A data profile of the people who buy, follow and care about Leverage (TV series) in United States — modelled from more than twelve digital signal sources. Leverage (TV series) has an estimated audience of 1,657,752 people in United States.
The average Leverage (TV series) fan in United States is 43.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Perez Hilton, Revenge (TV series), Jason Segel, with strongest over-indexing on Perez Hilton (987.18× the country average).
Demographically, the Leverage (TV series) audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Career Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Leverage (TV series) fan in United States is more male, around 43.2 years old, with strong Career Orientation tendencies and a notable affinity for Perez Hilton.
The key figures that characterise the Leverage (TV series) profile in United States.
43.0% are female, 57.0% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 43.2 |
| Estimated audience size | 1,657,752 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 31% | |
| 50+ | 23% |
Where the Leverage (TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~7K | 1.26× | |
| 02 | Oregon | ~20K | 1.20× | |
| 03 | Arizona | ~40K | 1.17× | |
| 04 | Virginia | ~50K | 1.15× | |
| 05 | Washington | ~40K | 1.15× | |
| 06 | Maryland | ~30K | 1.10× | |
| 07 | Idaho | ~10K | 1.08× | |
| 08 | Massachusetts | ~40K | 1.07× | |
| 09 | Alaska | ~4K | 1.07× | |
| 10 | Alabama | ~30K | 1.06× | |
| 11 | Indiana | ~30K | 1.04× | |
| 12 | Louisiana | ~20K | 1.04× | |
| 13 | California | ~200K | 1.03× | |
| 14 | Georgia | ~60K | 1.03× | |
| 15 | Minnesota | ~30K | 1.03× | |
| 16 | Kansas | ~10K | 1.03× | |
| 17 | New York | ~100K | 1.02× | |
| 18 | Tennessee | ~40K | 1.02× | |
| 19 | Missouri | ~30K | 1.02× | |
| 20 | Wisconsin | ~30K | 1.02× | |
| 21 | Utah | ~20K | 1.02× | |
| 22 | Arkansas | ~20K | 1.02× | |
| 23 | Pennsylvania | ~60K | 1.01× | |
| 24 | Illinois | ~60K | 1.01× | |
| 25 | North Carolina | ~50K | 1.01× | |
| 26 | Michigan | ~50K | 1.01× | |
| 27 | Oklahoma | ~20K | 1.01× | |
| 28 | Iowa | ~10K | 1.00× | |
| 29 | Florida | ~100K | 0.99× | |
| 30 | South Carolina | ~30K | 0.99× | |
| 31 | Delaware | ~5K | 0.99× | |
| 32 | Mississippi | ~10K | 0.98× | |
| 33 | Hawaii | ~8K | 0.98× | |
| 34 | Ohio | ~50K | 0.97× | |
| 35 | Rhode Island | ~6K | 0.97× | |
| 36 | Texas | ~100K | 0.96× | |
| 37 | Montana | ~5K | 0.96× | |
| 38 | Maine | ~6K | 0.95× | |
| 39 | New Hampshire | ~7K | 0.94× | |
| 40 | New Jersey | ~40K | 0.93× | |
| 41 | New Mexico | ~8K | 0.91× | |
| 42 | Kentucky | ~20K | 0.89× | |
| 43 | Nevada | ~20K | 0.89× | |
| 44 | North Dakota | ~3K | 0.89× | |
| 45 | Vermont | ~3K | 0.89× | |
| 46 | Colorado | ~30K | 0.88× | |
| 47 | Connecticut | ~20K | 0.88× | |
| 48 | Nebraska | ~8K | 0.88× | |
| 49 | South Dakota | ~4K | 0.87× | |
| 50 | West Virginia | ~7K | 0.86× |
The strongest cross-interests of the Leverage (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Perez Hilton | Internet & Social Media | 987.18× | ||
| 02 | Ann Demeulemeester | Fashion & Accessoires | 35.24× | ||
| 03 | Revenge (TV series) | Movies & TV | 29.04× | ||
| 04 | Misha Collins | Movies & TV | 25.71× | ||
| 05 | Jason Segel | Movies & TV | 20.00× | ||
| 06 | Grant's | Food & Beverages | 20.00× | ||
| 07 | Guy Ritchie | Movies & TV | 19.71× | ||
| 08 | Oneworld | Travel & Leisure | 18.46× | ||
| 09 | Ghost Whisperer | Movies & TV | 17.23× | ||
| 10 | Austin Powers (film series) | Movies & TV | 16.73× | ||
| 11 | Hot Fuzz | Movies & TV | 16.59× | ||
| 12 | Miami Vice | Movies & TV | 15.43× | ||
| 13 | Eyes Wide Shut | Movies & TV | 15.27× | ||
| 14 | Mariska Hargitay | Movies & TV | 9.72× | ||
| 15 | Josh Duhamel | Fashion & Accessoires | 8.50× | ||
| 16 | Firestone Complete Auto Care | Cars & Mobility | 8.33× | ||
| 17 | Ozarks | Movies & TV | 6.33× | ||
| 18 | Obsessed (2009 film) | Movies & TV | 6.24× | ||
| 19 | Innovation | Business & Career | 2.93× | ||
| 20 | Planet Fitness | Sports | 2.28× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.97× | |
| Need for Security | CONSERVATISM | 1.54× | |
| Individualism | JOY | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.65× | |
| Pet Ownership | JOY | 0.72× | |
| Luxury Orientation | PREMIUM | 0.90× |
Leverage (TV series) has an estimated audience of 1,657,752 people in United States, concentrated in California and Texas.
43.0% of Leverage (TV series) fans are female, 57.0% are male, with an average age of 43.2 years.
Leverage (TV series) fans show strongest brand affinity for Perez Hilton (987.18×), Revenge (TV series) (29.04×), and Jason Segel (20×) over the country average.
Leverage (TV series) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Leverage (TV series) itself, the audience over-indexes on Revenge (TV series) (29.04×), Jason Segel (20×), Eyes Wide Shut (15.27×), and Guy Ritchie (19.71×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Leverage (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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