A data profile of the people who buy, follow and care about Home Free (group) in United States — modelled from more than twelve digital signal sources. Home Free (group) has an estimated audience of 376,559 people in United States.
The average Home Free (group) fan in United States is 47.2 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, Florida, California.
Top brand affinities include Margot Robbie, Alison Brie, Anna Faris, with strongest over-indexing on Margot Robbie (23.03× the country average).
Demographically, the Home Free (group) audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Home Free (group) fan in United States is more female, around 47.2 years old, with strong Patriotism tendencies and a notable affinity for Margot Robbie.
The key figures that characterise the Home Free (group) profile in United States.
68.8% are female, 31.2% are male, average age 47.2.
| Metric | Value |
|---|---|
| Female | 68.8% |
| Male | 31.2% |
| Average age | 47.2 |
| Estimated audience size | 376,559 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 9% | |
| 30-39 | 13% | |
| 40-49 | 25% | |
| 50+ | 43% |
of the worldwide Home Free (group) audience comes from United States.
| Country | Share |
|---|---|
| United States | 63.1% |
| United Kingdom | 4.8% |
| Canada | 4.3% |
Where the Home Free (group) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Iowa | ~7K | 2.12× | |
| 02 | North Dakota | ~2K | 2.11× | |
| 03 | South Dakota | ~2K | 1.97× | |
| 04 | Minnesota | ~10K | 1.95× | |
| 05 | Montana | ~2K | 1.87× | |
| 06 | Wyoming | <1K | 1.68× | |
| 07 | Kansas | ~5K | 1.65× | |
| 08 | Idaho | ~3K | 1.63× | |
| 09 | Alabama | ~8K | 1.48× | |
| 10 | Nebraska | ~3K | 1.46× | |
| 11 | Wisconsin | ~8K | 1.42× | |
| 12 | West Virginia | ~2K | 1.36× | |
| 13 | Tennessee | ~10K | 1.35× | |
| 14 | Indiana | ~10K | 1.35× | |
| 15 | Kentucky | ~6K | 1.30× | |
| 16 | Missouri | ~8K | 1.25× | |
| 17 | Utah | ~4K | 1.17× | |
| 18 | Arkansas | ~4K | 1.16× | |
| 19 | Oklahoma | ~5K | 1.15× | |
| 20 | Ohio | ~10K | 1.06× | |
| 21 | Oregon | ~5K | 1.06× | |
| 22 | Mississippi | ~3K | 1.00× | |
| 23 | Delaware | ~1K | 0.95× | |
| 24 | Alaska | <1K | 0.94× | |
| 25 | Colorado | ~6K | 0.90× | |
| 26 | New Hampshire | ~1K | 0.89× | |
| 27 | Michigan | ~9K | 0.86× | |
| 28 | South Carolina | ~5K | 0.83× | |
| 29 | Washington | ~6K | 0.80× | |
| 30 | Maine | ~1K | 0.79× | |
| 31 | North Carolina | ~9K | 0.76× | |
| 32 | Pennsylvania | ~10K | 0.75× | |
| 33 | Rhode Island | <1K | 0.72× | |
| 34 | New Mexico | ~1K | 0.70× | |
| 35 | Georgia | ~8K | 0.69× | |
| 36 | Hawaii | ~1K | 0.68× | |
| 37 | Virginia | ~6K | 0.67× | |
| 38 | Arizona | ~5K | 0.67× | |
| 39 | Louisiana | ~3K | 0.65× | |
| 40 | Illinois | ~8K | 0.64× | |
| 41 | Washington, District of Columbia | <1K | 0.64× | |
| 42 | Connecticut | ~2K | 0.56× | |
| 43 | Florida | ~10K | 0.55× | |
| 44 | Maryland | ~4K | 0.55× | |
| 45 | Nevada | ~2K | 0.55× | |
| 46 | Texas | ~20K | 0.50× | |
| 47 | Massachusetts | ~4K | 0.46× | |
| 48 | New Jersey | ~4K | 0.39× | |
| 49 | New York | ~8K | 0.35× | |
| 50 | California | ~10K | 0.32× |
The strongest cross-interests of the Home Free (group) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pentatonix | Music & Radio | 31.91× | ||
| 02 | Idina Menzel | Movies & TV | 30.31× | ||
| 03 | Hochschule für Musik und Theater Hamburg | Business & Career | 30.13× | ||
| 04 | Lea Michele | Movies & TV | 26.96× | ||
| 05 | Margot Robbie | Movies & TV | 23.03× | ||
| 06 | Alison Brie | Movies & TV | 20.00× | ||
| 07 | Anna Faris | Movies & TV | 20.00× | ||
| 08 | Michael Fassbender | Movies & TV | 20.00× | ||
| 09 | Allison Janney | Movies & TV | 20.00× | ||
| 10 | Erin Andrews | Sports | 20.00× | ||
| 11 | Alien (franchise) | Movies & TV | 16.93× | ||
| 12 | Melanie Lynskey | Movies & TV | 15.21× | ||
| 13 | Josh Duhamel | Fashion & Accessoires | 14.02× | ||
| 14 | Anna Kendrick | Movies & TV | 11.47× | ||
| 15 | Night at the Museum | Movies & TV | 11.13× | ||
| 16 | Kat Dennings | Movies & TV | 10.44× | ||
| 17 | Brittany Snow | Movies & TV | 9.03× | ||
| 18 | Anne Hathaway | Movies & TV | 5.94× | ||
| 19 | Internet & Social Media | 1.82× | |||
| 20 | Donald Trump | Politics & Society | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.04× | |
| Community Orientation | OPEN | 1.84× | |
| Tradition | CONSERVATISM | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.86× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| Design Affinity | PREMIUM | 0.88× |
Home Free (group) has an estimated audience of 376,559 people in United States, concentrated in Texas and Florida.
68.8% of Home Free (group) fans are female, 31.2% are male, with an average age of 47.2 years.
Home Free (group) fans show strongest brand affinity for Margot Robbie (23.03×), Alison Brie (20×), and Anna Faris (20×) over the country average.
Home Free (group) fans in United States are most concentrated in Texas (reach ~20K), Florida (reach ~10K), and California (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Home Free (group) itself, the audience over-indexes on Alison Brie (20×), Anna Faris (20×), Pentatonix (31.91×), and Idina Menzel (30.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Home Free (group). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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