.2% are male, average age 38.6.

Fig. 02

Gender split

64.8%
Female
35.2%
Male
Demographic split for Fashion design audience in United States
MetricValue
Female64.8%
Male35.2%
Average age38.6
Estimated audience size58,459,448
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Fashion design audience in United States
Age bracketShare%
16-1922%
20-2920%
30-3919%
40-4920%
50+20%
Fig. 04

Worldwide distribution

16.4%

of the worldwide Fashion design audience comes from United States.

Worldwide audience distribution share by country for Fashion design
CountryShare
United States16.4%
Japan6.6%
Italy5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fashion design audience in United States is strongest.

Fig. 05

Top regions by affinity

Fashion design fans by region: top regions in United States
#RegionReachAffinity×
01New York~6M1.84×
02Virginia~2.5M1.84×
03Kansas~700K1.54×
04Texas~7.5M1.47×
05Georgia~2.5M1.33×
06New Jersey~2M1.29×
07Louisiana~1M1.29×
08Utah~700K1.25×
09Mississippi~600K1.21×
10Maryland~1M1.20×
11California~7.5M1.19×
12South Carolina~1M1.14×
13Florida~4.5M1.13×
14North Carolina~2M1.11×
15Pennsylvania~2M1.08×
16Alabama~900K1.08×
17Oklahoma~700K1.07×
18Illinois~2M1.06×
19Nevada~600K1.04×
20Arkansas~500K1.04×
21Kentucky~700K1.02×
22Hawaii~300K1.00×
23Indiana~1M0.98×
24Arizona~1M0.97×
25Missouri~900K0.97×
26Delaware~200K0.97×
27Washington~1M0.96×
28Tennessee~1M0.96×
29Rhode Island~200K0.96×
30Massachusetts~1M0.95×
31Nebraska~300K0.95×
32South Dakota~100K0.95×
33Washington, District of Columbia~200K0.94×
34Connecticut~500K0.93×
35Alaska~100K0.93×
36Vermont~100K0.93×
37North Dakota~100K0.92×
38Ohio~1.5M0.91×
39New Mexico~300K0.90×
40Idaho~300K0.90×
41West Virginia~200K0.90×
42Michigan~1.5M0.89×
43Montana~100K0.87×
44Colorado~800K0.86×
45Oregon~600K0.85×
46New Hampshire~200K0.85×
47Minnesota~700K0.83×
48Maine~200K0.83×
49Iowa~400K0.81×
50Wisconsin~700K0.78×
Fig. 06

Affinity by region

Affinity by region — Fashion design, United States
0.78×1.00×1.84×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fashion design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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