A data profile of the people who buy, follow and care about India Today in United States — modelled from more than twelve digital signal sources. India Today has an estimated audience of 824,443 people in United States.
The average India Today fan in United States is 34.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New Jersey.
The key figures that characterise the India Today profile in United States.
41.6% are female, 58.4% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 34.4 |
| Estimated audience size | 824,443 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 15% | |
| 50+ | 12% |
of the worldwide India Today audience comes from United States.
| Country | Share |
|---|---|
| India | 62.9% |
| United States | 8.5% |
| United Arab Emirates | 3.9% |
Where the India Today audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~80K | 3.70× | |
| 02 | Virginia | ~40K | 2.24× | |
| 03 | Georgia | ~50K | 1.99× | |
| 04 | Washington | ~30K | 1.99× | |
| 05 | Texas | ~100K | 1.98× | |
| 06 | California | ~200K | 1.96× | |
| 07 | Michigan | ~40K | 1.83× | |
| 08 | Maryland | ~30K | 1.82× | |
| 09 | Illinois | ~50K | 1.78× | |
| 10 | Massachusetts | ~30K | 1.65× | |
| 11 | New York | ~70K | 1.62× | |
| 12 | North Carolina | ~40K | 1.57× | |
| 13 | Connecticut | ~10K | 1.53× | |
| 14 | Washington, District of Columbia | ~3K | 1.22× | |
| 15 | Delaware | ~3K | 1.22× | |
| 16 | Arizona | ~20K | 1.20× | |
| 17 | Pennsylvania | ~30K | 1.18× | |
| 18 | Ohio | ~30K | 1.17× | |
| 19 | Missouri | ~10K | 1.08× | |
| 20 | Oregon | ~10K | 1.06× | |
| 21 | Wyoming | ~1K | 1.01× | |
| 22 | Kansas | ~6K | 0.97× | |
| 23 | Florida | ~50K | 0.95× | |
| 24 | Indiana | ~10K | 0.94× | |
| 25 | New Hampshire | ~3K | 0.93× | |
| 26 | Alaska | ~2K | 0.93× | |
| 27 | Wisconsin | ~10K | 0.87× | |
| 28 | Colorado | ~10K | 0.86× | |
| 29 | South Carolina | ~10K | 0.84× | |
| 30 | Minnesota | ~10K | 0.82× | |
| 31 | Tennessee | ~10K | 0.74× | |
| 32 | North Dakota | ~1K | 0.74× | |
| 33 | Montana | ~2K | 0.73× | |
| 34 | South Dakota | ~1K | 0.72× | |
| 35 | Iowa | ~5K | 0.70× | |
| 36 | Nebraska | ~3K | 0.69× | |
| 37 | West Virginia | ~3K | 0.69× | |
| 38 | Hawaii | ~2K | 0.68× | |
| 39 | Maine | ~2K | 0.65× | |
| 40 | Rhode Island | ~2K | 0.65× | |
| 41 | Oklahoma | ~6K | 0.62× | |
| 42 | Mississippi | ~4K | 0.61× | |
| 43 | Idaho | ~3K | 0.61× | |
| 44 | Kentucky | ~6K | 0.60× | |
| 45 | New Mexico | ~2K | 0.58× | |
| 46 | Utah | ~4K | 0.57× | |
| 47 | Arkansas | ~4K | 0.56× | |
| 48 | Alabama | ~6K | 0.51× | |
| 49 | Nevada | ~4K | 0.51× | |
| 50 | Louisiana | ~5K | 0.48× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for India Today. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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