Prozis Audience in United States
Prozis has an estimated audience of 409,736 people in United States. 65.0% are female, 35.0% are male, average age 33.1. Top regions: Florida, California, Texas. Top brand affinities: Streetwear, Gymshark, New York Knicks, Manchester United F.C., Chicago Bulls.
The average Prozis fan in United States is 33.1 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Streetwear, Gymshark, New York Knicks, with strongest over-indexing on Streetwear (2.86× the country average). Demographically, the Prozis audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: Website / Newspaper / Magazine
Demographics of Prozis fans
| Metric | Value |
|---|---|
| Female | 65.0% |
| Male | 35.0% |
| Average age | 33.1 |
| Estimated audience size | 409,736 |
Audience persona
The typical Prozis fan in United States is more female, around 33.1 years old, with strong Sports Activity tendencies and a notable affinity for Streetwear.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 124,734 | 4.5× |
| California | 55,356 | 1.23× |
| Texas | 54,997 | 1.56× |
| New York | 39,659 | 1.73× |
| New Jersey | 22,160 | 2.13× |
| Georgia | 15,047 | 1.19× |
| Illinois | 13,904 | 1.02× |
| Massachusetts | 13,230 | 1.64× |
| Pennsylvania | 12,371 | 0.9× |
| North Carolina | 11,787 | 0.96× |
| Virginia | 11,265 | 1.13× |
| Arizona | 8,516 | 1.02× |
| Ohio | 8,088 | 0.64× |
| Tennessee | 8,088 | 0.98× |
| Michigan | 6,933 | 0.65× |
| Utah | 6,288 | 1.71× |
| Colorado | 6,224 | 0.96× |
| Washington | 6,145 | 0.75× |
| Maryland | 6,063 | 0.86× |
| South Carolina | 5,789 | 0.94× |
| Indiana | 5,459 | 0.73× |
| Connecticut | 4,918 | 1.2× |
| Alabama | 4,804 | 0.84× |
| Missouri | 4,288 | 0.65× |
| Nevada | 4,149 | 1.05× |
| Minnesota | 3,727 | 0.63× |
| Oklahoma | 3,592 | 0.79× |
| Kentucky | 3,467 | 0.68× |
| Louisiana | 3,464 | 0.66× |
| Wisconsin | 3,114 | 0.51× |
| Washington, District of Columbia | 3,006 | 2.44× |
| Oregon | 2,592 | 0.55× |
| Kansas | 2,547 | 0.79× |
| Iowa | 2,303 | 0.68× |
| Arkansas | 2,261 | 0.67× |
| Mississippi | 1,908 | 0.57× |
| Hawaii | 1,853 | 1.05× |
| Rhode Island | 1,567 | 1.2× |
| New Mexico | 1,212 | 0.59× |
| Idaho | 1,152 | 0.56× |
| West Virginia | 985 | 0.52× |
| New Hampshire | 974 | 0.6× |
| Nebraska | 847 | 0.41× |
| Delaware | 795 | 0.7× |
| Alaska | 786 | 0.9× |
| Montana | 742 | 0.65× |
| Maine | 731 | 0.5× |
| South Dakota | 676 | 0.71× |
| North Dakota | 659 | 0.78× |
| Wyoming | 637 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Streetwear | 2.86× | Fashion & Accessoires |
| Gymshark | 5× | Sports |
| New York Knicks | 4.09× | Sports |
| Manchester United F.C. | 3.67× | Sports |
| Chicago Bulls | 2.97× | Sports |
| Kansas City Chiefs | 2.85× | Sports |
| Standup paddleboarding | 3.78× | Sports |
| New England Patriots | 2.35× | Sports |
| Contemporary art | 2.34× | Arts & Culture |
| Chicago Bears | 2.28× | Sports |
| Taylor Swift | 1.78× | Music & Radio |
| Handmade jewelry | 2.69× | Fashion & Accessoires |
| Local food | 1.91× | Food & Beverages |
| Los Angeles Lakers | 1.97× | Sports |
| Boston Celtics | 2.43× | Sports |
| Art exhibition | 2.56× | Arts & Culture |
| Manchester City F.C. | 3.45× | Sports |
| First-time buyer | 2.14× | Shopping |
| Pet food | 1.7× | Pets & Animals |
| Louis Vuitton | 2.05× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 2.31 |
| Sustainability | BALANCE | 2.26 |
| Luxury Orientation | PREMIUM | 2.1 |
| Mindfulness | BALANCE | 1.86 |
| Pet Ownership | JOY | 1.7 |
| Healthy Lifestyle | BALANCE | 1.67 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 27.4% |
| Spain | 18.4% |
| France | 16.6% |
See Prozis audiences in other countries
More Shopping audiences in United States
Frequently asked questions
How many fans does Prozis have in United States?
Prozis has an estimated audience of 409,736 people in United States, concentrated in Florida and California.
What is the gender split and age of Prozis fans?
65.0% of Prozis fans are female, 35.0% are male, with an average age of 33.1 years.
Which brands do Prozis fans like most?
Prozis fans show strongest brand affinity for Streetwear (2.86×), Gymshark (5×), and New York Knicks (4.09×) over the country average.
Where do Prozis fans live in United States?
Prozis fans in United States are most concentrated in Florida (reach 124,734), California (reach 55,356), and Texas (reach 54,997). These three regions account for the largest share of the active audience.
What other brands do Prozis fans also like?
Beyond Prozis itself, the audience over-indexes on Gymshark (5×), New York Knicks (4.09×), Manchester United F.C. (3.67×), and Chicago Bulls (2.97×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Prozis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.