J.B. Mauney Audience in United States

J.B. Mauney logo

J.B. Mauney has an estimated audience of 593,708 people in United States. 34.6% are female, 65.4% are male, average age 31.7. Top regions: Texas, California, North Carolina. Top brand affinities: Pillow, Racing, Grover Cleveland, County council, Ulysses S. Grant.

The average J.B. Mauney fan in United States is 31.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, North Carolina. Top brand affinities include Pillow, Racing, Grover Cleveland, with strongest over-indexing on Pillow (1.9× the country average). Demographically, the J.B. Mauney audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Career Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person

Demographics of J.B. Mauney fans

Demographic split for J.B. Mauney audience in United States
MetricValue
Female34.6%
Male65.4%
Average age31.7
Estimated audience size593,708

Audience persona

The typical J.B. Mauney fan in United States is more male, around 31.7 years old, with strong Career Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for J.B. Mauney in United States
RegionReachAffinity
Texas70,8291.39×
California29,4730.45×
North Carolina19,7601.11×
Florida17,6380.44×
Oklahoma17,0222.58×
Tennessee15,9061.34×
Georgia14,6370.8×
Ohio13,6260.75×
Missouri12,4841.3×
Illinois11,0510.56×
Kentucky10,8181.45×
Pennsylvania10,6370.53×
Alabama10,4101.26×
Arizona9,9780.82×
Louisiana9,9361.3×
Indiana9,8910.91×
Colorado9,6361.03×
New York8,9960.27×
Michigan8,9110.57×
Washington8,8770.75×
Arkansas8,8291.8×
Virginia8,6660.6×
South Carolina7,9280.89×
Mississippi7,2021.47×
Kansas7,0921.52×
Iowa7,0801.45×
Minnesota6,9460.82×
Wisconsin6,8960.77×
Utah6,2021.17×
Oregon5,6940.84×
Idaho4,8191.62×
New Mexico4,1901.41×
Nebraska4,1491.39×
West Virginia3,8721.4×
Nevada3,7770.66×
Montana3,7412.27×
Maryland3,4640.34×
Massachusetts3,3220.28×
New Jersey3,2220.21×
South Dakota2,8212.06×
North Dakota2,3501.93×
Wyoming2,1692.46×
Connecticut1,8660.31×
Maine1,3160.62×
New Hampshire1,0360.44×
Hawaii1,0310.4×
Alaska9240.73×
Vermont7290.7×
Washington, District of Columbia6030.34×
Delaware5340.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for J.B. Mauney audience
BrandAffinityCategory
Pillow1.9×Home & Garden
Racing1.69×Cars & Mobility
Grover Cleveland3.43×Politics & Society
County council2.1×Politics & Society
Ulysses S. Grant1.72×Politics & Society
Edward Norton1.54×Movies & TV
Portia de Rossi1.89×Movies & TV
Eindhoven1.57×Travel & Leisure
Julio Cesar Chavez Jr.1.63×Sports
Islamic architecture3.81×Home & Garden
Darlene Love2.37×Movies & TV
Irrigation sprinkler1.62×Home & Garden
VoIP gateway3.04×Technology & Electronics
Indiana University – Purdue University Indianapolis2.31×Business & Career
Gary Clark, Jr.1.65×Music & Radio
Prozis1.57×Shopping
Roy Wood, Jr.1.73×Movies & TV
William F. Buckley, Jr.2.07×
Peace and conflict studies1.69×Politics & Society
JR Aquino1.84×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by J.B. Mauney audience
TraitClusterScore
Career OrientationPOWER2.27
TraditionCONSERVATISM1.37
ExtroversionTHRILL1.27
DIY MentalityTHRILL1.26
Risk AppetiteTHRILL1.19
SpiritualityBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for J.B. Mauney
CountryShare
United States96.8%
Germany2.2%
Italy1.0%

See J.B. Mauney audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does J.B. Mauney have in United States?

J.B. Mauney has an estimated audience of 593,708 people in United States, concentrated in Texas and California.

What is the gender split and age of J.B. Mauney fans?

34.6% of J.B. Mauney fans are female, 65.4% are male, with an average age of 31.7 years.

Which brands do J.B. Mauney fans like most?

J.B. Mauney fans show strongest brand affinity for Pillow (1.9×), Racing (1.69×), and Grover Cleveland (3.43×) over the country average.

Where do J.B. Mauney fans live in United States?

J.B. Mauney fans in United States are most concentrated in Texas (reach 70,829), California (reach 29,473), and North Carolina (reach 19,760). These three regions account for the largest share of the active audience.

What other brands do J.B. Mauney fans also like?

Beyond J.B. Mauney itself, the audience over-indexes on Racing (1.69×), Grover Cleveland (3.43×), County council (2.1×), and Ulysses S. Grant (1.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for J.B. Mauney. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.