Finland Audience in United States
Finland has an estimated audience of 5,221,028 people in United States. 52.4% are female, 47.6% are male, average age 41.0. Top regions: California, Texas, Florida.
The average Finland fan in United States is 41.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Finland audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Luxury Orientation, Patriotism.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Finland fans
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 41.0 |
| Estimated audience size | 5,221,028 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 639,877 | 1.11× |
| Texas | 487,242 | 1.09× |
| Florida | 379,697 | 1.07× |
| New York | 349,769 | 1.2× |
| Illinois | 178,553 | 1.03× |
| Pennsylvania | 175,321 | 1× |
| North Carolina | 169,505 | 1.08× |
| Georgia | 162,641 | 1.01× |
| Virginia | 151,391 | 1.19× |
| New Jersey | 142,577 | 1.07× |
| Ohio | 140,566 | 0.87× |
| Washington | 135,070 | 1.29× |
| Michigan | 134,902 | 0.99× |
| Massachusetts | 123,082 | 1.2× |
| Arizona | 107,321 | 1.01× |
| Tennessee | 100,248 | 0.96× |
| Maryland | 96,670 | 1.08× |
| Minnesota | 96,520 | 1.29× |
| Colorado | 89,665 | 1.09× |
| Indiana | 84,822 | 0.89× |
| Missouri | 79,746 | 0.95× |
| Wisconsin | 75,507 | 0.96× |
| Oregon | 70,391 | 1.18× |
| South Carolina | 68,220 | 0.87× |
| Kentucky | 58,109 | 0.89× |
| Louisiana | 57,824 | 0.86× |
| Alabama | 57,054 | 0.78× |
| Connecticut | 55,147 | 1.05× |
| Oklahoma | 54,242 | 0.94× |
| Utah | 53,110 | 1.14× |
| Nevada | 48,536 | 0.96× |
| Iowa | 38,840 | 0.9× |
| Arkansas | 36,225 | 0.84× |
| Kansas | 35,705 | 0.87× |
| Mississippi | 33,428 | 0.78× |
| Idaho | 25,880 | 0.99× |
| Hawaii | 23,018 | 1.03× |
| New Hampshire | 22,650 | 1.1× |
| Nebraska | 21,919 | 0.84× |
| New Mexico | 21,546 | 0.82× |
| Maine | 20,705 | 1.11× |
| West Virginia | 19,570 | 0.8× |
| Washington, District of Columbia | 18,893 | 1.2× |
| Rhode Island | 15,805 | 0.95× |
| Montana | 14,525 | 1× |
| Alaska | 13,180 | 1.18× |
| Delaware | 12,815 | 0.89× |
| North Dakota | 10,099 | 0.94× |
| South Dakota | 9,935 | 0.82× |
| Vermont | 9,810 | 1.07× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.79 |
| Patriotism | CONSERVATISM | 2.57 |
| Risk Appetite | THRILL | 2.31 |
| Design Affinity | PREMIUM | 2.03 |
| Quality Awareness | PREMIUM | 1.42 |
| Travelling | THRILL | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 8.7% |
| Japan | 8.4% |
| Germany | 6.0% |
See Finland audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
How to read this data
Audience size is the estimated number of people in United States who actively search for Finland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.