Loews Hotels & Resorts Audience in United States

Loews Hotels & Resorts has an estimated audience of 264,202 people in United States. 78.6% are female, 21.4% are male, average age 34.3. Top regions: Florida, Texas, California.

The average Loews Hotels & Resorts fan in United States is 34.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Demographically, the Loews Hotels & Resorts audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Luxury Orientation, Travelling.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

Demographics of Loews Hotels & Resorts fans

Demographic split for Loews Hotels & Resorts audience in United States
MetricValue
Female78.6%
Male21.4%
Average age34.3
Estimated audience size264,202

Top regions in United States

Top regions ranked by reach for Loews Hotels & Resorts in United States
RegionReachAffinity
Florida66,0843.69×
Texas38,4721.69×
California30,1101.04×
Missouri26,8386.3×
Illinois25,5032.9×
Georgia21,8112.68×
Pennsylvania21,1662.38×
New York17,7051.2×
Kansas12,1245.82×
Louisiana8,4542.48×
Tennessee8,0111.51×
New Jersey5,6710.84×
Arizona4,5030.83×
North Carolina4,2960.54×
Virginia3,8340.6×
Ohio3,3080.41×
Michigan2,8510.41×
Massachusetts2,7540.53×
Maryland2,5770.57×
Indiana2,5040.52×
Colorado2,4650.59×
South Carolina2,1040.53×
Wisconsin2,0180.51×
Alabama2,0070.54×
Minnesota1,9570.52×
Oklahoma1,8510.63×
Washington1,7280.33×
Connecticut1,5170.57×
Kentucky1,3800.42×
Arkansas1,3630.63×
Iowa1,3580.62×
Nevada1,2230.48×
Nebraska1,2180.92×
Mississippi1,0970.5×
Oregon8290.27×
Washington, District of Columbia8171.03×
Utah7830.33×
Delaware5330.73×
New Mexico4420.33×
New Hampshire4000.38×
Rhode Island3970.47×
West Virginia3480.28×
Hawaii3360.3×
Idaho2970.22×
Maine2870.3×
South Dakota2090.34×
Montana1600.22×
North Dakota1540.28×
Vermont1490.32×
Alaska1180.21×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Loews Hotels & Resorts audience
TraitClusterScore
Luxury OrientationPREMIUM2.33
TravellingTHRILL1.73
Quality AwarenessPREMIUM1.68
Design AffinityPREMIUM1.68
IndulgenceJOY1.48
Sports ActivityPOWER1.43

Worldwide distribution

Worldwide audience distribution share by country for Loews Hotels & Resorts
CountryShare
United States82.8%
Brazil2.1%
Germany1.9%

See Loews Hotels & Resorts audiences in other countries

More Hotel audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Loews Hotels & Resorts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.