Rascasse Audience Intelligence

Frost Bank Center Audience in United States

A data profile of the people who buy, follow and care about Frost Bank Center in United States — modelled from more than twelve digital signal sources. Frost Bank Center has an estimated audience of 1,178,976 people in United States.

#31among Arena in United States#1836among POI in United States#1953in Sports

The average Frost Bank Center fan in United States is 35.0 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Category: Sports · Type: POI · Subtype: Arena

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frost Bank Center profile in United States.

Audience size
1.2M
in United States
Gender
46.4%♀
53.6% male
Age
35.0
average years
Country rank
#21138
POI in United States
Fig. 01

Search interest · 12-month trend

+211%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frost Bank Center fans

46.4% are female, 53.6% are male, average age 35.0.

Fig. 02

Gender split

46.4%
Female
53.6%
Male
Demographic split for Frost Bank Center audience in United States
MetricValue
Female46.4%
Male53.6%
Average age35.0
Estimated audience size1,178,976
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Frost Bank Center audience in United States
Age bracketShare%
16-1932%
20-2921%
30-3918%
40-4916%
50+14%
Fig. 04

Worldwide distribution

93.1%

of the worldwide Frost Bank Center audience comes from United States.

Worldwide audience distribution share by country for Frost Bank Center
CountryShare
United States93.1%
Canada1.2%
Australia1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frost Bank Center audience in United States is strongest.

Fig. 05

Top regions by affinity

Frost Bank Center fans by region: top regions in United States
#RegionReachAffinity×
01Texas~700K25.01×
02New Mexico~5K1.15×
03Oklahoma~10K1.12×
04New York~50K0.90×
05Alaska~2K0.86×
06Vermont~1K0.86×
07North Dakota~2K0.84×
08Louisiana~10K0.83×
09South Dakota~2K0.83×
10Washington, District of Columbia~2K0.82×
11New Jersey~20K0.80×
12Montana~2K0.80×
13Delaware~2K0.78×
14Rhode Island~2K0.77×
15Nevada~7K0.76×
16Arkansas~6K0.76×
17West Virginia~3K0.76×
18Maine~3K0.76×
19Hawaii~3K0.75×
20New Hampshire~3K0.75×
21Kansas~5K0.74×
22Nebraska~3K0.73×
23Connecticut~7K0.72×
24Mississippi~6K0.72×
25Idaho~3K0.72×
26Colorado~10K0.70×
27Iowa~5K0.66×
28Arizona~10K0.65×
29Utah~5K0.65×
30Minnesota~8K0.64×
31California~60K0.63×
32Maryland~10K0.62×
33Illinois~20K0.60×
34Missouri~9K0.60×
35Alabama~8K0.60×
36Kentucky~7K0.60×
37Oregon~6K0.60×
38Virginia~10K0.59×
39Tennessee~10K0.58×
40South Carolina~8K0.58×
41Wisconsin~8K0.56×
42Georgia~20K0.55×
43Indiana~9K0.55×
44Washington~10K0.54×
45Florida~30K0.53×
46Massachusetts~10K0.53×
47North Carolina~10K0.52×
48Pennsylvania~10K0.46×
49Ohio~10K0.46×
50Michigan~10K0.46×
Fig. 06

Affinity by region

Affinity by region — Frost Bank Center, United States
0.46×1.00×25.01×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Frost Bank Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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