Jason Derulo Audience in United States

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Jason Derulo has an estimated audience of 1,011,013 people in United States. 61.4% are female, 38.6% are male, average age 29.4. Top regions: California, Texas, Florida. Top brand affinities: Euphoria, Sabrina Carpenter, Flo Rida, Friends, Coco Jones.

The average Jason Derulo fan in United States is 29.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Euphoria, Sabrina Carpenter, Flo Rida, with strongest over-indexing on Euphoria (3.44× the country average). Demographically, the Jason Derulo audience skews more female with an average age of 29.4, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: R&B

Demographics of Jason Derulo fans

Demographic split for Jason Derulo audience in United States
MetricValue
Female61.4%
Male38.6%
Average age29.4
Estimated audience size1,011,013

Audience persona

The typical Jason Derulo fan in United States is more female, around 29.4 years old, with strong Extroversion tendencies and a notable affinity for Euphoria.

Top regions in United States

Top regions ranked by reach for Jason Derulo in United States
RegionReachAffinity
California117,5751.06×
Texas90,0011.04×
Florida86,8051.27×
New York71,5561.27×
Georgia38,4121.23×
Illinois38,1921.13×
Pennsylvania36,9241.08×
North Carolina35,1171.15×
Ohio32,5561.05×
New Jersey30,5161.19×
Michigan27,6981.05×
Virginia27,0871.1×
Massachusetts23,5161.18×
Maryland21,6371.24×
Indiana21,1361.14×
Tennessee20,2031×
Washington20,0100.99×
Arizona19,4500.94×
Missouri16,5341.01×
Wisconsin14,5230.95×
South Carolina14,1850.93×
Minnesota13,8700.96×
Colorado13,7480.86×
Alabama13,2910.94×
Louisiana12,9941×
Kentucky12,9261.02×
Nevada12,6761.3×
Oklahoma10,5990.94×
Connecticut10,4651.03×
Oregon10,3000.89×
Arkansas9,4551.14×
Mississippi8,1900.98×
Utah8,1680.9×
Iowa8,0770.97×
Kansas7,2200.91×
Nebraska7,0801.4×
Idaho5,4181.07×
West Virginia3,8730.82×
Hawaii3,7470.86×
New Mexico3,6890.73×
Washington, District of Columbia3,5231.16×
New Hampshire3,3620.84×
Rhode Island3,2881.02×
Maine2,9510.81×
Delaware2,7981×
South Dakota2,1470.92×
Montana2,0180.72×
North Dakota1,9450.94×
Alaska1,5600.72×
Vermont1,2690.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jason Derulo audience
BrandAffinityCategory
Euphoria3.44×Movies & TV
Sabrina Carpenter6.2×Music & Radio
Flo Rida7.78×Music & Radio
Friends2.44×Movies & TV
Coco Jones13.04×Movies & TV
Hailee Steinfeld5.25×Movies & TV
Food and drink1.62×Food & Beverages
Beauty1.75×Beauty & Wellness
Final Destination3.21×Movies & TV
Food1.59×Food & Beverages
Beverages1.74×Food & Beverages
Shoes1.89×Fashion & Accessoires
Movies1.51×Movies & TV
Current events1.74×Arts & Culture
Rock music1.84×Music & Radio
Contemporary R&B2.47×Music & Radio
Billy Bob Thornton5.31×Movies & TV
Family1.56×Kids & Family
Bridgit Mendler13.78×Movies & TV
Zac Efron5.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jason Derulo audience
TraitClusterScore
ExtroversionTHRILL1.73
LGBTQ+ IdentityOPEN1.4
Social Media UsageJOY1.14
Early Adopter MentalityPOWER1.14
Pet OwnershipJOY1.06
Convenience OrientationPREMIUM1.03

Worldwide distribution

Worldwide audience distribution share by country for Jason Derulo
CountryShare
United States21.3%
Germany8.9%
United Kingdom6.8%

See Jason Derulo audiences in other countries

More R&B audiences in United States

Frequently asked questions

How many fans does Jason Derulo have in United States?

Jason Derulo has an estimated audience of 1,011,013 people in United States, concentrated in California and Texas.

What is the gender split and age of Jason Derulo fans?

61.4% of Jason Derulo fans are female, 38.6% are male, with an average age of 29.4 years.

Which brands do Jason Derulo fans like most?

Jason Derulo fans show strongest brand affinity for Euphoria (3.44×), Sabrina Carpenter (6.2×), and Flo Rida (7.78×) over the country average.

Where do Jason Derulo fans live in United States?

Jason Derulo fans in United States are most concentrated in California (reach 117,575), Texas (reach 90,001), and Florida (reach 86,805). These three regions account for the largest share of the active audience.

What other brands do Jason Derulo fans also like?

Beyond Jason Derulo itself, the audience over-indexes on Sabrina Carpenter (6.2×), Flo Rida (7.78×), Friends (2.44×), and Coco Jones (13.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jason Derulo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.