Humble, Texas Audience in United States

Humble, Texas logo

Humble, Texas has an estimated audience of 389,870 people in United States. 61.9% are female, 38.1% are male, average age 35.5. Top regions: Texas, California, Florida. Top brand affinities: Leverage (TV series), Tierra Cali, Lion of Judah, E-box, George Mikan.

The average Humble, Texas fan in United States is 35.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Leverage (TV series), Tierra Cali, Lion of Judah, with strongest over-indexing on Leverage (TV series) (2.37× the country average). Demographically, the Humble, Texas audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Humble, Texas fans

Demographic split for Humble, Texas audience in United States
MetricValue
Female61.9%
Male38.1%
Average age35.5
Estimated audience size389,870

Audience persona

The typical Humble, Texas fan in United States is more female, around 35.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Leverage (TV series).

Top regions in United States

Top regions ranked by reach for Humble, Texas in United States
RegionReachAffinity
Texas82,1622.45×
California46,9021.09×
Florida27,9101.06×
New York20,9090.96×
Georgia14,8321.23×
Pennsylvania13,4411.02×
Ohio12,9331.08×
Illinois12,6070.97×
North Carolina12,3951.06×
Michigan10,3631.02×
Virginia9,5351×
New Jersey9,1100.92×
Tennessee8,4211.08×
Arizona8,0581.01×
Washington7,8721.01×
Indiana6,9560.98×
Maryland6,8431.02×
Massachusetts6,8200.89×
Louisiana6,5671.31×
Alabama6,1131.12×
Missouri6,0970.97×
South Carolina5,9451.01×
Minnesota5,3740.96×
Wisconsin5,0930.87×
Colorado5,0730.83×
Kentucky4,7140.96×
Oklahoma4,7001.09×
Oregon4,2730.96×
Mississippi3,9951.24×
Connecticut3,8050.97×
Arkansas3,6601.14×
Nevada3,3670.89×
Kansas2,9830.97×
Iowa2,8920.9×
Utah2,6570.76×
New Mexico2,1691.11×
Hawaii1,8261.09×
Nebraska1,8160.93×
West Virginia1,7290.95×
Idaho1,6970.87×
Maine1,2950.93×
New Hampshire1,2950.84×
Washington, District of Columbia1,0320.88×
Rhode Island9860.79×
Delaware9440.88×
Montana8670.8×
Alaska7940.95×
South Dakota7570.84×
North Dakota6630.83×
Vermont5200.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Humble, Texas audience
BrandAffinityCategory
Leverage (TV series)2.37×Movies & TV
Tierra Cali1.51×Travel & Leisure
Lion of Judah2.99×
E-box2.19×Health
George Mikan2.62×Sports
The Tree of Life (film)1.56×Movies & TV
Tequila Cazadores1.88×Food & Beverages
Ext JS2.73×Technology & Electronics
James Stewart, Jr.2.63×Sports
William Boyd (writer)1.99×Literature
Alexandr Dolgopolov5.63×Sports
bumGenius2.12×Kids & Family
Stomp box1.81×Music & Radio
The Boomtown Rats2.27×Music & Radio
Rafael Lovato Jr.2.02×Sports
Naval Air Engineering Station Lakehurst3.7×
Jumbo (band)2.18×Music & Radio
Jebel Ali Free Zone1.68×Business & Career
Cahors1.51×Travel & Leisure
Jim Iyke1.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Humble, Texas audience
TraitClusterScore
Urban LifestyleOPEN1.27
Family OrientationCONSERVATISM1.22
Luxury OrientationPREMIUM1.13
Need for SecurityCONSERVATISM1.12
Risk AppetiteTHRILL1.11
Price SensitivityPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Humble, Texas
CountryShare
Italy48.9%
United States39.2%
Germany11.9%

See Humble, Texas audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Humble, Texas have in United States?

Humble, Texas has an estimated audience of 389,870 people in United States, concentrated in Texas and California.

What is the gender split and age of Humble, Texas fans?

61.9% of Humble, Texas fans are female, 38.1% are male, with an average age of 35.5 years.

Which brands do Humble, Texas fans like most?

Humble, Texas fans show strongest brand affinity for Leverage (TV series) (2.37×), Tierra Cali (1.51×), and Lion of Judah (2.99×) over the country average.

Where do Humble, Texas fans live in United States?

Humble, Texas fans in United States are most concentrated in Texas (reach 82,162), California (reach 46,902), and Florida (reach 27,910). These three regions account for the largest share of the active audience.

What other brands do Humble, Texas fans also like?

Beyond Humble, Texas itself, the audience over-indexes on Tierra Cali (1.51×), Lion of Judah (2.99×), E-box (2.19×), and George Mikan (2.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Humble, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.